Summary
Overview
Work history
Education
Skills
Languages
REFERENCES
Timeline
Generic

Poppy Nash

London

Summary

Experienced editorial leader and PPA Next Gen board member with a proven track record in editorial strategy and cross-platform project management. Adept at commissioning and editing standout content, managing complex publishing schedules and leading cross-functional teams to deliver market-leading content aligned with brand growth and audience insight. Skilled in balancing creative vision with commercial strategy, mentoring writers and overseeing content from concept through to delivery.

Overview

6
6
years of professional experience
4
4
years of post-secondary education

Work history

Managing Editor

Future PLC
08.2022 - 05.2025
  • Overseeing editorial calendars and publishing schedules in collaboration with marketing, production and commercial teams to ensure alignment and timely delivery of content.
  • Spearheading strategic planning, commissioning and cross-platform editorial execution, contributing to a 58% rise in engagement, a 32% revenue growth and a 64% uplift in traffic within one year.
  • Leading key editorial meetings with centralised departments and stakeholders to drive clarity, alignment and momentum across projects.
  • Monitoring project performance and ROI by setting clear KPIs, communicating progress across teams and delivering actionable reporting to stakeholders.
  • Acting as the primary liaison for rights, design, finance and legal teams, enabling seamless coordination throughout the publishing process.
  • Optimising workflows and streamlining processes across teams, improving content delivery standards and operational efficiency.
  • Shaping brand editorial identity and long-term publishing vision by developing house style guides and commissioning frameworks, ensuring consistency across imprints and platforms.
  • Managing all freelance contributors from commissioning to delivery, maintaining editorial quality through robust copy-editing and proofing processes. This includes collaborating closely with writers to offer guidance and help shape content in line with their vision and the brand's identity.
  • Leading and developing a hybrid editorial team of seven, with direct responsibility for mentoring, performance management and career progression.
  • Performing final copy-edits and overseeing content sign-off to safeguard tone, accuracy and brand integrity.
  • Managing editorial budgets, contracts and timelines to deliver projects on schedule and within scope across the full publishing lifecycle.

Commercial Content Manager

SheerLuxe LTD
London
09.2021 - 08.2022
  • Led end-to-end editorial project management across multiple content verticals, consistently delivering projects on time and meeting revenue objectives.
  • Developed and implemented cross-channel content strategies that aligned with brand positioning, audience growth and engagement goals.
  • Proofed and edited all brand content, from marketing and social materials to long-form features, ensuring platform-specific relevance and voice consistency.
  • Led a team of seven, providing guidance, delegating responsibilities and ensuring clear communication of priorities and deadlines.

Senior Content Manager

SheerLuxe LTD
09.2019 - 09.2021
  • Coordinated the editorial calendar and ensured the timely delivery of all assets.
  • Oversaw the publishing workflow and implented best practices to optimise project management across all brand content.
  • Leveraged analytics tools to track content performance, drawing insights to inform editorial planning and strategic direction.

Education

Bachelor of Arts - English Literature

University of Sussex
09.2014 - 07.2018

Skills

  • Project Onboarding & Workflow Management
  • Commissioning & Editing
  • Publishing Lifecycle & Schedule Management
  • Author Collaboration & Relationship Building
  • P&L Forecasting & Budget Management
  • Brand & Content Strategy
  • Team Leadership & Performance Development
  • Cross-functional Stakeholder Collaboration
  • House Style & Commissioning Framework Development
  • SEO & Landing Page Optimisation
  • Data Analysis Including Google Analytics
  • Image Rights, Copyright & Media Law
  • Content Management Systems (CMS)
  • CRM & Audience Engagement Platforms
  • Platform-Specific Content Strategy (Web, Social, CRM)

Languages

English
Native
Spanish
Upper intermediate

REFERENCES

Available upon request.

Timeline

Managing Editor

Future PLC
08.2022 - 05.2025

Commercial Content Manager

SheerLuxe LTD
09.2021 - 08.2022

Senior Content Manager

SheerLuxe LTD
09.2019 - 09.2021

Bachelor of Arts - English Literature

University of Sussex
09.2014 - 07.2018
Poppy Nash