Peter Lappin
Blyth,Northumberland
Summary
Customer-orientated, strategic-thinking Sales Professional with over 16 years of experience in building relationships, cultivating partnerships, retaining top accounts and growing profit channels. Multi-tasking and self-motivated leader with expertise in expanding network connections, persuasively introducing products, implementing pricing models, inventory control and projections, vendor relations, territory development and revealing customer needs to deliver solutions.
Overview
30
30
years of professional experience
4
4
years of post-secondary education
Work history
Sales Manager
Mantank
Stockton-on-Tees, Teesside
2013.11 - Current
- Interfaced with customers, determined needs, provided recommendations and up-sold services.
- Exceeded sales goals and improved profitability by developing sales strategies and business plans according to market trends.
- Achieved exceptional client satisfaction feedback and ratings.
- Generated company growth through market expansion and sales.
- Retained existing customers and substantially grew customer base, product line and sales volume.
- Carried out sales visits to current and prospective customers.
- Provided trustworthy feedback and after-sales support to maximise customer lifetime value.
- Maintained regular contact and strong relationships with existing customers by providing comprehensive support.
Sales Manager
Aquilo
Stockton-on-Tees, Northumberland
2011.11 - 2013.11
- Maintained regular contact and strong relationships with existing customers by providing comprehensive support.
- Set highest personal performance standards for self.
- Developed new ideas and thought creatively to grow business and enhance profitability and revenue.
- Provided trustworthy feedback and after-sales support to maximise customer lifetime value.
- Carried out sales visits to current and prospective customers.
- Generated company growth through market expansion and sales.
Business Development Manager
Harpers Environmental Services
Billingham, Stockton-on-Tees
2007.05 - 2011.11
- Influenced key decision-making and established trust with stakeholders.
- Maintained client records in bespoke CRM systems, ensuring streamlined data processes for maximum efficiency.
- Grew engagement, interaction and reputation through multi-platform campaigns for outstanding levels of client satisfaction.
- Generated leads to bring in new client revenue and improve bottom-line profitability.
- Closed complex, lucrative deals with new customers.
- Opened new accounts to augment existing customer base to meet growth targets.
- Designed strategy to win new business and maximise selling opportunities among existing clients, achieving lucrative results.
Customer Development Manager
Cleanaway
Bishop Middleham, Durham
2003.05 - 2007.05
- Investigated complaints thoroughly to deliver positive customer outcomes.
- Achieved set KPIs with help from team leader and managers.
- Identified and implemented customer service and complaint handling advancements.
- Met Service Level Agreements through strategic planning and workload management.
- Assessed current processes to maximise opportunities for customer satisfaction.
- Reviewed client files to identify opportunities for cross selling.
- Authorised customer compensation with approval from management.
- Analysed complaint root causes to identify improvement areas.
- Educated customers about company products, services and special offers.
- Liaised between customers, staff and stakeholders to maintain constructive communications.
Sales Representative
Electricity Direct
Leeds, North Yorkshire
2000.05 - 2003.05
- Developed new business by networking with valuable customers.
- Increased revenue by acquiring new customers and determining needs to offer relevant products.
- Built lasting relationships with clients through customer service interactions.
- Adapted sales techniques to specific clients and promoted products based on individualised client needs.
- Set up appointments with potential and current customers to discuss new products and services.
- Closely monitored weekly sales to write reports for senior leadership and streamline operational processes.
- Responded to telephone and in-person requests for information.
- Prepared sales contracts and oversaw signing of both parties.
- Generate reports on sales, providing relevant information to track sales progress and inform future strategies.
Telesales Executive
British Telecom
Benton, North Tyneside
1997.03 - 2000.05
- Utilised excellent direct sales techniques and rapport-building skills to convert warm leads into sales.
- Maintained quality compliance by keeping detailed records of prospects and active client communications.
- Memorised company sales scripts to improve customer rapport-building.
- Managed business pipelines efficiently, nurturing leads and recording communications.
- Provided weekly reports to line manager on lead numbers, appointments made and number and value of completed sales.
- Provided excellent customer service, upholding high level of customer satisfaction.
- Provided individual account support with business development managers to develop new sales.
- Communicated promotions, offers and new products to increase and maximise sales.
Armed Forces Soldier
Ministry of Defence
Catterick, North Yorkshire
1993.11 - 1997.02
- Administered first aid and followed basic lifesaving procedures in emergency situations.
- Responded to emergencies with speed, coherence and knowledgeable assistance.
- Led basic reconnaissance operations and reported enemy movements to commanding officers within timeframe.
- Led fire team during infantry dismounted battle drills and situational training exercises, providing maximum safety.
- Performed fire team member duties during situational training exercises.
- Maintained 100% accountability of all assigned equipment.
- Patrolled designated coverage areas and evaluated terrain for defensive use.
- Managed security of local areas and performed route clearance for visiting high-ranking officials.
- Secured buildings, rooms and perimeters whilst minimising exposure times.
Education
GCSEs & A Levels - 10 x GCSE above C Grade & 3 x A Levels
George Stephenson High School
Newcastle upon Tyne 1989.09 - 1993.06
Skills
- Key account development
- Customer rapport
- Excellent communication skills
- Market intelligence
- Customer acquisition and retention
- Rapport and relationship building
- National account management
- Sales and market development
- Persuasive negotiations
Timeline
Sales Manager
Mantank
2013.11 - Current
Sales Manager
Aquilo
2011.11 - 2013.11
Business Development Manager
Harpers Environmental Services
2007.05 - 2011.11
Customer Development Manager
Cleanaway
2003.05 - 2007.05
Sales Representative
Electricity Direct
2000.05 - 2003.05
Telesales Executive
British Telecom
1997.03 - 2000.05
Armed Forces Soldier
Ministry of Defence
1993.11 - 1997.02
GCSEs & A Levels - 10 x GCSE above C Grade & 3 x A Levels
George Stephenson High School
1989.09 - 1993.06