Patricia Owens

Quota Attainment FY23 162%

• Developed and executed strategic sales plans to achieve and exceed company targets within international markets, focusing on partner management and collaboration.
• Managed Strategic partners & Key accounts across multiple regions including Middle East, UKI , Europe, and Israel fostering strong relationships, ensuring customer satisfaction.
• Drove sales growth through effective partner management, identifying and leveraging opportunities within partner networks to increase revenue.
• Negotiated high-value contracts and agreements with C-Suite & partners, ensuring mutually beneficial terms and fostering long-term partnerships.
• Use of MEDDPICC in Enterprise complex sales.
• Conducted market analysis to identify trends, competitive landscape, potential areas for growth, using insights to inform strategic decisions. -
• Collaborated with cross-functional teams (e.g., marketing, product development, logistics) to ensure seamless execution of sales strategies and partner initiatives.
• Monitored and reported on sales performance metrics, providing regular updates to senior management and making data-driven recommendations for improvements.
• Recruited, Trained and mentored junior sales staff sharing best practices in partner management and international sales strategies to build a high-performing team.

Regional Account Manager (Greenfield Region)

Annual Attainment $550K Year One AOV $70k 120%

• Pioneered the establishment of a new sales region, developing and implementing strategic plans to penetrate the market and drive growth.

• Recruited and onboarded key partners, identifying potential collaborators and establishing strong relationships to expand the company’s presence

• Developed and executed direct sales strategies, engaging with prospective clients to generate leads, conduct sales presentations, and close deals.

• Achieved significant sales growth, driving revenue from zero to $550 within first year, surpassing initial targets.

• Conducted market research and analysis to understand regional dynamics, competitive landscape, and customer needs, informing strategic decisions.

• Provided comprehensive training and support to new partners, ensuring they were equipped with the necessary tools and knowledge to effectively sell the company’s products.

• Monitored sales performance and partner progress, providing regular updates and reports to senior management and making data-driven recommendations for improvement.

• Collaborated with marketing and product teams to develop tailored campaigns and product offerings suited to the regional market.

• Built and maintained a robust sales pipeline, consistently identifying new business opportunities and nurturing relationships with key stakeholders.

Annual Target $7 Million Achieving $9.6 Million AVO $120K 137%

Managed the Middle East Territory whilst leading and managing a team of Sales Development Representatives (SDRs), providing guidance, training, and support to drive performance and achieve sales targets in the cybersecurity industry.

• Developed and implemented sales strategies tailored to the cybersecurity market, focusing on lead generation, qualification, and conversion.

• Set and monitored performance goals, ensuring SDRs met and exceeded targets through regular coaching, performance reviews, and feedback sessions.

• Conducted regular training sessions on cybersecurity products, industry trends, and sales techniques to enhance the team’s knowledge and effectiveness.

• Collaborated with marketing and product teams to align sales efforts with marketing campaigns and product launches, ensuring a cohesive approach to market penetration.

• Utilized CRM tools and analytics to track sales activities, monitor pipeline health, and generate reports for senior management, providing insights and recommendations for improvement.

• Developed and maintained relationships with key stakeholders, including potential clients, partners, and industry influencers, to drive brand awareness and market presence.

• Implemented lead nurturing programs, leveraging email campaigns, webinars, and other outreach methods to engage prospects and move them through the sales funnel.

Achieved Elite Performer Status 10 years consecutively i.e
recognition for delivering top 1% sales results in field sales in UK.
Annual Quota £240,000 always achieving over 140% AOV £2K

Creating & Presenting Digital solutions custom designed for each client to ensure delivery of their direct business goals.
•Managing full sales lifecycle from prospecting clients to closing deals.
• Creating new client pipeline to over exceed monthly targets.
• 100% Prospecting role
• Consultative selling in digital marketing space, Building and strengthening relationships with new and existing accounts to drive revenue growth and retention.

• Strategic Leadership: Setting sales strategies, forecasting, and ensuring the team meets revenue and growth targets.

• Team Management: Coaching and developing sales talent, setting performance goals, and driving continuous improvement.

• Client Engagement: Building relationships with C-level executives, understanding their business needs, and offering customized solutions from Dell’s enterprise portfolio.

• Cross-Functional Collaboration: Working with internal teams and partners to deliver comprehensive solutions.

• Deal Structuring: Overseeing complex negotiations and managing high-value contracts.

•Customer Retention: Focusing on long-term relationships, ensuring customer satisfaction, and driving renewals and upsells.