Parmjit Kaur Kothiria
Cheshire East
Summary
Seasoned Retail Area Manager with a background in managing multiple store locations and leading teams to exceed sales targets. Strong skills in strategic planning, team development, inventory management, and customer service excellence. Demonstrated ability to improve operational efficiency, increase profitability and ensure customer satisfaction. Committed to developing high-performing teams and driving retail success through effective leadership and innovative solutions.
Overview
24
24
years of professional experience
Work History
Retail Area Manager
Maje, UK and Ireland
01.2021 - 09.2023
- Managing 20+ stores within UK and Ireland with a £15+ million turnover
- Working with Head Office and teams to increase sales +5% vs LY
- CRM data capture increasing upon LY and previous years.
- Creating reports on KPIS, sales trends, performance metrics, stock and customer feedback to identify areas for improvement and utilising data from point-of-sale systems to track sales patterns and maximising profits.
- Creating detailed budgets for each store location based on projected expenses versus actual results and implementing policies and procedures designed to increase efficiency, reduce costs and identify potential risks or issues across all stores
- Used Microsoft Office Suite to create and revise documents and presentations and learnt to operate new office technologies as were developed and implemented.
- Compiled and entered data into various databases to ensure accuracy and completeness and reviewed completed work by other employees to verify proper spelling and grammar.
- Prepared agendas and materials for meetings and conferences, typed and distributed meeting notes and routine correspondence and prepared conference and event materials, such as flyers, and invitations.
- Arranged conference, meeting and travel reservations for the retail team and ensured maintenance of scheduling, event calendars, work procedures and schedules and kept track of daily work of the retail team.
- Contributing ideas during weekly executive meetings regarding ways of improving processes or increasing overall profitability to oversee the managing of daily operations of multiple stores, including inventory management, customer service, employee scheduling and budgeting
- Maintaining accurate records of employee attendance, performance reviews, payroll information and disciplinary actions
- Executed and maintained visual merchandising standards consistent with company brand standards and directive while serving as an ambassador for the brand by ensuring consistent messaging throughout all stores in the region.
- Resolving customer complaints quickly and efficiently while upholding company standards
- Leading team meetings to discuss store goals and strategies for achieving them while providing guidance and direction to staff members while maintaining a positive work environment
- Recruiting qualified candidates for open positions within the retail area, conducted interviews, extended offers of employment and onboarded new hires as well as managing and developing a sales team to consistently achieve growth and hit sales targets through motivation, counseling and product knowledge education.
- Supporting and training teams focusing on customer service standards and expectations while creating and maintaining a positive employee relations by building, leading, and developing quality retail team
Area Manager
Maje
01.2018 - 01.2021
Concession Assistant Area Manager
Maje
01.2017 - 01.2018
Concession Manager
Maje
Manchester
01.2015 - 01.2017
Concession Manager
Nicole Farhi, Harvey Nichols, Ladies and Menswear
Manchester
01.2011 - 01.2015
- All store activities from staff recruitment, induction, development and deployment, sale's delivery, budget, branch expenditure in accordance of P&L reports, payroll management, product placement, stock management and customer experience
- Financial management includes budgets, monitoring targets, key performance indicators, weekly sales reports
- Maximised product placement and promotions (including against competitors) to deliver further sales
- Utilised influential interpersonal skills to develop strong working relationships with Harvey Nichols management, their staff and the Personal Shopping team
- Manage resources to maintain high levels of motivation and service standards
- Set up and ongoing management of a client loyalty programme incentivising 300 clients to join since its launch
- Implementing store and staff plans to deliver improved sales, from its inception year 1 has resulted in a +10% increase (above target) and +12% in year two
- Regular attendance at strategic Head office meetings in London.
Assistant Manager
Nicole Farhi
London
01.2011 - 01.2011
Concession Manager
Jesire Europe Ltd
Birmingham
01.2008 - 01.2011
- Developed and promoted store and staff plan to deliver sales targets with increase of £45,000 in one year
- Incentive 100 clients to re-join Jesire VIP scheme in year one taking total to 300 in year two with new
- Secured further House of Fraser floor space to increase Jesire exposure and established strong relationships with House of Fraser Personal Shoppers to ensure additional sales
- Multi managed Jesire stores in Bath and The Mailbox as well as House of Fraser Birmingham
- In recognition of exceptional levels of service and working standards delivered took on additional responsibility of training all new managers recruited by Jesire.
Store Manager
Reuben' News
Walsall
01.2003 - 01.2008
Store Supervisor
Hennes & Mauritz, H&M
London
01.2000 - 08.2003
Floor Manager
Hennes & Mauritz, H&M
London
01.2000 - 01.2003
Education
TQUK Level 2 - Principles of Business Administration
Hart Learning And Development
Stevenage09-2024
TQUK Level 2 - Introduction in Childcare And Young People
Chichester College
Chichester04-2024
HND - Marketing and Advertising
London College of Print
Skills
- Business development
- Competitive and trend analysis
- Active selling techniques
- Inventory control
- Staff mentorship and training
- Visual merchandising
- Sales goal attainment
- Sales training
- Expense Reporting
- Travel Coordination and Travel Planning
- Report Writing, Spreadsheets
- Meeting planning
- Office Management
Timeline
Retail Area Manager
Maje, UK and Ireland
01.2021 - 09.2023
Area Manager
Maje
01.2018 - 01.2021
Concession Assistant Area Manager
Maje
01.2017 - 01.2018
Concession Manager
Maje
01.2015 - 01.2017
Concession Manager
Nicole Farhi, Harvey Nichols, Ladies and Menswear
01.2011 - 01.2015
Assistant Manager
Nicole Farhi
01.2011 - 01.2011
Concession Manager
Jesire Europe Ltd
01.2008 - 01.2011
Store Manager
Reuben' News
01.2003 - 01.2008
Store Supervisor
Hennes & Mauritz, H&M
01.2000 - 08.2003
Floor Manager
Hennes & Mauritz, H&M
01.2000 - 01.2003
TQUK Level 2 - Principles of Business Administration
Hart Learning And Development
TQUK Level 2 - Introduction in Childcare And Young People
Chichester College
HND - Marketing and Advertising
London College of Print
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