Drafted executive-level press releases, internal messaging, and CEO communications to enhance visibility, transparency, and alignment across EMEA markets.
Supported issue response and managed media inquiries during high-sensitivity moments, ensuring clarity and brand protection under pressure.
Monitor digital and traditional media channels, analyzing sentiment and flagging reputational risks in real-time.
Collaborated on cross-functional marketing campaigns, corporate presentations, and EMEA update rollouts to ensure messaging was unified and audience-focused.
Collaborate with agencies and stakeholders to ensure messaging consistency and brand protection.
DIGITAL MARKETING & CUSTOMER RELATIONS MANAGER
Metro Tennis
London
05.2024 - 08.2024
Developed and executed integrated marketing campaigns, improving customer acquisition and retention.
Led social media and email strategy, boosting online visibility and user interaction.
Built customer loyalty through targeted messaging and personalized content.
Supported day-to-day customer engagement and managed timely response strategies.
Collaborated on the creation of compelling digital content enhancing brand storytelling.
SOCIAL MEDIA & COMMUNICATIONS
I Am Frozen Dessert Cafe
Kansas
05.2023 - 05.2024
Built and led the brand’s digital voice, scaling Instagram from 309 to over 10K followers through community-first content.
Created campaigns reflecting platform trends and user sentiment, increasing brand reach and loyalty.
Managed customer relations, resolving real-time queries and concerns with empathy and consistency.
Implemented SEO strategies and content optimization for visibility across digital channels.
Led team in organising high-profile corporate events, enhancing brand image.