Ozan Cebeci
Textile Engineer
London
Summary
Proven leader in sales and marketing, adept at driving growth and exceeding targets, with a notable increase in annual turnover by 15% at System Denim and 25% at Trikotek Tekstil. Skilled in business development and client relationship management, I excel in creating strategic partnerships and optimizing sales processes. My approach fosters long-term customer loyalty and team productivity, ensuring sustained success.
Overview
19
19
years of professional experience
6
6
years of post-secondary education
Work History
Sales and Marketing Manager
System Denim
06.2022 - 06.2024
- Analyzed sales and marketing data for improved strategies.
- Built relationships with customers to establish long-term business growth.
- Conducted market research to identify new business opportunities and stay ahead of industry trends.
- Prepared sales presentations for costumes showing success and credibility of products.
- Achieved sales goals and service targets by securing new customers such as Next, Karl Lagerfeld, Sisley/Benetton, Gerry Weber
- Increased annual turnover by %15.
- Optimized sales processes, streamlining procedures for increased efficiency and better customer service.
- Negotiated contracts skillfully, achieving favorable terms that contributed to bottom-line results.
- Spearheaded trade show participation, showcasing products effectively while networking with potential partners or clients.
- Performed competitive analyses and adjusted sales and marketing strategies accordingly.
Business Development Manager
Trikotek Tekstil
08.2019 - 07.2022
- Generated new business with marketing initiatives and strategic plans.
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
- Prepared sales presentations for clients showing success and quality of products and the service we provide.
- Launched new product lines like footwear, socks and accessories by conducting extensive competitor analysis and identifying gaps in existing market offerings which led to additional monthly revenue of 150.000 Euros
- Collaborated with the licensees to add new product groups and achieved good range of new items to increase the sales.
- Achieved sales goals and increase annual turnover by %25 by improving current costumer base and adding new costumers such as Timberland, Dickies, Napapijri, The North Face, Carrefour, New Look
- Worked closely with new suppliers to help them to understand and meet the compliance and sustainability requirements of the costumers.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
Team Leader - Project Management
New Look
Istanbul/Turkey
01.2018 - 08.2019
- Developed comprehensive project plans, ensuring timely completion of tasks and delivering client satisfaction.
- Added new suppliers that we can work with for the new areas and train them to meet our technical, ethical and quality expectations.
- Increased annual turnover of the office by 2 million pounds with developing new sourcing areas in Turkey office such as footwear, home textile, hard goods, swimwear and fashion accessories.
- Liaised with various licensor to promote licensed products for the brand and achieved different collaborations on home textile, hard goods and fashion accessories.
- Followed up the weekly sales reports and discussed with the buyers for the rpt orders, new designs that may be the move-on of the best sellers and decide the future collections accordingly.
- Handled all negotiations with the supplier from development stage to production and making price negotiations with them and the subcontractors to get the right prices to achieve New Look margin
requirements. - Arranged risk assessment meetings with the suppliers for new products to foresee the production risks with the quality team.
- Attended CP meetings with the production team and monitored production team to make sure we achieve ontime deliveries with correct quality.
- Exceeded client expectations consistently by delivering exceptional results through strong leadership, efficient processes, and clear communication.
- Optimized resource allocation across multiple projects simultaneously without compromising quality or timeline adherence.
Senior Merchandiser
VF Corp
01.2017 - 01.2018
- Managed all sourcing of Napapijri brand from Turkey, including all product range of mens, womens and kids knitwear and outerwear
- Developed strong vendor relationships to negotiate better pricing, improving profitability for the company.
- Worked closely with Product Developers in VF head office to build the seasonal range.
- Performed sourcing/buying activities in Turkey by understanding the needs of the brand, maximize profits and provide a commercially viable range of merchandise at competitive prices while maintaining levels of quality.
- Performed quality assurance procedures while analyzing projects, resets and backroom processes.
- Helped to increase the ontime delivery rates to 90% by working closely with the vendors and implementing new procedures to sort our the bottle necks during production proceeses
- Collaborated cross-functionally with design and production teams to ensure consistent product quality and timely deliveries.
- Inspected merchandise for quality and arranged proper display location on floor.
Sourcing and Prodution Team Leader
Mavi Jeans
03.2013 - 01.2017
- Led a team of 4 production merchandisers that are following all the denim range which is 6 million units annually of Mavi Jeans.
- Added 3 new suppliers to the supplier base and increased the mark up by %15
- Worked together with design team and technical team, made risk analyses of the new denim collections and evaluating the production suitability.
- Made price negotiations with the suppliers and decided the correct suppliers for individual SKUs according to the their capabilities, price levels, qualities and delivery dates.
- Ensured production integrity by collaborating with all cutting, sewing, washing and quality teams and managed the production with critical path to maintain on time and correct quality deliveries.
- Prioritized the productions according to sales reports and costumer needs after the weekly trade meetings with all Turkey, EU, NA and Australia markets.
- Set performance expectations for the team, monitoring progress towards goals and providing constructive feedback as needed.
- Enhanced team productivity by implementing efficient work processes and regularly reviewing performance metrics.
- Developed risk management plans, minimizing potential project disruptions and ensuring timely delivery.
Sales Manager
Bozkurt Konfeksiyon
05.2011 - 03.2013
- Led both product and production teams for US denim market customers WHBM, Chicos, Jack of Spades and VF group brands Lee and Wrangler
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
- Attended industry events and conventions to expain sales opportunities.
- Increased sales revenue by developing and implementing effective sales strategies.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Built long-lasting client relationships through excellent customer service and consistent followups.
Merchandiser
Entari Giyim
08.2009 - 04.2011
- Crosscosted the orders and placed them to our suppliers based on Turkey, Pakistan and Bangladesh according to leadtimes and prices.
- Followed up all orders from collection stage to shipping and preparing LC and shipment documents.
Sales Engineer
Atateks
07.2006 - 11.2008
- Increased sales revenue by consistently meeting and exceeding sales targets through effective client presentations and product demonstrations.
- Gained customer acceptance by demonstrating cost reductions and operations improvements.
- Provided technical support to customers during pre-sales consultations, addressing concerns, and offering solutions tailored to their needs.
- Developed customized proposals that demonstrated a clear understanding of client requirements and offered compelling solutions to meet their unique needs.
Merchandiser
Hamaratlı Konfeksiyon
07.2005 - 07.2006
- Followed up productions of Jack Jones
Education
Bachelor of Science - Textile Engineering
Istanbul Technical University
Istanbul/Turkey 09.1999 - 05.2005
Skills
Team Leadership
Sales Presentations
Business Development
Excellent Communication
Client Relationship Management
New Business Development
Sales Tracking
Languages
Turkish
Native language
English
Proficient
C2
Spanish
Elementary
A2
Timeline
Sales and Marketing Manager
System Denim
06.2022 - 06.2024
Business Development Manager
Trikotek Tekstil
08.2019 - 07.2022
Team Leader - Project Management
New Look
01.2018 - 08.2019
Senior Merchandiser
VF Corp
01.2017 - 01.2018
Sourcing and Prodution Team Leader
Mavi Jeans
03.2013 - 01.2017
Sales Manager
Bozkurt Konfeksiyon
05.2011 - 03.2013
Merchandiser
Entari Giyim
08.2009 - 04.2011
Sales Engineer
Atateks
07.2006 - 11.2008
Merchandiser
Hamaratlı Konfeksiyon
07.2005 - 07.2006
Bachelor of Science - Textile Engineering
Istanbul Technical University
09.1999 - 05.2005
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