Summary
Overview
Work History
Education
Skills
Languages
Additional Information
Certification
Personal Information
Custom
Timeline
Generic

Oriyomi Esther Eriwayo

United Kingdom

Summary

Creative, strategic, and people-focused Communications Specialist with 5+ years of experience leading impactful digital campaigns, managing websites and social media, and producing inclusive multimedia content. Proven track record of successfully leading and managing both internal and external communication strategies and initiatives within organizations, including effective stakeholder engagement, crisis communication, and media relations. Ability to engage diverse audiences, manage crisis communications, and align communications strategies with organizational goals.

Overview

2026
2026
years of professional experience
2025
2025
years of post-secondary education
1
1
Certification

Work History

Communication Specialist

Adopson Inter-Link
02 2021 - Current
  • Led and executed strategic digital campaigns, boosting public engagement by 40% through targeted social media, video, and blog content.
  • Produced accessible multimedia content (photos, videos, motion graphics) to reflect inclusive storytelling.
  • Handled crisis communications and media relations, delivering transparent messaging during sensitive issues.
  • Built consistent digital narratives across web, email, and social platforms using Mailchimp, CMS, and Hootsuite.
  • Collaborated cross-functionally to capture and share success stories.
  • Analyzed engagement data to refine campaign strategies and ensure measurable impact.
  • Planned and hosted both in-person and online engagement events.
  • Managed crisis communications and media inquiries, delivering prompt, transparent responses.
  • Evaluated campaign effectiveness using analytics and feedback to refine communication strategies.
  • Coordinated event planning activities, ensuring successful execution of corporate events.

Public Relations officer

The Sun
09 2019 - 02 2021
  • Developed and executed media strategies resulting in improved brand visibility and public relations outcomes.
  • Developed and rolled out media strategies that improved public perception and visibility.
  • Coordinated press releases, media interviews, and events, resulting in 35% increase in coverage.
  • Supported crisis communication planning and advised spokespeople on media interaction.
  • Drafted and edited impactful content: speeches, features, and statements aligned with brand messaging

Digital marketing/ Content Creator

Richway Microfinance Bank
Lagos , Nigeria
03 2019 - 03 2020
  • Designed and executed digital marketing and communication campaigns to increase customer engagement.
  • Managed social media and website content using CMS tools to boost brand awareness.
  • Designed graphics, wrote blogs, and produced promotional videos tailored to customer personas.
  • Conducted audience research and market analysis to guide campaign targeting.
  • Delivered 50% increase in online engagement through visually driven and story-based content

Education

Master of Science - Business Communications

University of Portsmouth
01/2023 - 07.2024

Bachelor of Arts - English Language And Literature

Kwara State University

Skills

  • Strategic Communications & Campaign Management
  • Photography and Videography for Digital Campaigns
  • Content Creation & Storytelling
  • Social Media Management
  • Crisis Communications & Media Relations
  • Accessibility Best Practices for Digital Content
  • Stakeholder Engagement
  • Internal Communication
  • Project Management & Strategic Planning
  • Evaluation & Impact Analysis
  • Microsoft Office Suite
  • CMS Management & Email marketing


Languages

English

Additional Information

STRENGTH


Critical Thinking

• Developed and implemented a media strategy for a PR campaign, resulting in a big .increase in brand engagement through targeted and strategic messaging.


Interpersonal Skills

• Collaborated effectively with a team of 10 to coordinate press releases, media outreach, and events, leading to a 35% increase in media exposure and brand recognition.


Creative Problem Solving

• Applied innovative approaches to content creation and campaign strategies, driving huge increase in website traffic and enhancing overall online presence.

Certification


  • Strategic Public Relations and Communication Management
  • Digital Marketing Professional Certification
  • Crisis Communication Chattered Management Institute (CMI Level 7)

Personal Information

Custom

  • Critical Thinking
  • Public Speaking: Delivering clear, impactful messages at local engagements.
  • Writing: Published three books, showcasing strong writing and project management skills.

Timeline

Communication Specialist

Adopson Inter-Link
02 2021 - Current

Public Relations officer

The Sun
09 2019 - 02 2021

Digital marketing/ Content Creator

Richway Microfinance Bank
03 2019 - 03 2020

Master of Science - Business Communications

University of Portsmouth
01/2023 - 07.2024

Bachelor of Arts - English Language And Literature

Kwara State University
Oriyomi Esther Eriwayo