Olivia Parkinson
Wembley
Summary
A skilled fashion design professional with expertise in using industry standard software such as CAD, Adobe Illustrator, and Photoshop to create innovative designs. Demonstrates strong trend forecasting and analysis abilities through platforms like WGSN and comprehensive research. Possesses technical skills and a keen eye for detail in pattern making, tailoring, and a strong understanding of fabric and construction techniques, sewing with diverse materials including leather. Committed to sustainable practices in material sourcing and fabric selection. Experienced in visual merchandising and responsive web design, aiming to integrate creative solutions into the fashion industry. First hand experience creating and running a fashion brand including market and customer research, managing finances, website design and trading.
Overview
3
3
years of professional experience
Work history
Creative Director (Freelance)
The London Fox Moto
London
05.2025 - Current
- Delivered high-quality designs under tight deadlines, ensured client satisfaction.
- Designed innovative product packaging, improved brand visibility.
- Managed social media accounts, enhanced online presence and interaction.
- Working with manufacturers, to ensure the highest quality of garments.
- Sourcing materials and fabrics.
- Creation of tech packs using Illustrator, CAD and Photoshop.
Sales Associate
Guess
London, Wembley
10.2022 - Current
- Enhanced customer satisfaction by addressing and resolving complaints efficiently.
- Opening the Store, Cashing up tills and performing Audits.
- Conducted inventory checks to ensure stock accuracy.
- Facilitated smooth checkout process, reducing wait times for customers.
- Dealt with returns, ensuring customer satisfaction.
- Visual Merchandising assisting, styling windows and store displays.
- Training new staff
Education
Bachelor of Arts - Fashion Design, Branding and Entrepreneurship.
Jimmy Choo Academy
Mayfair, City of Westminster 09/2022 - 06/2025
Foundation Degree in Arts - Art and Design
New College Pontefract
Pontefract, Wakefield 09/2021 - 05/2022
A-Levels - Fine Art, Criminology, Psychology
New College Pontefract
Pontefract 09/2019 - 05/2021
Skills
- Use of fashion design software such as CAD, Adobe Illustrator and Photoshop
- Trend forecasting kills through software such as WGSN and thorough research
- Technical skills including pattern and block making, tailoring and strong sewing skills including materials such as leather
- Material and fabric sourcing with an emphasise on sustainability
- Visual Merchandising experience
- Responsive web design knowledge
Accomplishments
- Collection of the Year 2025 at the Academy of Jimmy Choo graduate show.
- A* in Fine Art
- First Distinction in Art and Design
- First Bachelors Honours Degree in Fashion Design, Branding and Entrepreneurship.
References
References available upon request.
Timeline
Creative Director (Freelance)
The London Fox Moto
05.2025 - Current
Sales Associate
Guess
10.2022 - Current
Bachelor of Arts - Fashion Design, Branding and Entrepreneurship.
Jimmy Choo Academy
09/2022 - 06/2025
Foundation Degree in Arts - Art and Design
New College Pontefract
09/2021 - 05/2022
A-Levels - Fine Art, Criminology, Psychology
New College Pontefract
09/2019 - 05/2021
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