Summary
Overview
Work history
Education
Skills
Affiliations
Languages
Timeline
Generic
Oleh Dzhumyha

Oleh Dzhumyha

Belfast,United Kingdom

Summary

Results-driven digital marketing professional with expertise in advertising campaign management, performance analysis, and audience targeting. Skilled in developing marketing strategies, creating ad creatives, and leveraging data analytics tools such as Google Analytics and Meta Ads Manager to optimise campaigns for improved ROI and conversion rates. Adept at market research, competitor analysis, and crafting engaging ad copy to enhance customer engagement. Demonstrates strong analytical thinking, creative problem-solving, adaptability, and collaboration skills to deliver impactful marketing solutions. Committed to driving measurable growth through innovative digital campaigns.

Experienced media professional focused on strategic buying and campaign optimisation. Achieves impactful results through data-driven decisions, leveraging strong negotiation skills and market insights. Enhances brand visibility and ROI with keen attention to media trends and consumer behaviour.

Knowledgeable about media planning and digital marketing strategies. Strong analytical skills and creative problem-solving abilities. Excellent communication and negotiation skills with keen understanding of market trends. Ready to use and develop skills in media buying, campaign management, and data analysis in [Desired Position] role.

Overview

3
3
years of post-secondary education

Work history

Media Buyer / Digital Marketing Specialist

Freelance
Belfast, United Kingdom

Key Responsibilities: Key Achievements:

As a Media Buyer / Digital Marketing Specialist, I have over a year of experience in launching, managing, and optimizing advertising campaigns on Facebook Ads, Instagram Ads. I worked in a team of Media Buyers, focusing on budget allocation, performance analysis, and conversion rate improvement strategies.

âś” Planned, launched, and optimized advertising campaigns across Facebook Ads, Instagram Ads.
âś” Conducted performance analysis to enhance marketing strategies and improve ROI.
âś” Developed and tested advertising creatives, including banners, ad copy, and video content.
âś” Optimized customer acquisition costs (CPA) and implemented audience segmentation strategies.
âś” Worked with analytics tools such as Google Analytics, Meta Ads Manager to track performance and make data-driven decisions.

âś… Optimized advertising budget, reducing lead cost by 30%.
âś… Launched successful Facebook and Instagram campaigns, resulting in +80% sales growth.
âś… Increased conversion rate by 100+% through precise targeting and in-depth audience analysis.
âś… Successfully managed advertising budgets while collaborating within a team of Media Buyers.

Education

Diploma of Higher Education - Teacher

Pavlo Tychyna Uman State Pedagogical University
Ukraine
08.2022 - 08.2025

Skills

Hard Skills:

📌 Advertising Campaign Management – Setup, launch, and optimization of ad campaigns on Facebook Ads, Instagram Ads
📌 Performance Analysis & Optimization – Tracking KPIs, reducing CPA, improving ROI, and increasing conversion rates
📌 Audience Targeting & Segmentation – Retargeting, lookalike audiences, and customer journey mapping
📌 Marketing Strategy Development – Creating, testing, and optimizing marketing funnels for better engagement and sales growth
📌 Data Analytics & Reporting – Working with Google Analytics, Meta Ads Manager to track performance and make data-driven decisions
📌 Ad Creative Development – Designing banners, videos, and ad copy using Canva, Figma
📌 Copywriting for Advertisements – Writing engaging ad copy to improve CTR and conversions
📌 Market Research & Competitor Analysis – Identifying industry trends and consumer behavior to optimize campaigns

Soft Skills:

✔ Creative Problem-Solving – Finding innovative ways to optimize ad performance and engage target audiences
✔ Analytical Thinking – Making data-driven decisions based on campaign performance and market insights
✔ Adaptability & Fast Learning – Quickly mastering new tools and marketing strategies
✔ Collaboration & Communication – Working effectively in a team and coordinating with designers, developers, and content creators
✔ Resilience & Stress Management – Handling high-pressure situations and troubleshooting campaign issues

🔍 Ready to apply my skills to drive impactful digital marketing campaigns! 🚀

Affiliations

  • Prize-winning acrobat with 6 years of experience, finalist and medalist of the Ukrainian Championship Developed discipline, endurance, and a strong competitive mindset, which I apply in both sports and professional growth Passion for fitness, strength training, and continuous self-improvement Background in football enhancing my teamwork, strategy, and resilience

Languages

English
Upper intermediate

Timeline

Diploma of Higher Education - Teacher

Pavlo Tychyna Uman State Pedagogical University
08.2022 - 08.2025

Media Buyer / Digital Marketing Specialist

Freelance
Oleh Dzhumyha