Nicole Mitchell

• Delivered high-quality designs under tight deadlines
• Led creative brainstorming sessions to generate unique concepts.
• Product sell out across E-com on launch dates
• Product featured across social platforms and main ad campaigns
• Weekly Top 10 product successes for retail sales across UK.
• Collaborated with marketing team for successful product launch.
• Confidently understanding full design process from initial design concept to consumer facing product.
• Provided leadership during concept building, maintaining team focus and alignment.
• Provide mentorship to junior members, developing creative skills and confidence.
• Strong sense of style and attention to cultural reference, contemporary trends, cut, fabric and silhouette.
• Extensive knowledge in Jersey, Sweat. Covered Interest Fleece and Outerwear and wovens & Swimwear.
• Strong understanding of target market, consumer lifetstyle and end product.
• Extensive research across colour, shape & graphic languages as well as key competitors worldwide.
• High level of 2D Hand & Digital drawings to help convey overall design vision.
• Create mood boards and colour palettes at season start for graphic packages.
• Embedded sustainability and brand DNA into every product across entire range.
• Work closely with buyers and merch team on seasonal strategy planning.
• Leading fit & function sessions with Garment Tech team for prototype, photo sample and SMS samples.
• Efficient and active user of PLM software.
• Product Developing, Design Packing and communicating with suppliers in multiple territories.
• Present & pitch ideas back to Heads of Departments including Design, Buying, Merch, Sourcing, CD, COO & CEO.
• Actively support team goals while maintaining reliable shift punctuality.

- Specifically targeting the younger consumer in a casual sportswear lens which Superdry has named ‘Code’.

- Role and responsibilities cover all Sweat, Jersey & Swim categories for Womenswear.

- Building confidence with knowledge across both Sweat & Jersey products.

• Generate fun, creative, exciting new ideas for team discussions and planning.
• Developing software knowledge within Adobe and Excel packages.
• Carried out day-to-day duties accurately and efficiently.
• Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
• Successfully delivered on tasks within tight deadlines.
• Demonstrated respect, friendliness and willingness to help wherever needed.

• Completed coffee training across preparation, brewing, and service best practices.
• Craft cocktails and drinks using precise measurements, speed, and service readiness.
• Bar staff and waitressing during busy service periods consistently.
• Demonstrated respect, friendliness and willingness to help wherever needed.
• Applied knowledge of drinks and menu to support accurate recommendations.

• Representing the brand and welcoming all customers at club entrance.
• Improving customer satisfaction by streamlining floor operations.
• Responsible for customer booking requests and VIP packages and entry.
• Managing a team and empowering a female led team.
• Addressed customer queries, improving overall satisfaction.
• Management meetings to ensure level of service required is met.

• Collaborated with kitchen staff to ensure timely delivery of food orders.
• Resolved customer issues promptly, enhancing overall dining experience.
• Ensured staff adhered to company policies regarding alcohol serving limits preventing any potential legal issues.
• Handled cash transactions accurately, maintaining financial integrity of the establishment.
• Delivered coffee and bar training, coordinating practice sessions and skill assessments for staff.
• Improve guest experience by crafting new cocktail menus with exciting drink options.
• Built friendly, cultured team practices around daily work activities and collaboration.

• Assisted customers with product selection for optimal satisfaction.
• Maintained knowledge of current sales promotions helping customers make informed buying decisions.
• Balanced multiple tasks simultaneously whilst maintaining high-quality customer care.
• Learnt about new products quickly, providing comprehensive guidance to customers.
• Help assist Merchandise teams with buying trips in London.
• Knowledge across Women's and Mens brands.
• Dressing Mannequins and window displays
• Creative displays and POS stands.

• Carried out general duties on shop floor, fitting room and stock replenishment.
• Precise folding with all product categories.
• Covered both Mens & Womenswear departments
• Handled high-pressure situations calmly, keeping store operation seamless during peak hours.
• Monitored trends in consumer behaviour with keen attention to detail.
• Built strong relationships with regular customers for repeat business.
• Delivered exceptional after-sales service, encouraging repeat business.