Nicola Botha

• Identifying business needs, opportunities and creating development strategies
• Ensuring long-term success by identifying and capitalising on client satisfaction
• Supporting & Training Franchisees and teams in all areas of the brand and its values
• Studio event support
• Identifying skill gaps among workforce, enabling targeted training interventions.
• Recruitment
• Creating & Delivering engaging education content
• Supporting the CEO & Founder in scaling the brand

• Drove sales through product knowledge and exceptional service to achieve objectives
• Inspired repeat business by building rapport and developing relationships
• Hosted in-store events & workshops
• Coached & mentored new and existing employees
• Managed the store`s social media platform
• Visual merchandising

Key achievements: Numerous positive customer feedback and promoted to in-store coach.

• Delivered exceptional service through make-up and skincare tutorials, a role model
• Created a consistent welcoming environment for consumers, fostering long-term loyalty
• Educated the team on artistry, sales and service
• Ensured the effective use of social media to create brand and store awareness
• Motivated, managed and developed the team
• Visual merchandising
• Maintained positive relationships with all stakeholders

Key achievements: Promoted to `Area Buddy` responsible for training new managers, Increased new customers by 10%, Improved store rank from 7th to 5th, Increased ATV from £40 to £52

• Ensured the team were set up for success and harnessed a community spirit
• Monthly scheduling to meet the needs of the business
• Drove sales through motivation and development
• Recruitment
• Built brand awareness and planned event activity based on new launches and the previous year’s trade
• Collaborated and built relationships with store and senior stakeholders

Key achievements: Created an appointment tracker which was rolled out by the business, Increased appointment bookings by 50%, Promoted from Assistant Manager to Business manager within 3 months.

• Responsible for team performance and empowering them to deliver on sales and service objectives
• Performed skincare and makeup lessons that helped consumers feel empowered to become their own makeup expert
• Trained and developed the team
• Recruitment
• Worked closely with the retailer to implement business strategies
• Created activity and events that reflected the brand
• Visual merchandising
• Fostered strong working relationships with the team to develop a strong team spirit
• Managed stock and ensured store standards were representative of the brand

Key achievements:

Runner up for the brands annual incentive trip to New York with the 2nd highest growth nationally.

Highest in the region for mystery shop score.

A -22k deficit to a +5k in the first six months of my management, Innovatively collaborating with the Manchester team to devise the globally successful initiative for makeup lessons,

Nominated for the counter of excellence award for sales and service standards.