Summary
Overview
Work History
Education
Timeline
Skills
Software
Hi, I’m

nick Jenkinson

Creative and Marketing Consultant
nick Jenkinson

Summary

Skilled Creative Director adept at overseeing writers, designers and artists to accomplish challenging objectives. Excellent communicator, problem solver and detail-oriented manager proficient in business operations and customer needs.


* Proven Team Leader with a lead-by-example work ethic

* Brand Guardian for Barclays ( 2009-2022)

* Use of CMS daily (WordPress)

* Work scheduling and trafficking experience from a team of 5 to a team of 28 in different parts of the country

* Budgeting and planning a constant in my day to day

* Full understanding of SEO and how it works with all digital assets, maintaining a constant flow of optimised content to meet the needs of clients.

* Creative experience of nearly 27 years at all levels.

* Award-winning design work (CIPR Gold and Silver for brochure design)

Overview

24
years of professional experience
7
years of post-secondary education
1
Language

Work History

Thumbprint Media, (Now M&C Associates)
Pontefract, West Yorkshire

Creative & Marketing Director
01.2013 - Current

Job overview

  • Over the past 4-5 years, my involvement has extended beyond the realm of creative elements, I have actively contributed to the marketing strategies of SMEs, focusing on enhancing their brand perception and effectively reaching their target audience
  • This entails understanding their market positioning, evaluating their marketing efforts, and devising impactful strategies
  • Consequently, I have gained comprehensive experience in both the creative aspects and the strategic facets of marketing
  • Created creative briefs and timeline to manage creative process from concept to completion.
  • Evaluated and contributed to creative team ideas and translated into actionable project plans.
  • Managed campaigns with specific focuses in order to meet customer needs and creative visions.
  • Monitored industry trends to keep creative materials fresh and engaging.
  • Wrote creative briefs and coached copywriters to develop compelling content.
  • Presented creative concepts to clients and implemented continual feedback to achieve client satisfaction.
  • Worked with creative teams to develop concept designs for campaigns that resonated with target audiences.

Peoples Holdings
Leeds, West Yorkshire

Creative & Marketing Director (contract)
10.2016 - 01.2017

Job overview

  • Working client side, I was in charge of an ever expanding creative team, managing the work load, being the first port of call for creative development, making sure digital marketing and social media targets were met
  • Created creative briefs and timeline to manage creative process from concept to completion.
  • Managed campaigns with specific focuses in order to meet customer needs and creative visions.
  • Directed photo shoots for print and digital media, reviewing each element against client standards and expectations.
  • Developed style guides to promote consistent branding across projects.

Ingenious Rapport/Communisis
Leeds, West Yorkshire

Creative & Digital Services Manager
12.2007 - 01.2013

Job overview

  • Created creative briefs and timeline to manage creative process from concept to completion.
  • Developed high-impact creative trailers and promotional content for company campaigns from concept to completion.
  • Evaluated and contributed to creative team ideas and translated into actionable project plans.
  • Managed campaigns with specific focuses in order to meet customer needs and creative visions.
  • Designed and implemented cost-effective creative strategies to improve ROI.
  • Designed innovative creative strategies to raise brand awareness and engagement for organisation.
  • Responsible for and ran a successful creative and artwork studio within Barclaycard head office, as a satellite office of Communisis.
  • Worked with creative teams to develop concept designs for campaigns that resonated with target audiences.

Vision Creative

Design Team leader
02.2007 - 12.2007

Job overview

  • I was tasked with leading a small team of 6 designers and artworkers
  • The main clients where Tesco, Ben Bailey/Gladedale Homes and City Lofts
  • I liaised with media buying companies, large format printers and mixed media to set up the artwork studio to deal directly with a blue chip house builder
  • I was also instrumental in the redesign and implementation of the agency brand.

Brahm Ltd
Leeds, West Yorkshire

Senior Designer - Team leader
03.2000 - 10.2006

Job overview

  • Headed a team of 6 designers servicing the design, advertising and PR departments. Working on all blue chip clients from Coca Cola to Toyota through to Yorkshire Tourist Board, Persimmon Homes, Yorkshire Building Society, McCain, Kelloggs, Maplins, Pets at Home.
  • Guaranteed designs adhere to company brand standards and guidelines.
  • Collaborated with clients to address brand imaging and marketing style.
  • Used Adobe Creative Suite to edit images for use in marketing materials and website content.
  • Developed and maintained comprehensive library of design assets for easy access and reuse.
  • Incorporated design changes based on feedback from project teams.

Gratterpalm
Leeds, West Yorkshire

Designer
09.1999 - 02.2000

Job overview

  • Part of the ASDA team, responsible for the design of press advertising and monthly newsletters.
  • Maintained consistent use of graphic imagery in materials and other marketing outreach.
  • Assisted in development of new materials for design projects.
  • Collaborated with senior management to develop, review and finalize design concepts.

Education

University of Buckinghamshire
High Wycombe, Buckinghamshire

Bachelor of Arts from Graphic Design & Advertising
09.1987 - 07.1992

University Overview

York College of Art
York

ND from Graphic Design
09.1985 - 07.1987

University Overview

Timeline

Creative & Marketing Director (contract)
Peoples Holdings
10.2016 - 01.2017
Creative & Marketing Director
Thumbprint Media, (Now M&C Associates)
01.2013 - Current
Creative & Digital Services Manager
Ingenious Rapport/Communisis
12.2007 - 01.2013
Design Team leader
Vision Creative
02.2007 - 12.2007
Senior Designer - Team leader
Brahm Ltd
03.2000 - 10.2006
Designer
Gratterpalm
09.1999 - 02.2000
University of Buckinghamshire
Bachelor of Arts from Graphic Design & Advertising
09.1987 - 07.1992
York College of Art
ND from Graphic Design
09.1985 - 07.1987

Skills

    Proficient in Adobe CC

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Software

Illustrator

InDesign

Photoshop

Premier Pro

AfterEffects

Powerpoint

Microsoft Word

Excel

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nick JenkinsonCreative and Marketing Consultant