Niansi Liu
London
Summary
Graphic designer and illustrator specializing in visual storytelling and bold aesthetics. Proven experience in designing product packaging and branding assets, including for an alcohol brand. Expertise in translating concepts into compelling designs that drive commercial success across print and digital platforms. Strong collaborator in multidisciplinary teams, consistently delivering innovative and effective design solutions.
Overview
5
5
years of professional experience
1
1
year of post-secondary education
Work history
Freelance Graphic Designer & Illustrator
Self-employed
London
2021.06 - 2026.03
- Assisted in designing custom alcohol bottle labels by combining hand-drawn illustrations with digital typography and layouts.
- Supported the creation of brand visuals and packaging assets to align with brand identity and enhance consumer appeal.
- Contributed to the production of merchandise including greeting cards, prints, and zines for London design markets.
- Facilitated the entire design process from concept to print-ready files.
Visitor experience assistant
Science Museum
London
2024.11 - 2026.01
- Engaged with the public in a high-volume cultural environment, honing communication, teamwork, and organisation.
Illustrator
Moment Culture Company
Shenzhen
2022.03 - 2022.08
- Developed illustration-based designs for branding, events, and editorial campaigns.
- Collaborated with designers and marketers to create visual assets for cultural promotion.
Education
MA Sequential Design/ Illustration -
University of Brighton
Brighton, United Kingdom 2022.09 - 2023.09
BA - Internet and New Media
Shenshen University
Shenzhen, ChinaSkills
- Brand identity and packaging design
- Label design for alcohol and lifestyle products
- Adobe Creative Suite proficiency
- Layout and typography expertise
- Print preparation and artwork production
- Color theory and composition skills
- Illustration and visual storytelling
- Concept development strategies
- Market research and moodboarding techniques
- Client communication and brief interpretation
Timeline
Visitor experience assistant
Science Museum
2024.11 - 2026.01
MA Sequential Design/ Illustration -
University of Brighton
2022.09 - 2023.09
Illustrator
Moment Culture Company
2022.03 - 2022.08
Freelance Graphic Designer & Illustrator
Self-employed
2021.06 - 2026.03
BA - Internet and New Media
Shenshen University