Neilan Scrooby
Walton on Thames,UK
Summary
Dynamic professional with a robust customer-centric skill set encompassing team-focussed leadership, business development and selling expertise across B2B, B2C, and e-commerce sectors. Demonstrates proficiency in Microsoft Office and excels in confident presentation and training. Adept at effective verbal and written communication, with a proven track record in HR policies implementation, financial budgeting, and safety regulations adherence. Notable achievements include successful regional development, project supply, large ticket sales of luxury goods, product launches and maintaining high standards of client relations. Committed to fostering excellent customer relationship management, brand integrity, margin rich results & long term team success.
Overview
29
29
years of professional experience
5
5
years of post-secondary education
Work history
General Manager
Marshall & Stewart T/A Westend Bed Company
London
2020.07 - 2026.02
- Facilitate consumer retail and trade sales for beds and bedding products across mid to luxury range pricing.
- Drive company turnover goals by managing sales pipeline and team training activities.
- Handle daily operations of retail showroom, including purchase orders, supplier logistics, and export orders.
- Manage trade and consumer customer databases for promotional activities.
- Enhance website content & marketing activity, including video promotion for socials
- Achieve customer satisfaction with regular feedback and improvement.
- Demonstrated persistence and strategic selling during difficult trading periods, especially the lockdown during the pandemic.
- Contributed significantly to sales and operations during pandemic, leading to a permanent role offer.
- Successfully negotiated contracts with suppliers for improved margin security.
- Streamlined communication processes for improved team collaboration.
- Established a positive work environment which promotes staff morale and productivity.
Head of Division – Retail
ORLIGHT
Chelsea London, Greater London
2017.08 - 2020.06
- Assisted in executing company vision and objectives for new retail showrooms at Orlight Ltd.
- Supported staff development through structured training and enhanced product displays for increased sales.
- Identified opportunities for growth in product offerings and display strategies.
- Contributed to marketing activities for printed materials, customer mailers, and social media initiatives.
- Focused on attracting both consumer and trade markets, particularly targeting interior designers.
- Aided in e-commerce development, enhancing product enrichment, pricing strategies, and logistics management.
- Executed daily duties accurately and efficiently.
- Quickly acquired new skills to improve daily task efficiency and productivity.
- Delivered tasks successfully within tight deadlines.
Assistant Showroom Manager
Simon Horn Furniture
Chelsea London
2015.02 - 2017.06
- Assisted in driving sales for luxury brands of bed frames and mattresses at high ticket values.
- Supported development of database leading to increased and organised sales and promotional activities.
- Facilitated achievement of a hotel order for bespoke luxury furniture exceeding £250k.
- Created high-quality presentations for trade customers.
- Contributed to e-commerce project.
CEFCO
2013.09 - 2014.10
- Travelled across southern counties from East Anglia to South Wales and beyond.
- Supported growth in eroded spend areas across 153 branches.
- Assisted in selling Cefco products into branches owned by the same company.
- Contributed to the expansion of De Luce lighting brand in three brand-loyal areas.
- Facilitated growth of F4P to over 20 branches with no previous purchases.
- Aided in increasing F4P turnover from £1.3 million to £1.6 million.
- Operated as Business Development Manager in a field-based role.
Area Sales Manager. Field Based.
D.A.D (Domestic Appliance Distributor)
2012.07 - 2013.08
- Supported growth initiatives in low spend areas within south east regions.
- Engaged with independent electrical retailers to establish new spending accounts.
- Assisted in onboarding 25 new accounts each contributing over £10k in spend.
- Facilitated growth of existing business by enhancing 15 accounts with over 100% increase in spending.
- Contributed to area revenue growth from £1.2 million to £1.7 million.
- Recommended and influenced high-quality printed company presenter materials.
Regional Sales Manager – Southern UK
GORENJE UK LTD
2010.06 - 2012.06
- Assisted operations at Gorenje, a top manufacturer of white goods in Europe.
- Supported teams in meeting production targets and adhering to quality standards.
- Contributed to daily activities to enhance efficiency and productivity at the facility.
Commercial & Aftersales Manager
GORENJE UK LTD
2005.05 - 2010.05
- (Gorenje is nr6 manufacturer of white goods in Europe)
- Ask for more details
Export Manager
B/S/H/ SA. (Bosch Siemens Appliances South Africa)
2001.02 - 2004.10
- Responsible for Africa and Indian Ocean Islands
- Ask for more details
National Sales Manager
I MERDJAN & CO
ZIMBABWE
1997.01 - 2001.01
- Ask for more details
Education
O-levels (GCSEs) -
Peterhouse
Zimbabwe 1987.01 - 1991.12
Skills
- Leadership and strategy development
- Sales expertise in B2B, B2C, and e-commerce
- Microsoft Office proficiency
- Confident presentation and training
- Effective verbal and written communication
- Qualified first-aider
- HR policies implementation
- Financial budgeting
- Safety regulations adherence
- Product launch expertise
- Result-Driven approach
- Organisational acumen
- Client relations
- Supplier negotiation
- Business networking
- Customer relationship management
- Budget planning and forecasting
- Communication proficiency
- E-Commerce strategies
- Decision-Making authority
- Resilience under pressure
- Interpersonal savvy
- Global mindset
- Health and Safety Compliance
- Customer Service
- Cultural awareness
- Product knowledge
- Conflict Resolution
- Inventory management
- Commercial Awareness
References
References are available upon request.
Hobbies & Interests
I take interest in the outdoors & my dogs, fishing and travel. I am family-centric and a moderate extrovert who enjoys meeting people, music, culture and history. I also enjoy cooking, entertaining and reading., Other : Full UK Drivers licence & open able to travel abroad occasionally for work purposes
Working Ethic
Loyal and committed 'Company Ambassador', able to lead by example and work across levels, towards own and company objectives. Think and act on my feet. Act 'Globally'. Team player. Manage own, company and customer expectations
Timeline
General Manager
Marshall & Stewart T/A Westend Bed Company
2020.07 - 2026.02
Head of Division – Retail
ORLIGHT
2017.08 - 2020.06
Assistant Showroom Manager
Simon Horn Furniture
2015.02 - 2017.06
CEFCO
2013.09 - 2014.10
Area Sales Manager. Field Based.
D.A.D (Domestic Appliance Distributor)
2012.07 - 2013.08
Regional Sales Manager – Southern UK
GORENJE UK LTD
2010.06 - 2012.06
Commercial & Aftersales Manager
GORENJE UK LTD
2005.05 - 2010.05
Export Manager
B/S/H/ SA. (Bosch Siemens Appliances South Africa)
2001.02 - 2004.10
National Sales Manager
I MERDJAN & CO
1997.01 - 2001.01
O-levels (GCSEs) -
Peterhouse
1987.01 - 1991.12