Natalie LeRoy

• Conducted discovery in a team of delivery and technical engineers to uncover market opportunities, AI optimization, user research, product suite management research, and data optimization in a Software as a Medical Device Service.
• Led user strategy for internal account development
• Created a service design for a product being currently built

• Lead a team of 20 designers across multiple disciplines and practices in the Greater London area
• Senior leader for staffing, coaching, performance, and career direction
• Participated in London Senior leadership councils, policy and practice
• Spearheaded sales initiatives using design and research as expansive product thinking in existing accounts
• Implemented training and advocacy for designers including AI training, content design training, events, workshops and coaching

• Introduced a working group within Accenture Globally to design and build multiple products utilising neuro-tech for consumer and business functions.
• Conducted research and designed multiple POCs, trials, and collaborations with vendors and University of Temple
• Implemented a strategy for addressing neuro focused products, language, and design.
• Developed showcase materials for the Consumer Electronics Show, SuperBowl, South-by-Southwest, multi-national events and talks for C-Suite
• Created branding, design, research, and ran a neuro-tech learning camp for junior analysts
• Created a sales program for 10 Accenture offices to pitch to clients

Lead a team in Accenture NextGen's biggest and most lucrative account for a 5b finance startup from a solo position with one product to a team of 5+ across 10+ products where each designer generated 1.5m in revenue. Implementing behavioral change across multiple business processes in finance departments through the use of design, data application and product management consulting. Reshaping how discovery, delivery, and account management happened from the ground up and instituting regular, predictable processes to support delivery, product and business initiatives. Instrumental in signing extended contracts for 2+ years because of demonstrated value in design department contributions to product development that Natalie led, advocated for and designed. describing, discovering, and implementing the future strategy for tech which considers data processing and predictive analytics at it's core.

Founder and lead product designer of the Accenture Neurotech Practice where Natalie worked with Liquid Studio and Liquid Space to create an enterprise focused data management, display, and behavior change system utilizing neurotech applications and internal research. Will be shown at Consumer Electronics Show 2023 as a core value piece alongside Accenture showcase.

Contributor and designer of the NextGen Product Design National Practice. Representing the London team and contributing to how remote product practice will look at Accenture in 2024.

• Acted as design principle on multiple client projects from discovery to delivery
• Conducted research with clients from the Milken Institute, Nelson Jameson, Emergency Nurses Association, and National Investment Center
• Created wireframes, designs, and prototypes for implementation
• Coached and mentored younger designers in Figma, prototyping, conducting research and branding

• Designed and managed a multi-platform, multi-role behavioral nudging product with multiple channels of communication from scratch with a minimal team.
• Monitored market trends and competitor performance and analyzed gaps to update promotional strategies and maximize sales. Owned marketing with a 20% increase in engagement and responsible for 30% more leads.
• Conceptualized and deployed enhanced product features and optimized implementation for use in sales strategy and industry strategy.
• Applied both qualitative and quantitative analysis techniques to continuously improve end-user experiences.
• Performed manual testing on UX design elements and complete UX designs, authoring feedback reports for use in future updates.
• Analyzed user feedback with SME's to influence future UX updates, ameliorating user concerns and pain points during subsequent patch cycles.
• Designed UIs within frontend web frameworks such as Tailwind UI, exploiting associated templates and tools to shorten development times.
• Improved product marketing objectives by constructing communication initiatives and branding strategies to increase client outreach.
• Helped incorporate product changes into marketing message to drive customer engagement and firm profits.
• Collaborated with several large companies to run trials on software.
• Collected, defined and translated user requirements into project designs and implementation plans.
• Created powerful Content Management Systems to serve as interface for client.
• Took concepts and produced design mockups and prototypes to strengthen designs, enhance user experiences and improve site interactions.
• Collaborated with sales, marketing, and support teams to launch products on time and within budget.
• Documented user stories, specifications, and product features into detailed work order to communicate across teams and build mandatory requirements.

• Led the first design contract in Thoughtworks for a data intensive product and application with no prior design department.
• Developed schematics showcasing design layout, individual components and production procedures.
• Incorporated design changes based on feedback from project teams.
• Evaluated project scope and development schedule, and collaborated closely with project owners to establish parameters.
• Developed design deliverables that elevated, differentiated, and functioned on-brand and on-strategy.

• Led discovery, inception and product market fit verification for a variety of industries with a focus on data and tech allowing clients and startups to pivot with a foundation of research and strategy.
• Developed and implemented successful business plans focused on cost-effective service delivery and revenue development for 8 startups and 10+ others working with other agencies in 5 years
• Guided designers and developers with time-bound, new builds to help achieve demanding targets for a variety of different business applications for front end and back end development
• Mentored other designers, providing guidance and support to help generate work on time and within project parameters. Hires went on to work at such places as Starbucks, Nike, Uptake, Keeper and more

• Originated and developed creative design concepts using Adobe Creative Suite, Art direction and building that exceeded client expectations.
• Art direction for tens of different clients from signage, custom furniture to large scale murals and interiors.
• Created build documents for 3D teams
• Prepared plans and sign-off documents and details to implement design concepts.
• Specified appropriate products and prepared materials for the build team to meet project objectives and design scheme.

• Developed creative design for marketing packages, including print materials, brochures, banners and signs.
• Employed design fundamentals when selecting typography, composition, layout and color in design work.
• Put together videos for social media, advertising and informational purposes.
• Conceptualized and developed graphics products for printing, painting, and packaging projects using Adobe Creative Suite.
• Completed in-depth product design tests with help of different software, models and design systems.
• Designed website layouts, templates and unique branded looks.