Natalia Dapena

Work history

WP Engine

London, London

03.2022 - Current

Assist the Account Managers in managing a portfolio of client accounts by coordinating meetings, preparing meeting agendas, and managing project timelines
Conduct research and analysis to support the development of communication strategies, campaigns and pitches mainly relating to Brand Awareness and Product Launches
Edit communication materials, including pitches, client presentations and email campaigns
Develop contact lists and build relationships with B2B clients
Maintain client databases, ensuring accurate and up-to-date information
Attend industry networking events, helping with registration and check-in processes for attendees. Provide support during receptions, such as managing seating arrangements, distributing materials and addressing any immediate needs
Clients include: Conde Naste, Glovo and Tipi Group

JMW

London

10.2020 - 01.2022

Wrote and edited in-house articles, case studies, award submissions, client bid proposals and annual reports, ensuring compliance to the necessary guidelines and regulations
Assisted with the planning and set up of a variety of event types including 'round tables' and socials, ensuring smooth operations through defining the project objectives and conducting post event analysis
Ensured timely delivery of materials and assets prior to and on event days, liaising with vendors and delivery personnel to ensure efficient setup.
Set up equipment and organised the venue, consulting with different teams to confirm set ups
Maintained contact databases, process enquiries, bookings and speaker requirements to ensure the successful delivery of events and client meetings
Took notes and gathered post event feedback during events for future reference

The Black Curriculum

London

10.2019 - 10.2020

Secured £10,000 in by skilfully completing a bids tailored to the guidelines of M&S corporate responsibility foundation
Crafted compelling bids that highlights The Black Curriculum's achievements and unique selling points
Distrubuted bids and sent pitches to over 10 trusts and foundations and 50+ companies
Acted as first point of contact to potential donors, providing details and support online, by telephone and on social media channels
Managed Just Giving pages to facilitate digital fundraising and consistently meet fundraising targets

Wavemaker

London

06.2018 - 08.2018

Track publicity items in newspapers/trades/etc.; follow and review industry news and trade press daily
Utilize social media listening tools like Hootsuite to monitor and track conversations, mentions, and trends related to brands, industry, or specific keywords to gather real-time data and insights
Set up google alerts and identified and followed industry news to gain valuable insights into current trends and popular topics
Brainstormed with managers to identify trends and adapt PR strategies to stay relevant
Drafted communications for routine releases and emergency response.
Undertook research for and presented new business proposals to potential customers.