Naseeba Kara
London
Summary
Creative, detail-oriented Product Designer with nearly three years of professional experience delivering user-centric solutions that balance functionality and aesthetics. Skilled at fostering a collaborative, empathetic approach to problem-solving, ensuring valuable user insights inform intuitive, engaging interfaces. Adept at managing the entire product design lifecycle, from ideation to delivery, while aligning user needs with business goals to achieve meaningful outcomes.
Overview
2
2
years of professional experience
Work History
Product Designer
Creative Dev Ventures - Land Development Academy
06.2024 - Current
- Spearheaded the end-to-end design of the Academy’s digital presence on Kajabi, creating both a high-impact marketing landing page and a fully structured course environment.
- Collaborated cross-functionally with content creators, subject matter experts, and marketing teams to align design decisions with business objectives, ensuring a coherent user experience and course roadmap.
- Emphasized clear information architecture by organizing course modules, lesson flow, and supporting content in a way that maximized student comprehension and engagement.
- Crafted a seamless user journey from initial discovery to enrollment, integrating consistent branding, intuitive navigation, and instructor videos to foster trust for a premium-priced course.
- Implemented a lead magnet to capture user information and support business growth, using data-driven insights to optimize conversion rates and nurture leads.
- Embraced Kajabi’s functionalities and support resources, iterating on design and user flows based on stakeholder feedback and usability best practices. This approach maintained a high standard of design and user experience throughout the site and course.
- Implemented a lead magnet to capture user information and support business growth, aligning with broader sales objectives.
- Quickly adapted to Kajabi’s functionalities, collaborating with platform support to maintain a high standard of design and user experience throughout the site and course.
Product Designer
Creative Dev Ventures
03.2024 - Current
- Spearheaded the end-to-end redesign and development of the Creative Dev Ventures website, iterating on concepts in Figma before building in Wix. Delivered an engaging, user-friendly interface that significantly elevated brand visibility.
- Embedded WCAG accessibility standards from the outset, ensuring usability for diverse audiences and reinforcing the company's commitment to inclusive design.
- Collaborated cross-functionally with marketing, product, and leadership teams to refine site content and features, driving meaningful user engagement and aligning with strategic goals.
- Monitored site performance metrics to inform iterative improvements, steadily increasing user inquiries and mailing-list sign-ups over time.
Junior Product Designer
SharperEdge Training Solutions Ltd.
10.2022 - 08.2023
- Created an intuitive onboarding experience for a digital eBook app using Figma, HTML, and CSS, collaborating closely with web and app developers to ensure seamless implementation. This approach significantly improved first-time user engagement and streamlined the overall user journey.
- Conducted comprehensive user research and testing to validate the onboarding flow, employing iterative design principles to reduce drop-off rates and refine usability. Integrated feedback loops that fostered continuous improvement and alignment with user needs.
Education
Certificate - Strategic Data Storytelling
University of Chicago - Extended Learning
04-2023
Certificate - Visual Design
General Assemby
10-2022
User Experience Design Diploma
BrainStation
04-2022
Bachelor of Arts - Health Sciences And Sociology
Simon Fraser University
Vancouver, Canada08-2020
Skills
- User Research & Usability Testing
- Wireframing & Prototyping
- Visual & Interaction Design
- Design Systems & Style Guides
- Information Architecture
- Accessibility (WCAG) & Inclusive Design
- Cross-Functional Collaboration
- Basic Front-End Implementation (HTML/CSS)
- Tools: Figma, Adobe XD, Sketch, InVision, Miro, Trello, Wix, Kajabi
Timeline
Product Designer
Creative Dev Ventures - Land Development Academy
06.2024 - Current
Product Designer
Creative Dev Ventures
03.2024 - Current
Junior Product Designer
SharperEdge Training Solutions Ltd.
10.2022 - 08.2023
Certificate - Strategic Data Storytelling
University of Chicago - Extended Learning
Certificate - Visual Design
General Assemby
User Experience Design Diploma
BrainStation
Bachelor of Arts - Health Sciences And Sociology
Simon Fraser University
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