Summary
Overview
Work History
Education
Skills
Software
Timeline
GeneralManager
Mohamed Adesola ADJAOU

Mohamed Adesola ADJAOU

Event And Marketing Coordinator
Stoke-on-Trent,STE

Summary

A Young, intelligent individual, Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring a year of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.

Overview

7
7
years of professional experience
4
4
years of post-secondary education
5
5
Languages

Work History

Marketing and Event Coordinator

The North Staffordshire Medical Institute
Stoke-On-Trent, Staffordshire
04.2022 - 10.2022
  • Organized logistics for marketing and proposal strategy meetings.
  • Created press releases and announcements, newsletter articles and website copy for our various events
  • Wrote and prepared creative assets by applying excellent communication, project management and planning abilities to produce crisp, fresh collateral.
  • Created professional business correspondence, spreadsheets and presentations.
  • Developed fresh, crisp content to diversify current promotional options.
  • Boosted brand awareness with target customer demographics with social, print and email campaigns.
  • Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, LinkedIn and Instagram.
  • Coordinated meetings between project members and clients to develop ideas, discuss progress and set goals.
  • Created and maintained event expenditures, budgets and timelines in job-related software
  • Consulted with customers to determine objectives and requirements for events
  • Coordinated schedules and timelines for events
  • Reviewed event bills to confirm accuracy and approve payment
  • Inspected event facilities to confirm conformance to customer requirements
  • Communicated with catering, lighting and sound companies to obtain price quotes
  • Managed administrative logistics of events planning, event booking and event promotions
  • Utilized internal databases to prepare and distribute guest lists, electronic invitations and registration processes

French Business Development Executive

Radius Payment Solutions
Crewe , Cheshire
02.2022 - 04.2022
  • Developed and executed strategic initiatives to implement key changes and improvements in business development and sales programs.
  • Defined and integrated roles, responsibilities and processes for business team and data management organisation.
  • Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
  • Performed website content management tasks to enhance company marketing techniques and promote brand exposure.
  • Developed new proposals, contracts and procedures to draw in more clients and streamline work operations.
  • Identified business development challenges and customer concerns for proactive resolution. Communicated directly with customers and partners to build strong business networks and relationships.
  • Prepared and deliver customer sales quotes.
  • Facilitated sale of fuels cards and telematics to customers
  • Handled in average 80 calls per day to address customer inquiries and concerns

Customer Service Specialist

Dpd Group
Stoke-on-Trent, ENG
11.2021 - 01.2022
  • Surpassed performance goals by approaching interactions with resourcefulness, organization and customer-centric solutions.
  • Offered internal and external customers first-rate customer service to maximize satisfaction and business success.
  • Collaborated with shipping department staff to facilitate smooth materials returns to correct vendors.
  • Carried out opening and closing functions to meet operational needs underpinning strong customer service.
  • Achieved high satisfaction rating through proactive one-call resolutions of customer issues.
  • Increased efficiency and team productivity by promoting operational best practices.
  • Recorded product or service failure complaints and notified appropriate departments.
  • Answered average of 70 calls, emails and faxes per day, addressing customer inquiries, solving problems and providing product information.
  • Complied with company policies and procedures by encouraging positive and effective work environment among all employees.

Digital Marketing Executive

Karu Fashion
London, ENG
03.2020 - 12.2021
  • Created solution-based execution plans to achieve business goals based on Google Analytics and internal reporting data.
  • Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
  • Optimized website exposure by analyzing search engine patterns to direct online placement of keywords or other content.
  • Initiated testing for email marketing with MailChimp, AWeber and other email platforms.
  • Implemented weekly promotional and editorial strategies to improve customer engagement across channels.
  • Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
  • Created email blast campaigns to target key customers.
  • Gathered campaign results and developed reporting dashboard to illustrate campaign effectiveness.
  • Cultivated strong client relationships and extended marketing services, driving £5000 in additional revenue.
  • Increased brand awareness through creation and management of social media channels, boosting social media engagement by 51%.
  • Developed digital marketing strategies by studying economic indicators, tracking changes in supply and demand, identifying customers and monitoring competition.
  • Increased profit margins by 8% through maximizing new product introductions.
  • Generated 13% in sales through effective networking and marketing strategies to grow new business and increase productivity.
  • Increased masks sales and brand exposure by developing new packaging, collateral, and sales materials and optimizing target audience reach.
  • Generated over £16000 in face masks sales and distribution.
  • Provided research and development on face masks to showcase benefits and retain customers.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.

Social Media Coordinator

St.Patrick UK
London, ENG
08.2019 - 03.2020
  • Collaborated with sales, product management and web development teams to create specific marketing campaigns across multiple platforms.
  • Strategically planned, implemented and monitored client's social media content and campaigns using complex editorial calendar.
  • Monitored return on investment of online and social media marketing efforts.
  • Generated interest for new and upcoming product and service releases by managing social media accounts.
  • Created social media content with consistent content and tone.
  • Managed relationships with high-profile clients and translated marketing and social media needs into results-driven strategies.
  • Analyzed key performance indicators monthly, applying data analytics to drive future strategic planning.
  • Supported SEO initiatives to improve content, keywords, and branding.
  • Engaged social media audience by collaborating with graphic designers to develop viral content.
  • Utilized social media marketing tools such as Hootsuite, SEMRush, Google Analytics.
  • Strategized and developed video content for client's website and social media publications.
  • Assisted community manager in properly and effectively handling bad reviews and negative posts.
  • Produced blog posts, pay-per-click ads, and promotional content.

Work Based Project

STAFFORDSHIRE BUSINESS SCHOOL
Stoke-on-Trent, ENG
07.2019 - 08.2019
  • Developed marketing content such as blogs, promotional materials and advertisements for social media.
  • Analysed and reported social media and online marketing campaign results.
  • Created videos and managed YouTube channel to strengthen company reputation.
  • Planned and instituted social media marketing plan for the Business School Clearing.
  • Used Edurank to track consumer engagement and draw conclusions about social media data.
  • Increased customer engagement through social media.
  • Analysed competitor pages to locate backlink and keyword opportunities.
  • Saved £5000 by implementing cost-saving initiatives that addressed long-standing problems

SALES ASSISTANT/Cashier Assistant

M2A
Casablanca, Morocco
08.2016 - 03.2018
  • Dealing with customer queries, customer complaints, and refunds on customer service desk.
  • Helped customers complete purchases, locate items and join reward programs.
  • Answered questions about store policies and addressed customer concerns.
  • Completed inventory counts and ordered merchandise.
  • Promoted customer loyalty and consistent sales by delivering friendly service and knowledgeable assistance.
  • Worked closely with shift manager to solve problems and handle customer concerns.
  • Exceeded team sales goals by 18%
  • Built and cultivated long-term quality relationships with over 100 clients by addressing needs and providing superior customer service

TELEMARKETING / SALES

ELITE CALL CENTER
Casablanca, Morocco
10.2013 - 02.2016
  • Handled high-volume telemarketing operations with expert use of client management software and computer dialing.
  • Displayed excellent sales skills and understanding of how to leverage abilities to exceed quotas.
  • Made average of 400 outbound and inbound calls per day.
  • Recorded contact information of customers and potential customers in internal database.
  • Answered inbound telephone calls from interested customers to persuasively discuss offerings.
  • Escalated concerns or advanced problem calls to management staff.
  • Overcame objections using friendly, persuasive strategies.
  • Provided information about available products and services, membership details, and purchase advantages.
  • Delivered scripted sales talks to customers reached via manual and automatic dialing systems.

Education

Master of Science - DIGITAL MARKETING MANAGEMENT

Staffordshire University
Stoke On Trent Uk
09.2018 - 01.2020

Bachelor of Science - BUSINESS MANAGEMENT AND MARKETING STRATEGIES

College Sherbrooke
Morocco
10.2013 - 06.2016

Skills

    Email marketing campaigns

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Software

Microsoft 365

Mail Chimp

Nvivo

Wordpress

SEMRush

Google Analytics

Canva

Hootsuite

Salesforce

Universe

Cruise

Quickbooks

Timeline

Marketing and Event Coordinator

The North Staffordshire Medical Institute
04.2022 - 10.2022

French Business Development Executive

Radius Payment Solutions
02.2022 - 04.2022

Customer Service Specialist

Dpd Group
11.2021 - 01.2022

Digital Marketing Executive

Karu Fashion
03.2020 - 12.2021

Social Media Coordinator

St.Patrick UK
08.2019 - 03.2020

Work Based Project

STAFFORDSHIRE BUSINESS SCHOOL
07.2019 - 08.2019

Master of Science - DIGITAL MARKETING MANAGEMENT

Staffordshire University
09.2018 - 01.2020

SALES ASSISTANT/Cashier Assistant

M2A
08.2016 - 03.2018

Bachelor of Science - BUSINESS MANAGEMENT AND MARKETING STRATEGIES

College Sherbrooke
10.2013 - 06.2016

TELEMARKETING / SALES

ELITE CALL CENTER
10.2013 - 02.2016
Mohamed Adesola ADJAOUEvent And Marketing Coordinator