Mohamed Elfiky
Nottingham,Choose...
Summary
MSc FinTech & Policy graduate with experience in research, data analysis, and customer insights. Skilled in Python, SQL, SPSS, and Power BI, with a strong foundation in market research and policy evaluation. Experienced in turning complex data into clear, actionable insights through academic and professional projects. Curious, detail-oriented, and eager to contribute to Ipsos’ mission of understanding people and delivering impactful research for clients.
Overview
2
2
years of professional experience
4
4
years of post-secondary education
Work history
Business Insight Intern
El Sewedy Electric
Cairo
2021.06 - 2021.08
Business Insight Intern, El Sewedy Electric
Conducted SEO analysis and social media research to enhance product visibility and customer engagement. Assisted in data-driven decision-making by analyzing digital marketing trends and user behavior.
Key Achievements:
• Analyzed SEO performance and social media trends to improve digital marketing strategies.
• Conducted keyword research and website performance tracking, optimizing content for better visibility.
• Assisted in competitive analysis, identifying gaps in online positioning.
• Evaluated customer engagement metrics, providing insights for marketing and product improvements.
• Created reports and dashboards to track SEO performance, audience behavior, and campaign effectiveness.
Front of House Team Member
Popeyes
Nottingham
2023.02 - 2023.07
Worked at Popeyes while pursuing my university degree, developing problem-solving skills, teamwork, and adaptability in a high-paced environment.
Key Achievements:
• Provided exceptional customer service, ensuring efficiency in a high-volume setting.
• Handled transactions and complaints, improving operational flow and customer experience.
• Collaborated with the team to optimize service efficiency and maintain quality control.
• Developed interpersonal and communication skills, enhancing my ability to analyze customer needs
Education
Bachelor of Business Administration - Business
Nottingham Trent University
Nottingham 2020.09 - 2023.07
Master of Science - Fintech and Policy
University of Surrey
Guildford 2023.09 - 2025.02
Skills
Microsoft Office
Data Analysis
Python
SQL
SPSS
Data visualisation
Power BI
Financial Modeling
Product Identification
Product Analysis
Academic and Technical Projects
Principles of Analytics Group Project
Achieved Merit in a consulting-style analytics project, delivering insights to a simulated client using real-world insurance customer data.
- Collaborated in a team of four to analyse 9,800+ records and 86 variables, identifying key factors behind caravan insurance interest.
- Prepared SQL queries, data cleansing, and KPI visualisation using Power BI to support findings.
- Led stakeholder-facing presentations, translating predictive model results (SPSS & R) into actionable business recommendations.
- Communicated customer profiling strategies to a non-technical audience, improving targeting precision for marketing efforts.
Risk Management Coursework Project
- Achieved Distinction in applied risk assessment and control evaluation coursework.
- Assessed liquidity and credit risks using Altman’s Z-score, liquidity ratios, and CDS spread analysis.
- Evaluated foreign exchange exposure and designed hedging strategies across FX, derivatives, and economic risks.
- Applied VaR and Expected Shortfall to portfolio-level risk, incorporating stress testing and scenario analysis.
Financial Modelling Independent Project
- Earned Merit for constructing a data-driven portfolio model using Bloomberg data and Python.
- Analysed diversified asset portfolios across global equities, bonds, and FX exposure (USD/EUR conversion).
- Calculated volatility, daily returns, and correlation matrices to inform risk-aware asset allocation.
- Presented findings on portfolio optimisation, asset weighting, and currency impact over a 10-year window.
Independent Ransomware Protection Project
- Developed and tested a Windows script to automatically restrict execution permissions on newly downloaded executable files, reducing malware risk.
- Worked with SIEM and SOAR frameworks to simulate real-time threat detection and automate responses using prebuilt playbooks.
- Contributed to the design of a secure folder architecture to isolate and mitigate ransomware attacks without human intervention.
- Balanced technical controls with usability and performance, ensuring feasibility of implementation.
Timeline
Master of Science - Fintech and Policy
University of Surrey
2023.09 - 2025.02
Front of House Team Member
Popeyes
2023.02 - 2023.07
Business Insight Intern
El Sewedy Electric
2021.06 - 2021.08
Bachelor of Business Administration - Business
Nottingham Trent University
2020.09 - 2023.07