MBA-qualified Digital Communications, Change and AI Adoption Manager with 10+ years’ experience delivering enterprise-wide technology adoption and engagement strategies at scale. Proven track record leading high-impact communications and enablement programmes for complex change, including AI adoption, digital workplace transformation, and collaboration platform migrations. Experienced people manager and trusted advisor to senior leaders, with a strong focus on accessibility, colleague experience, and measurable engagement outcomes. Open to opportunities across industries.
Hi, I’m
Mika Kroencke
Edinburgh
Summary
Overview
10
years of professional experience
Work history
NatWest
Digital Workplace Engagement Manager
2023.01 - 2026.02 (3 education.years_Label & 1 education.month_Label)
Job overview
- Lead bank-wide digital communications and AI adoption, with end-to-end ownership of strategy, execution, and engagement for high-profile enterprise technology change programmes.
- Line management of direct reports: setting priorities, managing performance, and overseeing delivery through Agile ways of working.
- Owned Microsoft Copilot adoption, co-building and leading a 5,000-strong early adopters community in partnership with Microsoft.
- Delivered enterprise AI communications, training, and engagement strategy supporting responsible and effective AI use.
- Fully owned communications and adoption strategy for the bank-wide transition of 77,000 colleagues from Zoom to Microsoft Teams, including:
- Senior leader and steering group presentations for sign-off
- Training and enablement (virtual, in-person, and contractor-led)
- Technical guidance and colleague support materials
- Intranet hubs, physical signage, digital screens, and email campaigns
- Own a high-visibility colleague technology intranet covering device ordering, M365 learning, and technology updates, generating 10,000+ hits per month.
- Achieved average 65% open rates across bank-wide change communications.
- Delivered a 20% uplift in colleague engagement through targeted engagement strategy and community management.
NatWest, Technology
Digital Workplace Engagement Consultant
2019.01 - 2023.01 (4 education.years_Label)
Job overview
- Led enterprise-wide technology communications supporting digital workplace adoption and cross-bank change programmes.
- Delivered communications to 77,000+ colleagues.
- Developed and executed engagement strategies for large-scale technology initiatives and pilots.
- Managed and evolved a technology intranet built on Oak, with deep expertise in SharePoint and Microsoft 365.
- Supported adoption of collaboration and productivity tools through targeted campaigns, training, and colleague engagement.
- Championed digital accessibility, embedding inclusive design and communications best practice.
- Mentored two colleagues, supporting skills development and career progression.
NatWest, Technology
Knowledge Management Specialist
2018.01 - 2019.01 (1 education.year_Label)
Job overview
- Captured and managed critical knowledge across Technology to prevent knowledge loss and support organisational learning.
- Led audio-visual knowledge capture at large-scale events including all-staff talks, hackathons, and wellbeing initiatives.
NatWest
Business Analyst Graduate Scheme
2016.01 - 2018.01 (2 education.years_Label)
Job overview
- Completed a two-year graduate programme across Global Sanctions, Incident Management, and Facilities Management.
- Achieved BCS Business Analysis Diploma.
- Winner, Future Leadership Competition (2017) — presented a solution linking employee performance to customer outcomes. Returned as mentor (2018) and programme lead (2019).
Education
University of Edinburgh
Executive MBA from Business
2023.12 - 2025.05 (1 education.year_Label & 5 education.months_Label)
University overview
- Thesis – Corporate burnout – causes, mitigations and treatments
- Key focus areas – strategic leadership, organisational change, communications, and operations improvement.
Univeristy of Edinburgh and Futures Institute
AI for Executives in Financial Services
2024.08 - 2024.08
University overview
International Coaching Federation
Associate Certified Coach (ACC) from Executive Coaching
2025.08
University overview
Studying towards ICF ACC Level 2 exam in Executive Coaching.
University of St Andrews
MA Hons from Business Management and International Relations
2012.09 - 2016.05 (3 education.years_Label & 8 education.months_Label)
University overview
Skills
- Digital & AI adoption strategy
- Internal communications & change programmes
- Enterprise technology engagement
- Microsoft 365, Copilot & collaboration tools
- Intranet strategy & content ownership
- Accessibility & inclusive communications
- Senior stakeholder & steering group engagement
- People management & contractor oversight
- Agile ways of working (Scrum Master)
- Internal communications strategy development
- Communication channel analysis
- Corporate communications planning
Interests
Interests
Hillwalking with my 6-year-old Labradoodle, Beans., Therapet volunteering – I take Beans to care homes to spend time with the elderly., Travel – I love understanding new cultures, trying new food and exploring.Timeline
International Coaching Federation
Associate Certified Coach (ACC) from Executive Coaching
2025.08
Univeristy of Edinburgh and Futures Institute
AI for Executives in Financial Services
2024.08 - 2024.08
University of Edinburgh
Executive MBA from Business
2023.12 - 2025.05 (1 education.year_Label & 5 education.months_Label)
Digital Workplace Engagement Manager
NatWest
2023.01 - 2026.02 (3 education.years_Label & 1 education.month_Label)
Digital Workplace Engagement Consultant
NatWest, Technology
2019.01 - 2023.01 (4 education.years_Label)
Knowledge Management Specialist
NatWest, Technology
2018.01 - 2019.01 (1 education.year_Label)
Business Analyst Graduate Scheme
NatWest
2016.01 - 2018.01 (2 education.years_Label)
University of St Andrews
MA Hons from Business Management and International Relations
2012.09 - 2016.05 (3 education.years_Label & 8 education.months_Label)