Melanie Logan
Gainford,Co.Durham
Summary
ABPI-qualified healthcare sales professional and registered paediatric nurse with 27+ years’ experience across medical devices, pharmaceuticals and clinical practice. Proven track record in consultative, value-based selling and guiding customers through complex purchasing journeys. Extensive experience working with clinicians, therapists and families to improve access to innovative healthcare technologies. Known for building trusted relationships, delivering education and demonstrations, and driving adoption of new solutions. Now seeking to support families to access life-changing mobility technology within an innovative, fast-growing organisation.
Overview
29
29
years of professional experience
1
1
Certification
Work History
Sales Specialist
Ethicon Biosurgery
2013.10 - Current
- Senior territory role responsible for growing adoption of advanced surgical technologies across NHS and private hospitals.
- Manage full sales cycle and territory business planning across complex healthcare accounts.
- Deliver consultative, value-based sales conversations with clinical, procurement and pharmacy stakeholders.
- Present clinical and economic value propositions and support adoption of new technologies.
- Build strong KOL networks and collaborate with professional education teams to deliver training and demonstrations.
- Identify unmet clinical needs and develop solutions to improve patient pathways.
- Manage and develop key accounts while maintaining strong customer relationships.
- Collaborate across integrated account teams to maximise growth and customer impact.
- Johnson & Johnson
- Consistently achieved sales objectives and territory growth targets.
- Successfully drove adoption of new technologies across multiple accounts.
Territory Manager
3M Healthcare
2009.08 - 2013.10
- Promoted wound care and IV dressing products across hospital and community settings.
- Achieved over £60,000 territory sales growth in 2012.
- Delivered product demonstrations and clinical training sessions.
- Secured formulary inclusions and supported new product launches.
- Built strong relationships with nurses, procurement teams and infection control specialists.
Paediatric Nurse Advisor
Nutricia
2008.06 - 2009.07
- Supported families transitioning from hospital to home care.
- Delivered training on enteral nutrition, pumps and feeding equipment.
- Provided ongoing home and telephone support to families.
- Worked closely with parents to build confidence in complex medical equipment.
School Nurse
County Durham & Darlington PCT
2007.09 - 2008.06
- Delivered health education, immunisation programmes and safeguarding support.
- Worked with children, young people and families in community settings.
Children’s Centre Field Officer
Derwentside PCT
2006.01 - 2007.08
- Supported planning and delivery of children’s centre services.
- Worked with local providers to improve community support services.
School Nurse
Hartlepool PCT
2004.04 - 2005.12
- Delivered health education, safeguarding support and school clinics.
Medical Sales Representative
Ashfield Healthcare
2003.03 - 2004.04
- Promoted pharmaceutical and wound care products in primary care.
- Supported product adoption across GP practices.
Paediatric Nurse Roles
Royal Free Hospital | Bishop Auckland Hospital | Butterwick Children’s Hospice
1997.01 - 2003.01
- Delivered acute, community and palliative paediatric care.
- Supported families of children with complex and life-limiting conditions.
- Worked within multidisciplinary teams across hospital and community settings.
Education
BSc Community Specialist Practice - School Nursing
2007-01
Diploma of Higher Education - Nursing Studies
1997-01
A-Levels -
St John’s RC School
GCSEs - including Maths and English
Wolsingham Comprehensive
Skills
- Direct Sales
- Commercial
- Full sales cycle ownership
- Consultative selling
- Needs-based selling
- Territory planning
- Pipeline management
- Sales targets achievement
- Healthcare
- Market Access
- NHS stakeholder engagement
- Funding awareness
- Access pathway awareness
- Product adoption
- Product launch experience
- Value-based selling
- Relationship Building
- KOL engagement
- Stakeholder engagement
- Education
- Product demonstrations
- Cross-functional collaboration
- Events support
- Outreach support
- Clinical Expertise
- Registered Paediatric Nurse
- Family support
- Home-care support
- Clinical training
- Education delivery
Certification
ABPI Qualification
Accomplishments
- 2nd Place Salesperson of the Year, 2022-01-01
- 2nd Place Salesperson of the Year, 2014-01-01
- 3rd Place Salesperson of the Year, 2015-01-01
- ABPI Qualified
- 27 years combined nursing, pharmaceutical and medical device experience
Additional Information
Full UK driving licence, Willing to travel extensively across the UK, Remote working experience
Timeline
Sales Specialist
Ethicon Biosurgery
2013.10 - Current
Territory Manager
3M Healthcare
2009.08 - 2013.10
Paediatric Nurse Advisor
Nutricia
2008.06 - 2009.07
School Nurse
County Durham & Darlington PCT
2007.09 - 2008.06
Children’s Centre Field Officer
Derwentside PCT
2006.01 - 2007.08
School Nurse
Hartlepool PCT
2004.04 - 2005.12
Medical Sales Representative
Ashfield Healthcare
2003.03 - 2004.04
Paediatric Nurse Roles
Royal Free Hospital | Bishop Auckland Hospital | Butterwick Children’s Hospice
1997.01 - 2003.01
BSc Community Specialist Practice - School Nursing
Diploma of Higher Education - Nursing Studies
A-Levels -
St John’s RC School
GCSEs - including Maths and English
Wolsingham Comprehensive