Mauro Pulquerio
EDINBURGH,Edinburgh
Summary
Awarded the University Medal for achieving the highest overall grade in the BA (Hons) Marketing with Digital Media program.
Experienced Social Media and Marketing Officer with strong background in driving brand awareness and engagement through strategic content creation.
I also hold a BA in Communication and Media, with journalism experience. Currently pursuing an MSc in Digital Campaigning and Content Creation to further develop expertise in impactful digital strategies.
Overview
8
8
years of professional experience
Work history
Freelance
Pizza Geeks & Wie Neu
02.2024 - Current
- Produced photos and short-form video content.
- Developed creative concepts for visual storytelling tailored to brands' ethos.
- Delivered polished visuals that supported growth and boosted online engagement.
Social Media and Marketing Officer
Sight Scotland & Sight Scotland Veterans
01.2023 - 01.2024
- Developed and implemented social media strategies in alignment with content pillars and creative guidelines.
- Managed daily community interactions and tracked emerging trends across multiple social media platforms.
- Created platform-specific video and audio content using Adobe packages and Canva.
- Monitored social media performance, providing monthly reports on KPI achievement.
PR Manager (Volunteer)
The National Community Law Project CIC
Edinburgh, Edinburgh
09.2021 - 03.2022
- Streamlined internal communication systems.
- Managed team communications, ensuring effective coordination and information flow across volunteers.
- Drafted and distributed press releases to targeted media outlets.
Journalist Intern
Jornal Das Caldas
Caldas da Rainha, Portugal
09.2017 - 04.2018
- Followed local football teams, conducted interviews, and wrote articles, including two front-page features.
- Captured photographs on location and enhanced visuals using Adobe Photoshop and Lightroom.
- Prepared content for print using the newspaper’s publishing software.
Education
Master of Arts - Digital Campaigning and Content Creation
Queen Margaret University
Edinburgh 09.2024 -
Bachelor of Arts with Honours degree - Marketing With Digital Media
Napier University
Edinburgh 09.2022 - 05.2024
Higher National Diploma - Marketing
Edinburgh College
Edinburgh, UK 09.2020 - 05.2022
Bachelor of Communication and Media - Communication And Media
IPL - Instituto Politécnico De Leiria
Leiria, PT2015
Skills
- Social Media Management
- Content Creation
- Photography & Videography
- Digital Marketing
- Analytics & Reporting
Timeline
Master of Arts - Digital Campaigning and Content Creation
Queen Margaret University
09.2024 -
Freelance
Pizza Geeks & Wie Neu
02.2024 - Current
Social Media and Marketing Officer
Sight Scotland & Sight Scotland Veterans
01.2023 - 01.2024
Bachelor of Arts with Honours degree - Marketing With Digital Media
Napier University
09.2022 - 05.2024
PR Manager (Volunteer)
The National Community Law Project CIC
09.2021 - 03.2022
Higher National Diploma - Marketing
Edinburgh College
09.2020 - 05.2022
Journalist Intern
Jornal Das Caldas
09.2017 - 04.2018
Bachelor of Communication and Media - Communication And Media
IPL - Instituto Politécnico De Leiria