Matthieu CASSINADRI

• Responsible for driving specifications through engagement with key specifiers | £4m pipeline generated
• Talking to top 20 largest architect firms in top 3 cities
• Working closely with the sales team to identify and track project opportunities, provide technical and product support
• Advise on application & system led solutions, to architects, designers to ensure products and systems are used within the correct applications.
• Provide market knowledge to the commercial team and customer base clients.
• Deliver CPDs and Lunch & Learns | delivering 25/30 per year

• Generate specifications for Acoustic Ceiling Tiles, Wall Panels and Baffles with Architects and Design Teams.
• Track projects to maintain specifications on-site, working with Main Contractors and Ceiling Installers.
• Deliver Continual Professional Development presentations to raise awareness of acoustics; primarily within the Education, Office and Healthcare sector
• Building client relationships, and developing sales strategies to expand market share
• Deliver CPDs and Lunch & learn

• Signage and Wayfinding Consultant
• Looking for opportunities and projects and working closely with architects, contractors and clients within the Corporate, Healthcare and Education sectors.
• Consultative approach: advise and make recommendations to the project team on wayfinding, brand, design and Equalities Act best practice in the initial stages of a project through to completion.
• Ensure the right solution is delivered at the right time and within budget.
• Delivering CPD & other products presentations

• Responsible of Portfolio of clients in North England & Scotland: residential and contract/commercial sectors.
• In charge of developing the area: increase turnover & boost the activity in the region
• Business development: 100 new accounts / +140% turnover increase
• Projects specification sales with designers, specifiers & architects + complete follow up
• Working on 10 major projects > £30 000
• National / regional accounts manager
• Upholsterer accounts manager (long Eaton/Nottingham): dealing with furniture manufacturers
• Products distribution, after-sales service and customer relationship
• Benchmarking & market analysis
• Organisation and participation of national & international trade shows:
  Scottish Interior Showcase 2015 & 2016 - Dunblane, Scotland
  Taste of Design Roadshows 2015 - Cheshire, England
  Focus week 2015 - Chelsea Harbour, London, England
  Deco Off 2016 - Paris, France

Interior design. Turnover £1,800k (+20% since 2010).
Best fabric developer in Europe 2012

Best Casadeco Group subsidiary in 2011 & 2012.

• 500 active customers (acquired 230 new accounts), in charge of Casadeco, Caselio & Texdecor brands (fine fabrics & wallcoverings)
• Increased area turnover by 53% (£100k) up to £550k
• 2-time winner of European Sales Challenge in 2011 & 2012 (out of 63 reps), making £70,000 profit in a year
• Key account Management. Negotiation with 2 regional and 2 national accounts (200 shops)
• Products distribution, after-sales service and customer relationship
• Identification, planning and targeting of sales prospects, management of negotiations
• Follow up on commercial projects with architects, specifiers and designers
• Projects Specifications
• Mentoring of new sales representatives
• Benchmarking & market analysis. Field information feedback. Global development of brands.
• Organisation of National Trade Show "Scottish Interior Showcase" 2013 & 2014