Matthew Gallimore

As an account manager at VIP I was responsible for an annual sales target of £45 million working closely a mix of customers from Independent IT hardware stores to some of the biggest System integrators, etailers and retailers in the industry such as PC Specialist, Scan, Stone and more managing product knowledge and account management on industry leading brands such as ASUS, AMD, Intel, Samsung, Seagate, Western Digital and plenty more.

Roles and responsibilities included:

• Achieved client satisfaction by managing key accounts effectively.
• Developed new strategies with a focus on customer retention.
• Managed business relationships to ensure loyalty and long-term commitment.
• Devised marketing plans, resulting in increased brand awareness.
• Conducted market research to stay abreast of industry trends.
• Analysed sales data for identifying opportunities for growth.
• Assured timely delivery of products and services to meet customer expectations.
• Arranged and attended networking events, expanding professional contacts and prospects.
• Generated KPI reports to illustrate overall performance.
• Nurtured client relationships, scheduling on-site visits or off-site meetings to touch base on account needs.
• Negotiated contracts and closed deals to achieve favourable terms for corporate objectives.

Responsible for managing a team with a sales target of over £25 million across a number of product categories including HDD, CPU, SSD and Memory. Working closely with global brands such as Intel, Western Digital, Seagate and Samsung to achieve quarterly and annual targets across revenue, margin, excess stock and more.

Achieving sales with some on the biggest etailers, retailers and system integrator customers in the IT Hardware industry including Scan, Overclockers, Ebuyer, ADMI, Currys and Amazon.

Roles and achievements include:

• Developed new product strategies by researching market trends and analysing customer feedback.
• Presented at industry conferences, raised company profile within sector.
• Oversaw planning and execution of targeted sales and marketing strategies.
• Organised special sales at specific times to drive customer engagement and move high volumes of products.
• Led cross-functional team for successful product launch.
• Increased brand visibility with implementation of innovative marketing campaigns.
• Conducted competitor analysis to identify market opportunities.
• Collaborated with sales and marketing teams, improved product positioning in the market.
• Streamlined production process by identifying and eliminating inefficiencies.
• Fostered strong relationships with key stakeholders to secure buy-in for new initiatives.
• Negotiated contracts with suppliers, reduced operational costs.
• Identified areas for cost reduction in supply chain management, achieved significant savings.