Mateo Martin Verburgh

• Selected for the Uniqlo Management Candidate (UMC) program, a fast-track initiative to develop future store managers and upper management leaders.
• Promoted to Assistant Manager within a year, responsible for overseeing a team of 50 people, managing daily operations, and ensuring high levels of customer satisfaction on the shop floor.
• Developed and executed weekly and monthly store plans, including sales strategies, inventory management, and staff scheduling.
• Gained hands-on experience in brand representation, customer engagement, and problem-solving in a high-intensity and volume retail environment, fostering skills in communication, teamwork, and strategic planning.

I worked on diverse projects, learned the inner workings of a startup and gained experience in diverse sections of the company whilst studying full-time.

Responsible for:

• Devising the company's new SEO strategy through research and establishing partnerships.
• Gathering data on potential new customers
• Conducting user testing interviews ahead of product improvement and development.
• Developing digital tools to enhance day-to-day operations in the workspace, used across departments.

• I oversaw the creation of engaging and original marketing campaigns tailored to a young audience.
• I created marketing campaigns for both corporate and social events, including a networking session with Google and with L'Oréal's legal department.
• Through digital marketing strategies, we achieved to reach over 3000 members in both events.
• This experience sparked my interest in the digital design of marketing tools, such as logos, and gave me my first opportunity to conceptualize and implement marketing campaigns. It was through this process of brainstorming ideas and experimenting with how to reach and engage audiences that I developed a passion for pursuing a career in marketing.