Summary
Overview
Work History
Skills
Interests
Timeline
Generic

Mat Hurst

DIRECTOR - CULTURE CHANGE & TRANSFORMATION

Summary

Diversity and Inclusion focused business transformation executive with experience of managing complex global culture change programs. Accountable for strategic planning and execution of systems and processes to ensure a culture of inclusive behaviour at all levels of a business. Working with executive leadership to develop strategies that align with the business vision and core values.

Overview

16
16
years of professional experience

Work History

Career Break

.
09.2020 - Current

Moved house to be near family, adopted more dogs and spent a lot of time getting better at art. Also took on some part time roles in more community focused positions.

Director - Culture and Engagement

Kantar - Profiles division
City of London, LND
08.2018 - 09.2020
  • Built and managed global graduate program across 4 countries in 3 regions, using innovative inclusive recruitment process
  • Designed and implemented global culture change program across 14 countries, based on growth mindset and personal empowerment.
  • Global lead for 'Extraordinary People' corporate responsibility program, giving back to the community
  • Co-founded Pride@Kantar LGBTQ+ employee resource group which was nominated for award at Rainbow Honours awards in 2019
  • Member of senior management mentoring program for high potential junior employees
  • Presented at BAME diversity event for local future talent.
  • Wrote and delivered engagement presentation to over 2000 employees.

Key Account Director

Kantar - Profiles Division
City of London, LND
11.2015 - 07.2018
  • 2016 – Target $900k - Winning new or dormant business and developing accounts in decline. 100% achievement
  • 2017 – Target $1.45m. Building on 2016 accounts and winning new business. 106% achievement
  • 2018 - Target $4.5m. Managing and growing largest global client within EMEA region. 110% of target YTD at point of promotion
  • Developed new revenue generating tool and won new paying clients for it.
  • Created plans and communicated deadlines to complete projects on time and to budget
  • Resolved conflicts and negotiated mutually beneficial agreements between parties.

Director

Great Day Ltd
Self employed
07.2012 - 12.2014
  • Helped Indian panel company grow a new client base in UK and Europe through strategic planning, coordinating remote account management teams
  • Presenting to client senior management and reporting back to business owners
  • Grew revenues from scratch to £500k p/a in EMEA region.
  • Developed and implemented new Tier 1 ad agency sales strategy for small qualitative research business.
  • Initiated joint shopper marketing venture with global ad agency.
  • Increased profitability and pipeline development by leveraging multiple sales strategies.

Client Service Director

TPoll
City of London, LND
04.2011 - 07.2012
  • Implemented CRM strategy on SFDC to better manage leads, renewals and pipeline.
  • Re-aligned pricing model to be competitive.
  • Negotiated new UK partnership to increase margins by 50% and negate lower pricing strategy.
  • Booked and attended 40 new client / prospect meetings in first 2 months
  • First 6 figure sales month in company history - 2 months running.

Account Director

Toluna
City of London, LND
01.2006 - 04.2011
  • Primary function, new business development, followed up with account management of won accounts.
  • 2010 = 101% against target.
  • 2009 = 97% against target.
  • 2008 = 121% against target. Top sales head in UK (top 3 globally). 2007 =
  • 106% against target.
  • 2006 = 98% against target.
  • Delivering > £1m new business per year.

Skills

    Written and verbal communication

Consultative selling

Client needs assessments

Presenting

    D&I

    Cultural awareness

Training and development

Interests

Art, American Football, Cricket, Football, Dogs, Martial Arts, Zen Philosophy, Family and Friends

Timeline

Career Break

.
09.2020 - Current

Director - Culture and Engagement

Kantar - Profiles division
08.2018 - 09.2020

Key Account Director

Kantar - Profiles Division
11.2015 - 07.2018

Director

Great Day Ltd
07.2012 - 12.2014

Client Service Director

TPoll
04.2011 - 07.2012

Account Director

Toluna
01.2006 - 04.2011
Mat HurstDIRECTOR - CULTURE CHANGE & TRANSFORMATION