Daryl Speirs
Glasgow,Scotland
Summary
Highly creative, social first Digital Content Creator with a proven track record of bringing big ideas to life both behind and in front of the camera. Combines technical filmmaking expertise with a deep instinct for viral hooks, authentic human storytelling, and experiential content across TikTok and Instagram. Experienced in managing multi brand content calendars, shooting on location in fast paced environments, and driving massive organic reach alongside performance campaigns. Highly skilled at capturing live event energy, interviewing the public, and building engaged digital communities, backed by building an independent personal media brand to an audience of over 80000 followers.
Overview
6
6
years of professional experience
Work History
Social Media & Marketing Executive
The Bathroom/Tile & Bathroom Company Glasgow
Glasgow
07.2025 - Current
- Lead end to end social content production across a multi brand commercial portfolio, taking briefs from concept to final execution across TikTok, Instagram, Facebook, and LinkedIn.
- Spearhead on site venue and project filming by capturing authentic transformation stories, managing on camera interactions, and interviewing clients and tradespeople on location.
- Develop distinct visual identities and content calendars for budget and premium consumer segments, balancing creative entertainment with commercial goals.
- Scaled budget brand TikTok engagement by 300 percent while doubling Facebook community growth and capturing over 32000 monthly profile views on Instagram through mobile first video hooks.
- Accelerated premium account engagement on TikTok to over 6400 likes while driving 18000 monthly Instagram impressions through polished, lifestyle driven video assets.
Personal Brand & Content Creator
Capturedbydaryl
Glasgow
01.2024 - Current
- Founded and scale a high reach personal media brand, acting as the primary on camera face and creator for a combined multi platform audience of over 80000 followers across Instagram, TikTok, and Facebook.
- Conceptualize, shoot, host, and edit short form storytelling content centered on Scottish culture, travel experiences, and local events, generating over 863000 views within a single 30 day window on Instagram.
- Master platform trends, audio hooks, and algorithmic scheduling to build high engagement communities rather than superficial vanity metrics.
- Manage the full digital production lifecycle while continually testing new creative formats to optimize audience retention and organic sharing.
Event Safety Steward
G4S
Glasgow
09.2023 - 07.2025
- Facilitated crowd safety and guest experiences within high capacity live sports and entertainment venues across Scotland.
- Communicated effectively with thousands of event attendees weekly, developing strong instincts for real human interactions and crowd energy under pressure.
- Worked collaboratively with venue directors, pFoduction staff, and security teams to execute seamless live operations.
Media Manager
B12 Entertainment
Greenock
11.2020 - 04.2023
- Managed total video production for live entertainment events and venue promotions, directing on site filming, editing, and post production delivery.
- Collaborated closely with artists, venue staff, and performers to capture high energy live event atmosphere and produce compelling promotional campaigns.
- Evaluated campaign metrics weekly to optimize organic and paid content performance, ensuring creative assets aligned directly with commercial ticket sales.
- Managed active digital community interactions, responding to audience feedback and building public excitement around upcoming event launches.
Event Safety Steward
Inhouse
05.2023 - 07.2024
- Maintained independent on site responsibility and asset protection during high activity venue events.
- Handled guest access verification and facility walkthroughs with complete reliability and professional brand alignment.
Education
Higher National Diploma - Television
City of Glasgow College
Glasgow2016
National Certificate - Media
Glasgow Clyde College
Glasgow2014
Skills
- Social First Storytelling
- On Camera Hosting & Presenting
- Video Production & Mobile Filming
- Advanced Motion Video Editing
- TikTok & Instagram Growth Strategy
- Organic & Paid Content Execution
- Event & Venue Content Capture
- Concept Development & Scriptwriting
- Content Calendar Management
- Authentic Reaction & Interview Capture
- Platform Analytics & Performance Tracking
- High Capacity Event Logistics
Timeline
Social Media & Marketing Executive
The Bathroom/Tile & Bathroom Company Glasgow
07.2025 - Current
Personal Brand & Content Creator
Capturedbydaryl
01.2024 - Current
Event Safety Steward
G4S
09.2023 - 07.2025
Event Safety Steward
Inhouse
05.2023 - 07.2024
Media Manager
B12 Entertainment
11.2020 - 04.2023
Higher National Diploma - Television
City of Glasgow College
National Certificate - Media
Glasgow Clyde College