Martins Oraka
Visual Designer
Edinburgh,Midlothian
Summary
I am a designer with 7 years of professional experience in brand communication, motion graphics, graphic design, and marketing design on a global scale. Solid understanding of marketing principles prints and advertising techniques. I am an enthusiastic team player who is committed to solving problems and delivering top results on time at my workplace.
Overview
6
6
years of professional experience
5
5
Certification
Work History
Remote Designer
01.2023 - Current
- Designed and developed engaging website banners, landing pages, and email assets for marketing campaigns, resulting in a 15% increase in click-through rates
- Created high-quality social media content (images, videos) to promote company initiatives and events, leading to a 20% growth in social media followers
- Collaborated with marketing and creative teams to understand project objectives and translate brand messaging into visually compelling designs.
Lead Creative designer
Prudential Zenith Life Insurance
07.2021 - 08.2022
- Designed and developed key visuals and marketing materials for the company's annual summit campaign, contributing to a 5% increase in year-on-year strategic plan targets
- Collaborated with marketing and creative teams to ensure brand consistency across all design elements
- Created high-quality social media graphics and other digital assets to promote company events and initiatives.
Graphic/motion graphics designer
Zenith Bank PLC
07.2019 - 08.2021
- Designed and developed visually compelling marketing materials for various bank products and services, including website banners, email campaigns, and print advertisements
- A/B tested different design elements to optimize campaign performance and user engagement
- Maintained brand consistency across all design projects by adhering to brand guidelines.
Junior motion graphics designer
iROKOTV Partners
10.2018 - 06.2019
- Conceptualized, designed, and animated engaging motion graphics for the iROKOTV platform, using software like Adobe creative suite and element 3D
- Contributed to the development of a visually appealing and user-friendly interface for the platform
- Worked collaboratively with designers and developers to ensure seamless integration of motion graphics within the platform.
Education
MA - Motion Graphics
October 2023
Modules:
Research Portfolio for Creative Practice, Art Direction, Live Projects, Design for Heritage and Culture, and Moving Image Design
BSc. - Mathematics and computer science
July 2016
Skills
- Digital Design: Proficient in Adobe Creative / Figma for creating website banners, landing pages, email assets, UI design, motion graphics and social media content
- Performance Design: Skilled in applying design best practices to create visually appealing and data-driven content that drives user engagement and conversions
- Brand Consistency: Adaptable and quick learner can readily grasp brand aesthetics and ensure design consistency across all platforms
- Excellent communication skills, both written and verbal
- Content Creation: Experienced in creating various digital assets, including imagesand videos
- Collaboration: Excellent communication and interpersonal skills, thrives in collaborative environments; and works effectively with cross-functional teams (basic editing), and layouts
- Teamwork Skills
- Creative Design Layouts
- Team Meetings
- Interface Design and Implementation
- Collaboration Skills
- Corporate Design
Certification
- UX Design, EntryLevel Level: April 2024
- UX Research Methods: Interviewing, LinkedIn Learning: October 2022
- UX Research: Journey Mapping, LinkedIn Learning: November 2022
- Motion Graphics for Social Media, LinkedIn Learning: October 2022
- Conducting Remote UX Research Interviews, LinkedIn Learning: December 2022
- After Effects CC 2022 Essential Training, LinkedIn Learning: October 2022
- Direction for Creative Visual Branding, Domestika online course: February 2022
Work Preference
Work Type
Full TimePart TimeContract WorkInternshipWork Location
On-SiteRemoteHybridImportant To Me
Company CultureWork-life balanceCareer advancementHealthcare benefitsTeam Building / Company RetreatsWork Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Remote Designer -
01.2023 - Current
Lead Creative designer - Prudential Zenith Life Insurance
07.2021 - 08.2022
Graphic/motion graphics designer - Zenith Bank PLC
07.2019 - 08.2021
Junior motion graphics designer - iROKOTV Partners
10.2018 - 06.2019
Edinburgh Napier University - MA, Motion Graphics
Delta State University - BSc., Mathematics and computer science
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