MARTIN KOEN

Covered under Prop Master / Set Dresser positin below 2003-2014

• Partner director for Timothy Oulton & Halo brands at Stocktons Furniture
• Ongoing reviews of salesfigures, sell in/sell out values of products, instore & onlineperformance and reviews
• Monthly sales seminars with Global
• Team briefings tra
• Planning and implementation of Sales campaigns &events instore and online
• Constantly reviewing product overall margins
• Following strict brand guidelines to assist building a Globalhigh-end brand
• Buying new products and working closely with Timothy
• Oulton VM Team to plan 2 x major store refreshes per yearas well as constant mini refreshes in store
• 1-2 Annual visits to Timothy Oulton China to view and buynew products and review performance with heads of design,sales directors and Timothy Oulton in person
• Input on discontinuing & delisting products without de-valuingthe brand
• Outside Timothy Oulton working closely with a team onperformance and implementation of online & in-store sales
• In person Residential & Commercial visits & creating designplans, placing orders through to delivery of product tocustomer
• Yearly visits to International Furniture Show to buy high endproducts (Milan, Paris, Cologne, China UK)
• Multiple visits to various high end furniture brandswarehouses and headquarters for training, sales reviews andbuying tasks
• Overseeing the development of a functional, professional & profitable E-commerce platfom resulting in a large increase of sales / Brand & Company profile and customer awarenes with
• Managed creative budgets and resources efficiently to optimise project delivery.
• Collaborated with clients to understand their vision and integrated feedback into design processes.
• Networked with media and PR professionals to build campaign reach.
• Leveraged market and competitor data to identify market opportunities and gaps.
• Crafted campaigns using market understanding, consumer analysis, and advertising psychology.
• Wrote engaging, entertaining and informative media scripts for different uses.
• Developed marketing plans to support department strategies.
• Brainstormed ideas with clients and stakeholders to maximise project potential.
• Compiled and reviewed consumer data on patterns and preferences for marketing information.
• Maximised media coverage through tactical planning and communications.
• Evaluated campaign performance to optimise return on investment.
• Analysed paid and organic website data to enhance Return On Investment (ROI).
• Predicted and interpreted consumer trends to improve product offerings.
• Compiled industry data on competitor pricing, materials costs and supply chain issues to help set accurate pricing.
• Developed holistic advertising strategies to achieve revenue and awareness goals.
• Conducted market research to understand customer base and enhance products.
• Organised marketing plans and programmes to best support business growth and development.
• Devised creative strategies for highlighting goods and promoting specific attributes.
• Managed multi-channel advertising campaigns to support sales objectives.
• Built public relations strategies for broadened advertising scope.
• Developed targeted advice for decision-makers on how best to reach target consumers and build awareness.
• Coordinated placements for television and radio, social media and print publication advertisements.
• Applied design thinking methodologies to solve complex problems and enhance project outcomes.
• Participated in pitches and proposals, showcasing creative vision to potential clients.
• Delivered client presentations to communicate and sell creative concepts effectively.
• Established relationships with freelance creatives to expand creative resources.
• Mentored and coached creative teams, fostering culture of continuous learning and growth.
• Coordinated cross-functional collaboration to execute innovative design concepts and campaigns.
• Conceptualised and directed creative strategies for diverse projects in alignment with brand objectives.
• Led brainstorming sessions to generate creative ideas and solutions for marketing initiatives.
• Translated brand messaging into visually compelling and cohesive design elements.
• Reviewed and provided constructive feedback on creative work, guiding team members towards excellence.
• Oversaw production of multimedia content, maintaining high standards of creativity and quality.
• Advised clients on optimum mix of products and distribution channels for greatest success.

• Within the art department team as well as the Production team
• Managing budgets, logistics and teams to get the optimal anddesired results for the production
• Attending production design meetings and planning anythingfrom One day commercial shoots to ongoing television soapsand dramas
• Period and modern-day productions
• Key skills - Time, Budget & Team Management, Strongcommunication skills, attention to detail, problem solving,team briefing
• Worked ergonomically to minimise risk of personal injury.
• Organised time and resources for smooth and orderly workflow.
• Planned tasks and understood instructions using industry-specific terminology.
• Helped large teams execute high-quality performances to meet audience expectations.
• Completed tasks on time to help team stay to schedule.
• Followed precautions to prevent risk of fire.
• Followed directions to create visuals in line with director's expectations.
• Liaised between different teams to maintain clear and prompt communications.
• Understood artistic concepts by visualising the big picture.
• Served as reliable and trustworthy team member to large teams spanning multiple disciplines.
• Scheduled and supervised staff meetings to discuss new ideas and update participants on programme details and milestones.
• Memorised precise order of actions to guarantee reliability of performances.
• Collaborated with talented multidisciplinary teams to execute high-quality work.
• Evaluated quality of work, making tweaks, adjustments and modifications to refine output.
• Adapted to different creative demands to help achieve artistic vision.

• Credits Include: Sweeney Todd, Alfie, Troy, Looking for Eric
• Happy Valley, Scott&Bailey, Waterloo Road, Peaky Blinders
• Emmerdale, Coronation Street, Adidas, Coca Cola, Kellogg's
• FIFA, PlayStation, Nike.