Mark Weston
Midlands
Summary
Accomplished professional with expertise in omnichannel strategy and delivery, agile product management, and digital transformation. Demonstrates a strong ability to engage stakeholders and optimise conversion rates through effective UI/UX and customer experience strategies. Proven track record in performance analytics and team leadership, fostering capability building to drive organisational success.
Overview
25
25
years of professional experience
2000
2000
years of post-secondary education
Work history
E-Commerce Product Owner
Jaguar Land Rover
Coventry
08.2016 - 06.2025
- Led delivery of JLR’s first MVP Omnichannel Agency Solution (South Africa) and Franchise+ model (US).
- Managed global e-commerce platform aligning CX/EX with customer journey frameworks.
- Drove agile product delivery, backlog prioritisation, and cross-functional collaboration.
- Launched and scaled UK’s New Car Online Sales (NCOS), increasing online sales by 800% in 3 years.
- Implemented CRO initiatives including A/B testing and personalisation, improving commercial outcomes.
E-Commerce Specialist / Development Manager / Business Analyst
Travis Perkins
Northampton
11.2009 - 07.2016
- Transitioned from waterfall to SAFe Agile, contributing to the launch of wickes.co.uk.
- Defined capabilities and user stories, acting as Proxy Product Owner across multiple brands.
- Managed 5+ dev teams (onshore/offshore), delivering bi-weekly value.
- Introduced MVT, AI search, and personalisation tools to enhance UX and drive revenue.
- Upskilled digital teams across the group in e-commerce best practices.
E-Commerce Manager
Alpine Abrasives Ltd
Leicester
03.2007 - 11.2009
- Built and managed a B2B/B2C e-commerce platform with 16,000+ SKUs and dynamic pricing.
Founder & Head of E-Commerce
AquariumSuperstore
Derby
06.2003 - 03.2007
- Founded and scaled an e-commerce business in the UK and US, partnering with major wholesalers.
- Managed end-to-end operations including web development, logistics, and customer service.
Graduate Trainee
Severn Trent Water International
Birmingham
10.2000 - 05.2003
Education
BA (Hons) - Business Studies
De Montfort University
Skills
- Omnichannel Strategy & Delivery
- Agile Product Management
- Stakeholder Engagement
- Digital Transformation
- Conversion Rate Optimisation
- UI/UX & Customer Experience
- Performance Analytics
- Team Leadership & Capability Building
Personal Information
Title: E-Commerce Product Manager
Affiliations
- Playing Drums
- Gardening
Timeline
E-Commerce Product Owner
Jaguar Land Rover
08.2016 - 06.2025
E-Commerce Specialist / Development Manager / Business Analyst
Travis Perkins
11.2009 - 07.2016
E-Commerce Manager
Alpine Abrasives Ltd
03.2007 - 11.2009
Founder & Head of E-Commerce
AquariumSuperstore
06.2003 - 03.2007
Graduate Trainee
Severn Trent Water International
10.2000 - 05.2003
BA (Hons) - Business Studies
De Montfort University
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