Mark Fisher
Woking,Surrey
Summary
Accomplished sales professional with extensive expertise in B2B sales, account management, and business development. Demonstrates proficiency in strategic prospecting, influential communication, and relationship-building to drive client satisfaction and achieve sales targets. Skilled in product lifecycle understanding, budgeting proficiency, and project management certification, ensuring effective account budget management and performance metrics analysis. Adept at utilising Salesforce for data analytics and market insights generation to enhance business development strategies. Committed to fostering customer relationships through exceptional service and conflict resolution aptitude while consistently meeting sales targets.
Overview
18
18
years of professional experience
7
7
years of post-secondary education
Work history
Account Manager
LeasePlan UK Ltd (trading as Ayvens)
02.2021 - 01.2026
- Primary point of contact for designated portfolio of Corporate and Public Sector clients, engaging with stakeholders up to Director level on wide range of commercial, contractual and fleet-related matters. Provide strategic oversight of contracted vehicle acquisitions and ancillary products to drive client retention and portfolio growth.
- Provide industry advice and insight to client portfolio, identifying opportunities to introduce Ayvens products and services with a target of winning or retaining business. Due to the changing climate in vehicle production and availability, emphasis on extension of current or lapsing client agreements and introducing interim inhouse rental options advising of immediately available stock to retain customer in-house, avoiding requirement to look externally.
- Deliver industry-leading advice and insight, using strong analytical and reasoning skills to interpret market conditions, vehicle supply constraints and client requirements. Identify opportunities to retain and grow business through contract extensions, interim in-house rental solutions and introduction of Ayvens products and services.
- Oversee end-to-end client fleet management, ensuring fleets are operated in the most cost-effective and commercially viable manner for both client and Ayvens. Conduct in-life contract recalculations and manage tender requests aligned to future opportunities, applying high level of accuracy and attention to detail. Build on close working relationships with portfolio to ensure all opportunities including ancillary products and insurance are uncovered to increase weighted fleet and commercial income targets
- Ensure all client orders are processed accurately and promptly, working cross-functionally with internal departments and external suppliers to meet client and business KPIs. Proactively manage stock availability with manufacturers, negotiating additional commercial terms where possible. Using previous industry experience, formed close relationships with OEM Manufacturers to create additional opportunities for clients.
- Successfully managed majority of customer portfolio for five years, building strong, trusted relationships with key decision-makers and consistently enhancing service delivery and customer experience for large corporate clients.
- Recent notable achievements include securing two significant contracts within DXC Technology subsidiaries, supplying commercial vehicle fleets for MOD and Post Office contracts. This increased total contract hire and daily rental fleet from 100 to 450 vehicles, growing commercial income from £3,500 to over £115,000. Secured sole supply opportunity with Leo Pharmaceuticals to supply up to 200 new EV and PHEV company cars over 2 years supporting transition from a diesel fleet and aligning with sustainability objectives.
- Consistently exceeded performance targets, achieving 118% of rental targets in 2024 and 104% in 2025, delivering over 50,000 rental days across 80+ accounts, while effectively prioritising workloads and performing under pressure within a collaborative, high-performing team environment.
Used Car Sales Executive
Mercedes-Benz Retail Group UK
London
09.2020 - 02.2021
- Advised and supported new and existing customers with a focus on used vehicle sales, managing enquiries across face-to-face, telephone and email channels, and concluding sales in line with MBRG sales processes.
- Drove new customer acquisition and retention by nurturing internal relationships, managing orders in progress, re-engaging lapsed finance customers, and working closely with Mercedes-Benz Financial Services to deliver bespoke finance solutions while achieving sales and service plan targets.
Fleet and Digital Development Manager
Sandown Group; Mercedes-Benz
06.2017 - 08.2020
- Generated new corporate and public sector fleet opportunities for Mercedes-Benz and Smart through client databases, digital channels and Direct Supply programmes. Assessing client requirements and promoting EV and hybrid solutions in line with changing legislation and customer fleet needs.
- Negotiated commercial terms and manufacturer support where required. Produced accurate FCA-compliant finance quotations and managed all client interactions through Dealerweb CRM, ensuring responsive communication, KPI adherence and high levels of customer service.
- Closed sales and managed end-to-end delivery, coordinating internal teams to ensure efficient vehicle supply, resolving issues proactively and maximising profitability through achievement of KPIs, including insurance and ancillary product sales.
Fleet Account Manager
Jardine Motor Group
02.2017 - 05.2017
- Supplied Jaguar, Land Rover and Volvo fleet vehicles to corporate and public sector customers through multiple channels, delivering timely, accurate service in line with KPIs, SLAs, and compliance requirements while driving fleet growth. Supported commercial and operational performance by ensuring quote and order accuracy, controlling costs and margins, sourcing stock vehicles
Business Development Manager
Mercedes-Benz Retail Group UK
London
10.2010 - 01.2017
- Managed regional public sector and business fleet opportunities for clients, working with dealer networks and stakeholders to deliver compliant, value-for-money vehicle solutions aligned to operational needs.
- Built and maintained senior stakeholder relationships within client base, using performance data and regular engagement to identify opportunities, support renewals, and improve service and operational outcomes.
- Led the end-to-end delivery process, coordinating internal teams, finance partners, and suppliers to ensure accurate ordering, timely handovers, and full compliance with FCA and internal governance requirements.
Fleet Sales Coordinator
Ford Motor Company Operations
11.2007 - 09.2010
- Supplying cars and commercial vehicles from the Ford family of brands to high profile national Public Sector clients. Working alongside Ford Motor Company and nominated dealerships, accurately discuss client requirements, and suggest the relevant products, pricing and vehicle availability.
- Provide accurate vehicle RFQ and Tender information to clients to assist in negotiations including relevant terms and dealer discounts where applicable. Regularly meeting prospected clients with Business Managers, carrying out presentations to help endorse the Ford product and company values. Source vehicles to fulfil order requirements whether from factory order, pipeline build or located dealer stock
Education
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Heathside School
Weybridge, Surrey 01.1994 - 01.1999
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Strodes College
Egham, Surrey 01.1999 - 01.2001
Skills
- Product lifecycle understanding
- Microsoft office suite proficiency
- Strategic prospecting
- Influential communication
- Budgeting proficiency
- Trained in gdpr compliance
- Project management certification
- Account budget management
- Team Leadership
- Customer Service
- Product knowledge
- Account management
- Issue resolution
- Sales cycle understanding
- Technical sales background
- Meeting sales targets
- Key account handling
- Target setting and tracking
- Product knowledgeability
- Performance metrics analysis
- Conflict resolution aptitude
- Market insights generation
- Multitasking efficiency
- Business development
- Sales expertise
- Salesforce
- Data analytics
- Business development and planning
- Goal-oriented
- Preparing contracts
- Trade shows
- Negotiation tactics
- Sales forecasting
- Key account generation
- Relationship-building and management
- Client development
- B2B sales
- Client meetings
- Customer relationships
- Account development
- Customer satisfaction assessments
Interests
I enjoy spending time with my young family where we like to travel when we have the opportunity both around the country and the world. I have a passion for watching all sports in particular motor racing. I have always had a keen interest in cars and have had several projects over the years, where I have enjoyed restoring and transforming older cars. I have also recently got back into mountain biking more regularly and snowboarding when I have the opportunity.
Timeline
Account Manager
LeasePlan UK Ltd (trading as Ayvens)
02.2021 - 01.2026
Used Car Sales Executive
Mercedes-Benz Retail Group UK
09.2020 - 02.2021
Fleet and Digital Development Manager
Sandown Group; Mercedes-Benz
06.2017 - 08.2020
Fleet Account Manager
Jardine Motor Group
02.2017 - 05.2017
Business Development Manager
Mercedes-Benz Retail Group UK
10.2010 - 01.2017
Fleet Sales Coordinator
Ford Motor Company Operations
11.2007 - 09.2010
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Strodes College
01.1999 - 01.2001
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Heathside School
01.1994 - 01.1999