
Highly motivated and customer-focused Used Equipment & Export professional with 19 years of experience in the Construction Equipment industry. Extensive hands-on expertise across the full sales cycle of used machinery, including buying, selling, inspection, pricing, valuation, and export coordination across UK and international markets.
Strong commercial mindset with proven ability to generate leads, manage customer relationships, negotiate contracts, and optimise margins. Detail-oriented, data-driven, and comfortable working in dynamic, performance-focused environments.
Managing all aspects of Used Equipment that passes through Mawsley Machinery; main tasks, responsibilities and authorities:
• Managing the full end-to-end sales cycle for used construction equipment across UK and export markets
• Generating new business opportunities through direct customer engagement, referrals, and market networking
• Supporting pricing decisions and resale value evaluations
• Negotiating pricing, contracts, and delivery terms to maximise margins and customer satisfaction
• Coordinating closely with logistics and administrative teams to ensure smooth order fulfillment
• Managing export enquiries and sales of used construction equipment to international customers and dealers
• Developing and maintaining export sales channels across multiple regions
• Leading the valuation process for trade-ins and presenting pricing recommendations to Area Sales Managers
• Monitoring trade-in machines to ensure condition and specification compliance
• Supporting commercial risk assessment related to guaranteed buy-backs and operating lease arrangements
• Preparing sales reports, forecasts, and performance analyses to support planning and margin improvement
Key achievements:
• Achieved 30–40% year-on-year growth in export sales during the first two years
• Increased export share of total used equipment sales from approximately 10% to around 20%
• Managing the ICE project (electronic inspection tool) across the EMEA region
• Supporting development and implementation of the Volvo Approved Used Programme (VAU)
• Managing used equipment digital tools, applications, and online platforms
• Supporting remarketing activities at product launches, exhibitions, and dealer events
• Preparing dealer- and customer-facing marketing materials
• Delivering training to dealer networks on remarketing systems and processes
Key Achievements:
• ICE inspection tool successfully rolled out to over 20 dealers across EMEA
• Used Equipment App launched in 25 languages
• Managing the Volvo online auction platform for used equipment
• Supporting European and Global Remarketing Council activities
• Coordinating meetings, reporting, and follow-up actions
• Providing analytical and commercial support to remarketing management
Key Achievement:
• Contributed to the development and launch of the Volvo CE Auctions website
• Preparing remarketing reports, forecasts, and performance analyses
• Managing used equipment listings on Volvo and dealer websites across Europe
• Maintaining remarketing reporting templates and databases
• Providing analytical support to senior management
Key Achievement:
• Developed comprehensive remarketing reporting templates still in use today
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