Open to work
Lucie Smith
Menstrie,Clackmannanshire
Summary
Marketing and communications professional with a 2:1 degree in Journalism and Communications and experience in freelance marketing, editorial leadership, social media management, and customer-facing retail roles. Skilled in creating engaging content, managing social media, and building strong relationships with audiences. Passionate about storytelling, digital marketing, and contributing to creative campaigns that make a meaningful impact
Overview
4
4
years of post-secondary education
5
5
years of professional experience
Work history
Social media officer (Freelance)
The Mourning Paper
Remote
2024.03 - Current
- Established and managed the organisation's social media presence, creating engaging content and developing a consistent brand identity across digital platforms.
- Built and maintained positive relationships with funders, community groups, local charities, and partner organisations, supporting collaboration and increasing community engagement.
- Designed and produced digital content, including graphics, promotional materials, and social media campaigns, helping to raise awareness, grow audiences, and promote the organisation's work.
Sales assistant
The Entertainer
Stirling
2025.03 - 2026.06
- Facilitated workshops for toy demonstration, and educational activities.
- Facilitated learning through practical demonstrations to make concepts easy to grasp.
- Boosted customer satisfaction by providing knowledgeable advice on games and toys.
Freelance Marketing
NTA Electricians and Wildflower Bakes
Remote
2023.04 - 2025.10
- Implemented creative digital campaigns, leading to higher website traffic.
- Managed social media platforms, creating and scheduling content to maintain consistent online presence.
- Conducted market research and analysis to identify emerging opportunities and maintain competitive market edge.
Accommodation assistant
Stirling University
Stirling
2023.03 - 2024.09
- Maintained clean and hygienic environment by regular cleaning of rooms, bathrooms, lounges, and public areas.
- Assisted in managing the inventory for hotel supplies, ensuring availability at all times.
- Promoted welcoming environment while managing receptionist area and fielding requests for information.
Sales assistant
Smiggle
Stirling
2021.03 - 2023.06
- Maintained knowledge of current sales promotions helping customers make informed buying decisions.
- Conducted daily inventory checks to manage stock levels accurately.
- Trained new staff members, fostering a supportive working environment.
Education
Bachelor of Arts - Journalism
University of Stirling
Stirling 2020.09 - 2024.06
Skills
- Content creation and copywriting
- Social media strategy
- Marketing campaigns and brand communications
- Audience engagement and editorial management
- Graphic design with Canva
- Microsoft Office proficiency
- Team collaboration
- Customer service excellence
- Time management skills
- Effective communication
Affiliations
- LGBTQIA+ rights
- Inclusive communication
- Storytelling
Accomplishments
I am passionate about creating inclusive, community-focused initiatives and have been recognised for my work in both publishing and community leadership.
- SPA Newcomer Award (2024) – Awarded for my work with Braw Magazine, recognising innovation, creativity, and impact as a new publication.
- Inclusive Community Leader Award (2023) – Honoured for my commitment to promoting equality, inclusion, and positive community engagement.
- SPA Awards Finalist (2024) – Braw Magazine was nominated for Best Magazine, recognising the publication's quality, creativity, and contribution.
- Continuing Professional Development – Currently working towards a Level 2 CPD in Marketing to strengthen my marketing and communications skills.
- Professional Training – Currently undertaking LGBTQ+ Youth Worker Training, enhancing my knowledge and ability to support and advocate for LGBTQ+ young people in inclusive and empowering ways.
Work preference
Job search status
Open to workWork Type
Full timeLocation preference
On-siteRemoteHybridSalary range
£25000/yr - £200000/yrTimeline
Sales assistant
The Entertainer
2025.03 - 2026.06
Social media officer (Freelance)
The Mourning Paper
2024.03 - Current
Freelance Marketing
NTA Electricians and Wildflower Bakes
2023.04 - 2025.10
Accommodation assistant
Stirling University
2023.03 - 2024.09
Sales assistant
Smiggle
2021.03 - 2023.06
Bachelor of Arts - Journalism
University of Stirling
2020.09 - 2024.06