
Reliable and detail-oriented young professional with a background in Fashion Journalism and PR. Delivering results across a diverse range of positions and industries, focusing on problem-solving, deadlines and management in both creative and logistics. Comfortable in a fast-paced environment for deadlines to be met with accuracy and consideration.
- Overseeing VIP and Editorial dressing opportunities
- Maintaining sample tracking software
- Nurturing relationships with key industry contacts
- Managing logistics across company events such as trunk shows and VIC events
- Reporting valuable press coverage to Brand Officer and Creative Director
- Managing deadlines and creative pitches for Dorchester Collection’s global social media strategy
- Supporting and delivering assets across all 10 properties, including The Beverly Hills Hotel, Hotel Plaza Athénée and Hotel Eden Rome
- Growing brand awareness for Bei Bei Creative, a start-up agency running and pitching the shoots at each of the properties.
- Producing the end-of-contract report and presenting the results to the client. These include the metric achievements of the creative
partnership, such as the final number of earned engagement for the collection and world-leading social growth of the properties.
- Professional quality editing in Premiere Pro for social media assets
- Shoot preparation and coordination with regional teams
- Office management with intern reporting and direction
- Produced product copy in direct collaboration with the production team
- Organised and cast models for lookbooks, press assets and showrooms
- Developed skills in supply chain management, e-commerce tools and sales orders with major online and luxury department stores
- Working directly to support the creative director and managing director for future presentations and activations
- Management of weekly newsletters and email CRM with Made - to - Order and Bridal clientele
- Managed the daily operation of samples, ensuring they were tracked using Fashion GPS and well-maintained for Editorial and Red Carpet requests.
- Tracked weekly editorial and press coverage of the brand and presented statistics to managing directors
- Fostered and maintained relationships with influential stylists and members of the fashion media to ensure key visibility goals were met
- Managed logistics and operations at the Press Office during key events such as "Loubifamily" Children’s line launch event at Harrods, British Fashion Awards (2022) styling, i-D Magazine Party for Milan Fashion Week and Christian Louboutin Paris Fashion Week Presentations
Client Relationship Management, Friendly and personable approach, Communication and reporting.