LIZ DOBBS

• Reviewed captions and keywords of submitted images to ensure compliance with SEO standards.
• Edited entries to improve horticultural and botanical accuracy.
• Provided ad hoc assistance: writing text to accompany picture sets and plant catalogue entries.

'The Secret Language of Flowers' by Liz Dobbs. A book produced for DK for an international audience

• Recommended a list of 90 plants to suit a range of different countries.
• Drafted compelling narratives for the entries based on historical and cultural research.
• Worked with illustrators, editors and publishers to address and revise content concerns.

Worked on site for the Science Directorate providing content for their new website.

• Created clear, engaging content aimed at the general public but based on scientific reports, interviews and research.
• Coordinated with the marketing team and photographers to improve presentation of scientific information to a wider audience.
• Edited different academic case studies into published reports aimed at policy makers.

General Editor of '1001 Plants to Grow Before You Die'

• Balanced workload efficiently to meet tight deadlines.
• Commissioned and managed a team of freelance writers.
• Briefed writers on working to a template, edited entries, selected images and resolved queries raised.

Editor of Gardens Monthly (later known as More from Your Garden), a monthly consumer magazine aimed at practical gardeners.

• Developed an engaging editorial calendar.
• Managed a small in-house team and freelancers.
• Managed a budget and publishing schedule.