Summary
Overview
Work history
Education
Skills
Affiliations
Certification
Additional Information
Timeline
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Lindsey Sanderson

Lindsey Sanderson

Brampton,Cambridgeshire

Summary

Driven and passionate field sales and animal health professional with a strong background in pet nutrition, account management, and customer engagement. Skilled in building long-lasting relationships across the breeder, rescue, and pet care sectors as well as the On-trade sector from time in the licensed trade. Recognised for combining consultative, data-driven sales strategies with deep product knowledge to deliver commercial growth and customer satisfaction. Strong background in developing new business as well as retaining/reactivating accounts.

Overview

15
15
years of professional experience
1
1
Certification

Work history

Business development manager / Pet Specialist

Royal Canin / Mars Petcare
Remote / Field Based
09.2022 - Current
  • Developed strategic partnerships for sustained growth.
  • Delivered excellent customer service by addressing queries promptly and effectively.
  • Fostered client relationships, leading to increased brand loyalty.
  • Collaborated with stakeholders to align business goals and objectives.
  • Drove revenue growth with innovative sales strategies.
  • Conducted market research to identify potential business opportunities.
  • Secured new business opportunities by cultivating strong relationships with potential clients.
  • Drew on understanding of key markets to push development of business strategies.
  • Represented organisation to public at trade exhibitions and conventions, driving awareness of our products.
  • Kept all relevant information regarding each pet's diet, medical history, likes and dislikes and other important details organised and readily available for reference.

Shift Manager

Wetherspoons
Saint Ives, Cambridgeshire
09.2021 - 09.2022
  • Optimised shift schedules to improve operational efficiency.
  • Managed inventory control, reduced wastage.
  • Honoured employee punctuality by creating fair rotas that respected their time off requests..
  • Recruited new hires to strengthen the existing workforce..
  • Enhanced productivity through performance monitoring and constructive coaching sessions.
  • Assisted employees in resolving workplace conflicts, improved overall team harmony.
  • Oversaw cash management processes, ensured accuracy at end of each shift.
  • Trained staff on product knowledge, resulted in better customer interactions..
  • Resolved customer complaints promptly to maintain high service standards.
  • Managed stock levels for optimal business performance.
  • Completed stock orders and managed inventory levels.
  • Handled routine cellar maintenance duties, guaranteeing an efficient work space.

Licensee / Director

D & L Hospitality Ltd
Saint Ives, Cambridgeshire
03.2010 - 07.2021
  • Championed change initiatives within the organisation for streamlined operations.
  • Optimised resource allocation to maximise productivity.
  • Managed negotiations with clients to secure profitable contracts.
  • Oversaw financial planning, ensured fiscal stability of the organisation.
  • Supervised staff training programmes with focus on skill enhancement.
  • Offered friendly, efficient customer service and handled challenging situations with ease.

Education

GNVQ - Information Technology (IT)

Cambridge Regional College
Cambridge

GCSEs - including Maths English

St Ivo School
Saint Ives, Cambridgeshire

Skills

  • Customer relationship management software
  • Strategic prospecting
  • Leadership aptitude
  • Adaptability to market changes
  • Resilient to pressure
  • Product knowledge
  • Process Improvement
  • Excel proficiency
  • Customer retention tactics
  • Territory and account management
  • Networking ability
  • B2B client management
  • Client engagement
  • New business acquisition
  • Brand development
  • Relationship development
  • PowerPoint
  • Consultative and relationship selling
  • Customer Service
  • Business development
  • Relationship Management
  • Strategic planning
  • Account management
  • Conflict Resolution
  • Resourcefulness
  • Project Management
  • Social media marketing
  • Sales techniques
  • Cultural awareness
  • Comparative analysis
  • Microsoft office mastery

Affiliations

  • Dog Exhibiting
  • Walking
  • Spending time with friends and family

Certification

· Pet Nutrition Training – Mars Petcare Academy

· Animal Welfare & Husbandry – Mars Internal Programme

· Leadership Development – Wetherspoons Management Pathway

· Pub & Cellar Management – Punch Taverns

Additional Information

· Full UK Driving Licence

· Experienced in remote working and omnichannel B2B sales

· Passionate about pet wellbeing; owner of dogs and horses

· Regular participant in breeder and canine industry events

Timeline

Business development manager / Pet Specialist

Royal Canin / Mars Petcare
09.2022 - Current

Shift Manager

Wetherspoons
09.2021 - 09.2022

Licensee / Director

D & L Hospitality Ltd
03.2010 - 07.2021

GNVQ - Information Technology (IT)

Cambridge Regional College

GCSEs - including Maths English

St Ivo School

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Lindsey Sanderson