Lewis Beckford
Summary
Ambitious Sports Events Organiser with a degree in Applied Sport Science with Coaching and a proven track record in both athletic and business ventures. Awarded a sports scholarship and crowned British University Boxing Champion for two consecutive years, demonstrating exceptional discipline, leadership, and commitment. Founded and promoted a successful professional shoe-cleaning brand, independently running marketing events and training programs, including charitable donation initiatives. Skilled in social media strategy, having managed campaigns that generated over £30,000 in revenue for a growing brand. Brings a unique combination of athletic excellence, event planning experience, and marketing acumen—well-equipped to deliver impactful and engaging sports events in Saudi Arabia.
Overview
6
6
years of professional experience
Work History
Director of Events
Tyneside Boxing Club
Newcastle, England
01.2025 - 04.2025
- Achieved smooth operations with detailed scheduling and planning.
- Coordinated team efforts for successful event execution.
- Planned logistics to ensure smooth flow of events.
- Negotiated contracts to secure best prices and services.
- Built strong relationships with key stakeholders, benefitting future collaborations.
- Developed successful marketing campaigns to increase customer acquisition.
- Managed multiple social media platforms, bolstering overall online presence.
- Boosted brand engagement by implementing innovative social media strategies.
- Used social media analytics tools to track and optimise campaigns.
- Managed social media content, boosting profile views through target audience engagement.
Founder + Director of Operations
Freshstepper LTD
Newcastle, UK
02.2023 - 01.2025
- Founder and marketer of social media account generating over £50,000 in sales
- Trained new staff members, promoting skill development.
- Maintained inventory, reducing stock shortages.
- Liaised closely with vendors to ensure high-quality service delivery.
- Adhered strictly to health and safety regulations whilst organising any event, providing safe environments for guests and staff alike.
- Maintained detailed records of each event, facilitating easier future planning and improvements.
- Built strong relationships with key stakeholders through efficient communication skills.
- Coordinated with sales team to ensure alignment of marketing strategies and goals.
- Led the creation of digital campaigns, resulting in significant audience engagement.
Social Media Marketing Specialist + Director
Exclusive Fashion
Newcastle, England
07.2022 - 02.2023
- Monitored competitor activity on social media to inform marketing strategies.
- Developed engaging blog content, enhancing brand image and credibility.
- generated over £30,000 increase in sales through strategic campaigns
- Crafted persuasive copy for email marketing campaigns leading to increased open rates.
- Organised promotional events, sparking interest in the brand amongst potential customers.
- Designed eye-catching graphics to enhance social media content.
- Analysed website traffic data for better targeting of social media adverts.
- Increased brand awareness by developing and implementing creative social media campaigns.
- Boosted customer engagement with regular, interactive posts on various social media platforms.
- Conducted market research to understand consumer behaviour and preferences.
Lesuire Assistant
Parkdean Resorts
Newcastle, England, Newcastle upon Tyne
09.2019 - 09.2021
- Conducted fitness classes to boost client health and wellness.
- Developed promotional materials for increased visibility of events and services offered at the centre.
- Monitored pool area closely to prevent any accidents or mishaps.
- Successfully delivered on tasks within tight deadlines.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Worked flexible hours, covering nights, weekends and bank holidays.
- Oversaw guest registration process ensuring a warm welcome for all attendees.
- Facilitated crisis management, maintaining calm in high-pressure situations.
- Streamlined communication protocols for clear and efficient exchanges.
- Implemented promotional strategies, increasing event visibility.
Education
Bachelor of Science - Applied Sport Science + Coaching
University of Northumbria at Newcastle
Newcastle upon Tyne 09/2020 - 05/2023
Skills
- Multitasking capability
- Event designing
- international communication
- Time efficiency
- Bookkeeping and accounting
- Knowledge of event technology
- Resourcefulness in problem-solving
- Fundraising techniques
- Customer relations
- Event marketing strategy
- Contract drafting
- Marketing strategy
- Risk mitigation strategies
- Social media promotion
- Event planning
- Digital marketing techniques
- Budget oversight
- Crowd control
- Team Leadership
- Logistics management
- Creative thinking
- Ticketing system experience
- Health and Safety regulations
- Event branding understanding
Affiliations
- boxing
- business
- islam
- travelling
Accomplishments
- British University Champion x2
- Athlete Scholarship Awarded
- Generated over £80,000 through social media marketing and campaigns
- Founder of Newcastle's biggest trainer cleaning services(freshstepperuk)
Languages
English
Native
Arabic
Intermediate
References
References available upon request.
Timeline
Director of Events
Tyneside Boxing Club
01.2025 - 04.2025
Founder + Director of Operations
Freshstepper LTD
02.2023 - 01.2025
Social Media Marketing Specialist + Director
Exclusive Fashion
07.2022 - 02.2023
Lesuire Assistant
Parkdean Resorts
09.2019 - 09.2021
Bachelor of Science - Applied Sport Science + Coaching
University of Northumbria at Newcastle
09/2020 - 05/2023
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