Summary
Overview
Work history
Education
Skills
Timeline
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Leano Williams

London

Summary

A detail-oriented professional with expertise in Google Analytics, YouGov, and Statista, adept at leveraging data-driven insights to enhance client relations and collaboration. Proficient in Salesforce and MS Office, ensuring efficient management of cloud booking systems and audio visual equipment operation. Strong communication and time management skills support seamless project execution, with a focus on achieving strategic goals in dynamic environments.

Experienced professional focused on event coordination, bringing creativity and organisational skills to deliver seamless and memorable events. Known for managing logistics, vendor relations, and on-site support, ensuring smooth execution and client satisfaction. Skilled in multitasking and problem-solving under pressure.

Overview

4
4
years of professional experience
7
7
years of post-secondary education

Work history

Event Assistant

Aga Khan Foundation
London
08.2024 - 08.2025
  • Oversee execution of internal and external events, featuring donor receptions, staff briefings, and multi-day conferences, serving audiences from 30 to 150 attendees.
  • Liaise with external vendors including caterers, AV technicians, and facilities teams to ensure seamless service delivery aligned with event objectives and timelines.
  • Independently manage the setup, operation, and troubleshooting of AV equipment for hybrid meetings, ensuring high-quality audio-visual experiences for both in-person and remote participants.
  • Design and distribute detailed function sheets outlining catering plans, room layouts, delegate movement, event agendas, and volunteer roles to all relevant stakeholders.
  • Oversee the events and facilities inbox, responding to and processing 15-20 booking or support inquiries daily, ensuring accurate scheduling via a cloud-based booking system.
  • Maintain and optimize records of venue reservations, client feedback, and logistical documentation to support continuous improvement in event execution.
  • Act as a key point of contact on event days, directing volunteers, responding to last-minute changes, and resolving issues under time pressure with professionalism.

Startup Manager

Terrapinn
London
02.2023 - 04.2024
  • Directed the launch and delivery of multi-channel marketing campaigns for flagship clients including Highways UK, MOVE, BioTechX Europe, and Connected North, resulting in increased event attendance and lead generation.
  • Led internal teams (Marketing, Sales, Design, Activation) through structured briefings, ensuring alignment across departments and on-time delivery of campaign assets and sponsorship activations.
  • Managed high-value marketing budgets exceeding £50,000 per project, overseeing procurement, invoicing, and performance tracking to ensure financial accountability and strategic ROI.
  • Utilized analytics tools to generate post-campaign performance reports; synthesized audience data and engagement insights to refine strategy and improve future campaigns.
  • Served as a client-facing contact, aligning marketing solutions with business goals and ensuring a high level of customer satisfaction.
  • Advocated for diversity and inclusion in hiring and internal collaborations, contributing to a more dynamic, representative team environment.

Sales & Marketing Assistant

Cop It
London
04.2021 - 11.2022
  • Achieved consistent monthly sales goals in luxury sneaker retail.
  • Boosted Instagram engagement by 40% through curated content.
  • Planned in-store events resulting in a 25% increase in customer visits.
  • Expanded stock with consigned sneaker collections for wider product offering.

Education

BSc - Business Management (Marketing)

University of Surrey
01.2019 - 01.2022

A-Levels / BTEC - Business (Distinction), Health & Social Care (Merit), IT (B)

Lambeth Academy
01.2017 - 01.2019

GCSEs - A-C incl. English (6), Maths (5), Science (B)

Lambeth Academy
01.2015 - 01.2017

Skills

  • Google Analytics
  • YouGov
  • Statista
  • Salesforce
  • MS Office
  • Cloud Booking Systems
  • Communication
  • Time Management
  • Client Relations
  • Collaboration
  • Audio visual equipment operation


Timeline

Event Assistant

Aga Khan Foundation
08.2024 - 08.2025

Startup Manager

Terrapinn
02.2023 - 04.2024

Sales & Marketing Assistant

Cop It
04.2021 - 11.2022

BSc - Business Management (Marketing)

University of Surrey
01.2019 - 01.2022

A-Levels / BTEC - Business (Distinction), Health & Social Care (Merit), IT (B)

Lambeth Academy
01.2017 - 01.2019

GCSEs - A-C incl. English (6), Maths (5), Science (B)

Lambeth Academy
01.2015 - 01.2017
Leano Williams