Leanne Woodhouse

• As the Head of Sales at Lifetime, I spearhead a dynamic team of business development executives focused on promoting and selling financial well-being benefits to businesses throughout the UK
• My primary responsibilities include:

Leadership & Team Management : Leading, mentoring, and motivating a team of sales professionals to exceed sales targets and achieve business objectives.

Strategic Planning : Developing and implementing comprehensive sales strategies to drive market penetration and revenue growth.

Client Relationship Management : Building and nurturing strong relationships with key stakeholders, ensuring exceptional customer satisfaction and long-term partnerships.

Performance Analysis : Monitoring sales performance through KPIs and metrics, identifying areas for improvement, and implementing effective solutions.

Collaboration : Working closely with marketing, product development, and customer service teams to align sales strategies with overall business goals.

• Achievements: Successfully increased sales revenue by 34% within the first six months, Expanded client base by securing partnerships with several high-profile companies, Implemented a new CRM system, improving sales tracking and customer relationship management efficiency.

• After two successful years at WeBuyAnyCar, I was promoted by the retail director to establish and lead the divisional manager role, overseeing the Manchester, Merseyside, and Yorkshire division
• I was then given the task of improving sales performance and general operations in the underperforming Shropshire/Staffordshire region in March 2021
• Key Responsibilities:

Strategic Leadership : Managed and executed strategies resulting in a divisional turnover exceeding £1 billion, achieving a conversion rate of approximately 46% against a budget of 43.7%.

Team Management : Oversaw 5 regions, managing a team that included a senior regional manager, 5 regional managers, 5 senior branch managers, 10 senior branch manager designates, 250+ sales staff, an L&D training manager, and recruiters. Direct reports included the regional managers, L&D manager, and recruiters.

Operational Efficiency : Identified and implemented cost-saving measures across the division, including transport, in-house recruitment, and agency costs. Addressed PPU influenced by retail branch managers and detected fraud at the branch level.

Compliance & Process Improvement : Led compliance meetings to ensure adherence to trading standards and enhance business functionality, including improvements to the purchasing system (PP2) and operational processes.

Training & Development : Improved national onboarding processes, established training centres, and implemented divisional L&D managers, resulting in increased new starter retention. Developed new training content, enhancing the training centre and in-branch coaching.

• Achievements: Elevated the division's Trustpilot rating from 4 stars to 4.8, achieving and maintaining this high standard, Successfully managed losses, identified and addressed fraud, and resolved training concerns across the division, Collaborated weekly with the HRBP to address HR issues and managed national appeals.

• Initially appointed as Regional Manager for Yorkshire, I later gained the underperforming Northern Ireland sites due to my success in Yorkshire
• My role encompassed a blend of operational oversight, strategic leadership, and team development
• Key Responsibilities:

Revenue Management : Oversaw a region with a turnover exceeding £250 million, leading the team to surpass conversion targets and boosting the regional conversion rate from 38% to 46% within 14 months.

Team Leadership : Inspired and motivated senior branch managers and 40 sales professionals with a people-focused management style, fostering a compliant and high-performing culture.

Training & Development : Designed and delivered personalised coaching materials, enhancing performance and profit margins by tailoring approaches to individual needs.

Operational Oversight : Managed staffing levels for profitability and efficiency, conducted grievance and disciplinary hearings, and ensured all sites and staff met business requirements.

Customer Relations : Handled customer complaints from initiation to resolution, ensuring customer satisfaction and loyalty.

Collaboration & Innovation : Worked with the development team to design new reporting and purchasing systems, enhancing retail team support and operations.

Estate Management : Secured new premises and negotiated better rates, managing site relocations and new openings to optimize business operations.

• Achievements: Increased regional conversion rate by 8% within 14 months, Awarded Regional Manager of the Year for two consecutive years, Enhanced team performance and morale through innovative coaching and management techniques.

• During my tenure at ScS, I advanced from a sales professional to a Branch Manager, overseeing store operations and leading a team of 10
• Key responsibilities included: Achieving annual sales budgets, Managing and developing a team, Monitoring and controlling KPIs, Ensuring compliance with company policies, Handling escalated customer complaints, Organising staff rotas and maintaining optimal stock levels
• Achievements: Ranked 3rd out of 500+ sales professionals in a competition, winning a trip to Las Vegas, Consistently met and surpassed budget goals through strategic leadership and team motivation.

• Ensured guest satisfaction and safety across two hotels, coordinating airport transfers and managing flight delays
• Organised and hosted daytime and evening activities, achieving top sales performance for excursions
• Handled complaints and maintained strong relationships with hotel management
• Conducted risk assessments and maintained accurate records.

• Generated new business, managed a team of three consultants, and ensured bookings were filled
• Conducted recruitment and staff training, maintained regulatory compliance, and exceeded targets
• Handled escalated client complaints, managed payroll and staff holidays, and provided on-call support for urgent bookings.

• Expanded client base, managed 70-100 temporary staff daily, and ensured accurate payroll
• Conducted recruitment and staff training, maintained regulatory compliance, and consistently exceeded targets
• Handled escalated complaints, ensured staffing coverage, and maintained health and safety compliance
• Provided on-call support for urgent bookings.