Summary
Overview
Work history
Education
Skills
Websites
Accomplishments
Personal Information
Custom
Affiliations
Timeline
Generic
Lauren Hammond

Lauren Hammond

Aston,Nantwich

Summary

A confident and motivated individual who combines skilled organisational abilities with excellent interpersonal and presentation skills. Has a natural interest, ability and practical understanding of sales and marketing. Has a sales and management focussed background, from presenting on live television to selling direct to consumer and business to business. Proficient in successfully managing a large team, responsible for ongoing training, introducing new artists and their artwork to market. Regularly exceeds team and personal targets. Self-motivated and diligent. Can communicate and relate to people at all levels.

Overview

12
12
years of professional experience
11
11
years of post-secondary education

Work history

Retail Regional Sales Manager

Clarendon Fine Art
10.2021 - Current
  • Promoted to Retail Regional Sales Manager covering seven galleries and 21 members of staff across the midlands
  • Responsible for a £1m+ regional target, along with the growth of every gallery and individual
  • In charge of creating and delivering strategies with the gallery managers to set daily, weekly, monthly and annual goals
  • Organising and conducting 121’s with each gallery manager and make sure they deliver the same for their teams alongside attending where necessary to assist with manager training
  • Oversee the day to day running of the galleries from attendance to team daily goals, operations, assisting my team with managing clients, including VIP’s who have spent large sums on artwork, delivering outstanding customer service, merchandising of the galleries, ensuring the marketing team deliver on time and to brief for events and campaigns
  • Running successful artists events by certifying strong presale's, chaperoning high profile artists during events to increase their profile and ensuring maximised event purchases while capturing strong leads to follow up with post event
  • Always working closely with internal operations, merchandising, marketing and HR, to ensure excellent customer service is always achieved and staff are happy and motivated
  • Consistently overachieved target every single month since starting role in 2021, through to maternity leave in October 2023, which has never been previously achieved before in this region
  • Helped rebrand every gallery in the region and re-open Birmingham as one of only two flagship galleries in 100 across the UK
  • Rebuilt a difficult region with some new staff and created a better culture with a strong team morale.
  • Analysed sales reports to identify trends and update strategies.

Trade Regional Sales Manager

Clarendon Fine Art
12.2018 - 10.2021
  • Management of 30 Gallery accounts up and down the UK including the channel isles, selling and introducing new artists to market and promoting existing artists to international success
  • Responsible in sales, artist knowledge, website, CRM and social media training for new and existing staff in 5 dedicated Galleries who stock only our portfolio
  • Regularly achieves and exceeding sales targets set by company directors
  • Working with all social media platforms to promote artists and events daily
  • Scheduling and planning of over 30 International, Artist in attendance events with each gallery director
  • Responsible for meeting deadlines of planning stock, liaising with the artist before the event, ensuring marketing material has been received and utilised to specific deadlines before each event and achieving targeted sales pre, during and post event
  • Worked alongside artists on numerous projects to include raising over £100,000 for the NHS during lockdown
  • Responsible for growing the business by identifying new opportunities, such as bringing new artists to the portfolio and opening trade accounts with new galleries
  • Opened a large new dedicated account and ensured a successful launch
  • Discovered a new talented artist and assisted in contracting to De Montfort Fine Art
  • Achieved over 120% of target for FY 2019

Area Sales Manager

Stryker
01.2017 - 12.2018
  • Promoting and selling Stryker’s flagship power tools and instruments as well as their Neptune waste management system to hospitals in Staffordshire, Shropshire, Cheshire and North Wales
  • Working with orthopaedic and head and neck surgeons, theatre managers and procurement to develop business relationships for the power tool range and Neptune is across all theatre disciplines and involved bringing on board multi discipline teams like infection control, health and safety etc
  • Built upon strong existing relationships to bring new business
  • Regularly support hospital staff with training
  • Continuously learning and developing skills across all aspects of Orthopaedic and General surgery
  • Converted competitive accounts
  • Exceeding GPS targets
  • Achieved highest ever score at training academy
  • Developed relationship with Nuffield North Staffs to enable account conversion from competitor and deliver large orthopaedic instruments contract to Stryker
  • Secured strong pipeline for 2019

Midlands Territory Manager

Fisher & Paykel Healthcare
12.2015 - 01.2017


  • Responsible for introducing new product to the UK market called HumiGard - A humidifier for laparoscopic and open surgery involved developing relationships with colorectal, gynae, urology and transplant surgeons as well as other key hospital staff and procurement
  • Built strong relationships with KOL's
  • Anaesthetists and recovery nurses were other key clients
  • Covered most of the UK
  • Overcome challenges with new surgeon users to ensure patient outcomes are anaesthetically driven
  • Worked closely with manager and team to set out and achieve ambitious targets
  • Regularly provided training to surgeons, anaesthetist and nursing staff through evaluations, new account competency training, hospital audit days and seminars
  • Presented therapy and products to consultants from the UK and Internationally
  • Helped facilitate International educational meetings for KOL's
  • Created a healthy pipeline of accounts on a brand-new territory



Presenter and Crew Manager

Rocks and Co
06.2012 - 12.2015
  • Sales and presentation role on live television
  • Responsible for maximising sales and profit in targeted products in the jewellery industry
  • Delivered announcements with appropriate tone of voice.
  • Adapted to live events and changing situations.
  • Regularly exceeded ambitious targets set by international sales management
  • Consistently demonstrated sales enthusiasm and communication for long durations of time to attract a new customer base and maintain the interest of regular purchasers/viewers
  • Achieved GIA accreditation diploma following learning in own personal time
  • Built up a regular distinct customer grouping with personal letters/e-mails requesting advice and giving praise
  • Worked closely as a team with relevant crew members to achieve deadlines on a price per minute basis
  • Acted as mentor/trainer for newer members of team
  • Interviewed esteemed international panel of experts on a regular basis to provide an informative, entertaining and interactive show


Education

Theatre Access Course -

Barema
05.2016 - 05.2016

Certificate of Higher Education -

Gemmological Institute of America (GIA)
01.2014 - 03.2014

Stage 3 -

British Horse Society
04.2012 - 09.2012

Bachelor of Arts -

Loughborough University
10.2008 - 06.2011

NVQ Level 3 -

Newcastle-under-Lyme College
Newcastle-under-Lyme
09.2006 - 06.2008

GCSEs -

Stafford Grammar School
09.2000 - 06.2006

Skills

  • Microsoft Word
  • Microsoft Excel
  • Microsoft PowerPoint
  • Sales techniques
  • Relationship Management
  • Business development
  • Sales training
  • Complex negotiations
  • Territory management
  • Salesforce
  • Excel proficiency
  • Territory planning
  • Sales cycle management
  • Sales goal attainment
  • Pipeline Management
  • Upselling methods
  • Salesforce CRM

Accomplishments

  • 2019 Ran the Milton Keynes Dirt half marathon in aid of cancer research and raised over £2000
  • 2017 Planned and organised charity Ball in aid of the Air Ambulance raising over £3000
  • 2017 Cycled from London to Warwick in two days, to raise money for 'LifeBox.org'
  • 2016 Cycled with the AAGBI consultants from London to Birmingham to raise money for 'LifeBox.org'
  • 2014-2015 Top Sales presenter for the morning show two years running based on sales and performance
  • 2010 Winner of the Lynn Painter Stainner’s, Young Artist of the Year Prize
  • 2006 Duke of Edinburgh, Gold Award
  • 2005 The Pony Club B Test

Personal Information

Date of birth: 04/25/1989

Custom

  • Photographer and Painter: Wildlife and landscapes, oil on canvas.
  • Horse Riding: Competed to Novice 1
  • British Eventing.
  • Running: Keen daily runner. Trained with a team and ran a half marathon in aid of Cancer research.
  • Cycling: Taken part in the AAGBI charity cycle ride from London to Birmingham 2016 and charity cycle ride for LifeBox UK, from London to Warwick 2017.

Affiliations

  • Horse Riding
  • Running
  • Fine art Painter

Timeline

Retail Regional Sales Manager

Clarendon Fine Art
10.2021 - Current

Trade Regional Sales Manager

Clarendon Fine Art
12.2018 - 10.2021

Area Sales Manager

Stryker
01.2017 - 12.2018

Theatre Access Course -

Barema
05.2016 - 05.2016

Midlands Territory Manager

Fisher & Paykel Healthcare
12.2015 - 01.2017

Certificate of Higher Education -

Gemmological Institute of America (GIA)
01.2014 - 03.2014

Presenter and Crew Manager

Rocks and Co
06.2012 - 12.2015

Stage 3 -

British Horse Society
04.2012 - 09.2012

Bachelor of Arts -

Loughborough University
10.2008 - 06.2011

NVQ Level 3 -

Newcastle-under-Lyme College
09.2006 - 06.2008

GCSEs -

Stafford Grammar School
09.2000 - 06.2006

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Lauren Hammond