Kyle Williams

Contribute to the store’s business by delivering exceptional clienteling, meeting key performance indicators (KPIs) such as conversion rates, cross-selling, AVT, upselling, and strategic zoning

• Manage all sales and after-sales activities, including boutique returns, end-of-season stock, customer returns, repairs, and handling complaints.
• Ensure products are properly maintained and replenished on the sales floor.
• Stay informed about warehouse stock across all categories to ensure proper shelf replenishment and maximize sales opportunities.
• Adhere to administrative and operational procedures.
• Collaborate with In-Store Visual Merchandising to follow display guidelines and provide relevant updates to store management.
• In the absence of an Operations HC, assist with operational tasks, including shipping/receiving.

HunzaG Pop-Up Shop In Seven Dials. I started in April 2023 spending a short time of just 1 month before the store opens having to prepare the store logistics alongside the Operations manager and CEO.

April 2023 - September 2023 and April 2024 - September 2024

Key Responsibilities:

• Team Recruitment & Management: Led the hiring process for the temporary team, ensuring roles were filled with skilled staff to support operations during the pop-up.
• Rota & Staff Scheduling: Managed team rotas to ensure optimal coverage during opening hours, balancing efficiency and staff well-being.
• Training & Development: Conducted training sessions to ensure the team was well-equipped with product knowledge, customer service skills, and operational procedures.
• Visual Merchandising: Worked alongside the design team to ensure that store displays were visually engaging and aligned with HunzaG's brand identity, helping to drive customer interest and sales.
• Stock Management: Oversaw stock deliveries and organization, ensuring inventory levels were maintained and product replenishment was timely to avoid stockouts.
• Event Planning & Hosting: Assisted with planning and hosting store events to increase foot traffic and customer engagement, providing a unique and memorable experience.
• Corporate Setup: Supported the CEO and Operations Manager in setting up the operational and logistical aspects of the store, including aligning business goals with day-to-day store management.
• Customer Relationship Management (CRM): Played a key role in implementing CRM strategies, ensuring effective customer engagement and loyalty programs to increase repeat business and maintain strong customer relationships

To be a “ambassador” who conveys the Brand's philosophy and values. As such, to be responsible to maximize the sales performance by fostering the relationship with the customers and developing their Brand loyalty, providing a unique experience in our store and guiding the client into our world.

• Maintain and develop client relationships through an individual approach, leveraging also on CRM and digital tools.
• Be proactively engaged in cross selling with all Departments and maximizes sales opportunity in order to achieve individual sales target and KPIs.
• Prove Brand and product knowledge.
• Deal effectively with customer complaints by liaising with the line manager when necessary.
• Ensure and maintain the shop floor and visual display high standard, complying with Company operational guidelines and stock procedures.
• Contribute to ensure a high level of security and is attentive to prevent product thefts.

• Responsible for the store achieving sales targets and ensuring profitability. Accountable for windows and shop floor commerciality and adhering to VM guidelines and standards. Ensuring smooth Model Store implementation for new collections launch. Must provide higher level of strategic leadership and management.
• To lead on sales and service culture in store by achieving personal and store targets in terms of store conversion, team and personal clientelling performance, KPI, multi channel sales and broader value KPI metrics.
• Recruiting and developing a high performing team. Responsible for field training and development path using all training tools provided by OB - Train, motivate and develop the team to optimise store performance to reflect the brand qualities. Responsible for active succession planning to ensure career progression and to retain successful staff.
• Control operating costs to be within the stores budget by focusing on store sales and margin contribution.
• Responsible, and leading by example for the store having the highest levels of standards around presentation, cleanliness and staff appearance.
• Supporting the implementation and development of CRM & Clienteling initiatives to strengthen clientele network for the store.
• Display strong leadership skills by leading by example. Consistently show a positive attitude & take responsibility for own actions.

Worked for 7 months at Heatherwick studios as Thomas Heatherwick's PA. Being flexible with a can-do attitude is extremely important to the role as it requires a high amount of attention to detail, my responsibilities included

• Organized with excellent time management skills
• Ability to follow established processes
• Ability to communicate clearly and concisely with clients of all levels both internally and externally
• Experience in creating and maintaining office management systems and procedures
• Customer service skills
• Ability to multitask and prioritize workloads
• High level of attention to detail
• Managing HouseHold Staff Looking
• After Children's admin Managing and training Housekeeper
• Babysitting
• Pet Care
• All of the Children's School Admin

• For almost two years, I worked alongside the Creative Director Mariya Dykalo supporting her with duties such as - Managing her personal Social media account as well as the brand's account, creating content and assisting the Marking team.
• Due to my strong knowledge of the brand and product, I was able to travel to China for the store's flagship opening, assisting with the marketing team and creative director and capturing/ Creating content posting for stories and the grid. In my time as Brand Coordinator, I also travelled to Milan and Dubai/ Abu Dhabi, photographing the creative director and store events for social media.
• Social Media Management and creating captivating content for the brand's social media, which included photography, videography, editing and stop motion videos.
• Responding to any mentions over social media platforms like Instagram and Tiktok and engaging with the social media users
• Producing a consistent brand message across all the social media channels.
• Working with other departments to develop social media timelines that coincide with the product release, ad campaigns, and other brand messages.
• Coordinating social media messages with advertising departments, the brand management team, and annual company goals.
• Analysing social media campaigns with tracking systems to determine areas for social media campaign improvement and to gather visitor's data.
• Organising and coordinating competitions with brands such as Charlotte Tilbury, The Biscuiteers and several Luxury Hotels.

• As Deputy Manager the role was expected to support the manager and team.
• The skills I had developed while working in this role have helped me be confident in a field I enjoy such as client relationship and people management, - Coordinate daily customer service operations (e.g.
• Sales processes, orders, and payments) - Track the progress of weekly, monthly, quarterly and annual objectives - Evaluate employee performance and identify hiring and training needs - Supervise and motivate staff to perform their best - Coach and support new and existing Sales Associates - Suggest sales training programs and techniques - Communicate with clients and evaluate their needs - Handle complaints from customers - Research emerging products and use the information to update the store's merchandise - Create reports, analyze and interpret retail data, like revenues, expenses, and competition - Be a responsible representative and set an example for our staff.