KinSum Yuen
London
Summary
Full of enthusiasm about fashion. Proven ability to establish and maintain excellent communication and relationships with clients. Established my own fashion brand MULTIWOOD in Shanghai two year ago. Dedicated to identifying customer needs and delivering effective solutions to all problems.
Overview
9
9
years of professional experience
Work history
Brand specialist
The Row
London
07.2024 - Current
- Work at DSM and Harrods The Row as brand specialist, having deep collaborations with personal shoppers and VIC clients.
- Collaborated effectively with team members to reach collective goals.
- Maintained store appearance to high standards, creating a pleasant shopping environment.
- Analysed daily, weekly and monthly sales figures to determine section profitability.
Brand Ambassador
Celine
London, Uk
12.2022 - 12.2023
- Ensured customer satisfaction by delivering bespoke service across multiple customer touchpoints.
- Customized promotional strategies to meet needs of different clients, products and services.
- Accepted and processed cash, cheque, card and mobile payments using POS systems.
- Provided service with a smile, offering courteous, helpful advice to best meet customer needs.
Sales Consultant
Loewe
London
06.2022 - 11.2022
- Provided clear, accurate pricing information to customers regarding specific products.
- Developed growth strategy by innovating value propositions and sales tactics.
- Delivered outstanding after-sales care through regular communication with customers.
- Proactively contacted prospective customers to increase sales.
- Styled across different ranges and product lines, demonstrating thorough understanding of brand and customers.
Freelance personal shopper
Wenshui Ltd
London, City of London
10.2022 - Current
- Established customer budgets, style and requirements before conducting personal shopping appointments.
- Worked with customer budgets and find products within price constraints.
- Identified products that suited customers' style and professional requirements.
- Provided guidance and advise in choosing ideal products to meet needs of customer.
- Informed customers about new products and brands to complement shopping needs.
- Expanded client book and analysed profiles to boost sales.
- Attended buying, trend and catwalk presentations to gain inspiration and formulate market insights.
- Evaluated trade performance to help guide future styling decision-making based on customer impact, engagement and response.
Founder
Multiwood
Shanghai
03.2020 - 12.2021
- Design the new collection and production process
- Established sales goals by forecasting annual sales quotas and projecting expected sales volume for existing and new products
- Maintained up-to-date knowledge of all retail promotions.
- Planned project concepts by researching and studying information.
Sales Consultant
Anchoret
Beijing
01.2017 - 03.2018
- Identified and maximized sales opportunities, and increased customer retention rates
- Undertook multi-channel engagement to convert leads and boost revenue.
- Secured high-value contracts with key industry clients.
Teacher
ICA
Guangzhou
10.2016 - 02.2017
- Teaching the young student who want to application art and design university worldwide and including the content such as base art idea, drawing skill etc.
Education
High school
BGY
BA - Fashion Marketing and Promotion
University of Westminster
LondonSkills
- Computer Skills
- WordPress experiment
- Shopify experiment
- Visual communication
- Customer Service Skills
- Marketing strategies
- Research analysis
- Digital marketing
- Social media marketing strategies
- Blender
- Chinese Communication
- English Communication
- Cantonese Communication
Languages
Chinese (Mandarin)
Native
English
Fluent
Chinese (Cantonese)
Upper intermediate
Timeline
Brand specialist
The Row
07.2024 - Current
Brand Ambassador
Celine
12.2022 - 12.2023
Freelance personal shopper
Wenshui Ltd
10.2022 - Current
Sales Consultant
Loewe
06.2022 - 11.2022
Founder
Multiwood
03.2020 - 12.2021
Sales Consultant
Anchoret
01.2017 - 03.2018
Teacher
ICA
10.2016 - 02.2017
High school
BGY
BA - Fashion Marketing and Promotion
University of Westminster
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