Overview
Work History
Education
Skills
Timeline
Generic

Kareem Ghandour

Stroud

Overview

10
10
years of professional experience

Work History

Managing Director

iBme UK
10.2020 - Current
  • Managing and delivering funded projects and reporting outcomes
  • Leading program design for online courses.
  • Recruiting new retreat staff alongside co-directors.
  • Designing and delivering retreat mentor training.
  • Serving as retreat manager for annual retreats.
  • Managing content and online presence on all social media channels.
  • Leading marketing campaigns for annual youth retreats.
  • Designing and leading crowdfunding campaigns.
  • Working alongside fundraisers to develop funding strategies and proposals.
  • Liaising with parents before and after youth retreats.
  • Maintaining relationship with youth ambassadors and co-facilitating the development of iBme UK youth council.
  • Building and co-designing funding partnerships with partner organizations.

Social Media Manager, Outreach Liason, Teacher

The Heart Movement/Heart Based Living Intiative CIC
01.2019 - 11.2021
  • Assisting online brand development from launch period to rebrand in 2019.
  • Assisting with website design and content.
  • Filming and curating video content from the team for YouTube, Instagram, and Facebook.
  • Working with the marketing team to develop content strategies and campaigns.
  • Managing Facebook and Google ad campaigns for courses and retreats.
  • Teaching individually and alongside a team for 5-day retreats and online courses.
  • Supporting video editing, structure, and design for pre-recorded online courses.
  • Supporting 'The Heart Bus' outreach project as liaison and assistant tour manager.
  • Building community relationships for 'The Heart Bus' tours.
  • Facilitating community sessions in diverse locations for "Heart Bus" tours

Social Media Manager and Co Trainer/Program Facilitator

Youth Mindfulness
04.2015 - 06.2017
  • Developed online brand persona.
  • Optimized posts for SEO purposes by researching relevant keywords and hashtags.
  • Building online content and brand presence on all social channels.
  • Reviewed analytics data regularly to identify areas of improvement in our campaigns.
  • Managing Facebook and Google ad campaigns for all programs.
  • Building and managing relationships with partner organizations.
  • Building affiliate/trainer directory on website.
  • Managing online community for program graduates via Facebook groups and email.
  • Supporting course content development for youth mindfulness kids' programs and SOMA teens' program.
  • Co-facilitating Kids Programme Mindfulness Teacher Training.
  • Support facilitator role on 8 retreats per year for 'One year programme teacher training'.
  • Supporting course graduates with queries and follow-up after trainings.

Social Media Manager

Pulsin' Ltd health foods
07.2014 - 10.2015
  • Building online brand and content on all social channels.
  • Working alongside the marketing team to plan and deliver product campaigns.
  • Managing Facebook and Google ad campaigns.
  • Maintaining and building relationships with brand ambassadors, partners, and sponsorships.
  • Managing blog, developing, and curating weekly content.
  • Supporting development and execution of marketing strategies for new product launches.
  • Managed the daily operations of all assigned social media accounts.
  • Analyzed data to measure the effectiveness of campaigns and adjust strategies accordingly.
  • Researched industry trends and competitors' activities to develop new ideas for content creation.
  • Monitored customer comments on various social media channels and responded in a timely manner.
  • Assisted in developing strategies for increasing followership and engagement rates.
  • Optimized posts for SEO purposes by researching relevant keywords and hashtags.
  • Designed promotional materials using graphic design software applications.
  • Contributed ideas during strategic and conceptual brainstorming sessions.

Education

Master of Science - Social Responsibiliy & Sustainiability

Aston Business School
Birmingham
08-2014

Master of Arts - Digital Marketing

Hult International Business School
London
08-2012

Bachelor of Arts - Media & Cultural Studies

Kingston University
Kingston Upon Thames
06-2011

Skills

  • Mentoring and training
  • Mindfulness teaching
  • Group facilitation
  • Content creation
  • Brand Management
  • Strategic Planning
  • Outreach Strategy Development
  • Community Engagement

Timeline

Managing Director

iBme UK
10.2020 - Current

Social Media Manager, Outreach Liason, Teacher

The Heart Movement/Heart Based Living Intiative CIC
01.2019 - 11.2021

Social Media Manager and Co Trainer/Program Facilitator

Youth Mindfulness
04.2015 - 06.2017

Social Media Manager

Pulsin' Ltd health foods
07.2014 - 10.2015

Master of Science - Social Responsibiliy & Sustainiability

Aston Business School

Master of Arts - Digital Marketing

Hult International Business School

Bachelor of Arts - Media & Cultural Studies

Kingston University

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Kareem Ghandour