Summary
Overview
Work History
Education
Skills
Affiliations
Websites
Timeline
Generic

Kalan Lisbie

Wembley,HA9 0JD

Summary

Dynamic and results-oriented professional with a passion for leveraging digital platforms to drive engagement, brand awareness, and business growth. With a proven track record in content creation, social media management, and strategic marketing, I bring a unique blend of creativity, analytical skills, and industry expertise to every project. Experienced in collaborating with reputable brands to enhance content quality and foster meaningful partnerships. Proficient in data analysis and trend identification to optimize strategies and maximize ROI. With a customer-centric approach and a commitment to innovation, I am dedicated to delivering impactful marketing solutions that resonate with target audiences and drive measurable results. Ready to contribute my skills and drive to a dynamic marketing team, I am poised to make a meaningful impact in the ever-evolving landscape of digital marketing and social media.

Overview

3
3
years of professional experience

Work History

TikTok Football Content Creator and Tutor

TikTok
02.2021 - Current
  • Currently at 100,000 followers, specializing in football content creation on TikTok.
  • Collaborated with renowned brands such as Find a Player, Kitlocker, and Under Armour to elevate content quality, demonstrating strong partnership and branding skills essential for effective influencer marketing.
  • Provided personalized 1-1 tutoring services, enhancing aspiring players' skills and passion for the game, showcasing strong communication and mentorship abilities, vital for building customer relationships and loyalty.
  • Known for creating captivating videos showcasing football techniques, strategies, and insights, utilizing storytelling techniques to create emotional connections with the audience and drive engagement.
  • Dedicated to inspiring and educating football enthusiasts through engaging content, employing content marketing strategies to grow and retain a loyal following.
  • Developed plans to monetize expertise by offering courses on marketing techniques, aiming to leverage TikTok as a platform for both entertainment and education, showcasing entrepreneurial drive and vision for monetization strategies.

Social Media Manager

Find a Player
London
04.2023 - 01.2024
  • Developed and executed compelling social media strategies to increase engagement and brand awareness, leveraging data-driven insights to optimize content for maximum reach and impact.
  • Created engaging posts, blog articles, and visually appealing graphics and videos, employing brand storytelling techniques to convey the company's message and values effectively.
  • Fostered a responsive and inclusive community by organizing contests and discussions, utilizing community management skills to build a loyal fan base and drive user-generated content.
  • Utilized analytics tools to refine strategies and optimize reach, demonstrating proficiency in performance tracking and ROI analysis, essential for measuring the effectiveness of marketing campaigns.
  • Stayed updated with social media trends to adapt and enhance the brand's online presence, implementing innovative marketing tactics to stay ahead of the competition and drive brand growth.

Social Media Executive

LADbible Group
London
04.2022 - 04.2023
  • Executed effective social media strategies to boost engagement and website traffic for Sportbible, employing growth hacking techniques to rapidly expand the brand's social media following.
  • Managed social media accounts, created compelling content, and monitored performance metrics, utilizing A/B testing and audience segmentation to optimize content performance and drive conversions.
  • Stayed abreast of social media trends to ensure content relevance and effectiveness, implementing real-time marketing strategies to capitalize on trending topics and maximize brand exposure.
  • Collaborated with cross-functional teams to align social media efforts with overall marketing objectives, fostering a culture of collaboration and innovation within the organization.
  • Implemented social listening strategies to monitor brand sentiment and identify opportunities for engagement, demonstrating a customer-centric approach to marketing and brand management.

Recruitment Consultant and Social Media Executive

SwiftSource
London
10.2021 - 12.2021
  • Contributed to the growth of a dynamic IT recruitment consultancy through strategic social media management, leveraging content marketing and thought leadership initiatives to position the company as an industry leader.
  • Advocated for transparent and tailored recruitment experiences for clients and candidates, employing inbound marketing techniques to attract and retain top talent.
  • Utilized digital platforms to connect with target audiences and drive recruitment initiatives, implementing SEO and SEM strategies to increase the company's online visibility and attract qualified leads.
  • Collaborated with marketing and sales teams to develop integrated marketing campaigns, aligning social media efforts with broader business objectives and revenue targets.
  • Analyzed market trends and competitor strategies to identify opportunities for differentiation and competitive advantage, informing strategic decision-making and business planning.

Education

High School Diploma -

West Hatch High School
London
06-2020

Skills

  • Social Media Marketing
  • Content Creation
  • Campaign tracking
  • Data Collection
  • Data Analysis
  • Market Analysis
  • Campaign Development
  • Sales Techniques
  • Market research, forecasting, and analysis

Affiliations

  • Outside of my professional endeavors, I actively contribute to my local community by volunteering at a youth sports organization, where I coach young football enthusiasts, imparting skills and fostering teamwork. In my spare time, I maintain a popular football-focused TikTok account, where I create engaging content and share insights to inspire and educate fellow fans. Additionally, I'm an avid participant in local football leagues, where I not only refine my skills on the field but also cultivate leadership and teamwork abilities

Timeline

Social Media Manager

Find a Player
04.2023 - 01.2024

Social Media Executive

LADbible Group
04.2022 - 04.2023

Recruitment Consultant and Social Media Executive

SwiftSource
10.2021 - 12.2021

TikTok Football Content Creator and Tutor

TikTok
02.2021 - Current

High School Diploma -

West Hatch High School

Similar Profiles

CREATE PROFILE
Kalan Lisbie