Justin Ming Lee
London,UK
Summary
Experienced product manager in the Advertising industry and have been in product for over 18 months. Throughout different roles here I worked on gaining valuable and transferable experience in the corporate workspace, starting as a client success manager learning about how to work with different teams to execute a project. Moving onto product where I was empowered me to develop commercial viable products based on data led hypotheses and strategic roadmaps. This role has allowed me to hone in on my strategic thinking skills as well as develop a deeper understanding in how to integrate AI in the product ideation process
Overview
6
6
years of professional experience
3
3
years of post-secondary education
Work history
Commercial Product Manager
Future Publishing Limited
London
2024.10 - Current
- Led strategic roadmaps to increasing our programmatic revenue lines forecasted at over $900k
- Delivered KPI based commercial proposition from product ideation to Go to Market, working with different internal teams such as BI, Developers, sales teams etc
- Developed and launched our first commercial AI product bot to help improve internal efficiency by 15%
- Presented in platform wide meetings to get approval on product proposals or platform wide changes
- Collaborated with design and operations team to integrate new quality control workflow to ensure the reduction in site latency
Client Success Manager, Commercial
Future Publishing Limited
Bath
2021.10 - 2024.10
- Deliver high quality traditional & digital creative ad campaigns across different verticals
- Work with internal stakeholders from different departments across the business to help deliver campaigns
- Analyse and monitor digital campaigns performance in order to fulfill KPI
- Help supported new members of the company to ensure they have a good understanding in our process, brands and products etc
- Managed 15 video gaming shows which includes working with multiple clients, meeting hard deadlines as well as deliver the guaranteed KPI whilst keeping our P&L positive
Strategy and Innovation Intern
PVH Asia Limited
Hong Kong
2020.07 - 2020.09
- Collaborated on alignment of the shop floors operational manual between Calvin Klein and Tommy Hilfiger
- Competitive research into eco friendly innovative campaigns
Education
BSc (Hons) - Management (Marketing)
Lancaster University
Lancaster, UK 2018.10 - 2021.07
Skills
- Written and verbal communication
- Product launch execution
- A and B testing
- Stakeholder prioritisation
- Product development process
- Financial budgeting and forecasting
Multilingual
English, Cantonese and Mandarin
Native
Accomplishments
Commercial sales support person of the year, 2022
Winning sales support person of the year in my first year as a graduate was a personal highlight of mine, it was an honour to win this award as it shows that I was able to make an impact
Affiliations
- Sports - Football, Golf, Basketball
- Music - Hip Hop, Rap and RnB
Timeline
Commercial Product Manager
Future Publishing Limited
2024.10 - Current
Client Success Manager, Commercial
Future Publishing Limited
2021.10 - 2024.10
Strategy and Innovation Intern
PVH Asia Limited
2020.07 - 2020.09
BSc (Hons) - Management (Marketing)
Lancaster University
2018.10 - 2021.07