Summary
Overview
Work history
Education
Skills
Custom
Timeline
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Julie Lanzarotti

Summary

An experienced revenue operations professional specializing in sales strategy, project management, and driving growth for technology startups and scale-ups. With expertise in HubSpot, data analysis, and process improvement, Julie excels at empowering high-performance teams and optimising business operations across sales, marketing, and customer success.

Overview

5
5
years of professional experience

Work history

SDR & Sales Operations Manager

Nourish Care
08.2024 - Current
  • Overseeing a team of seven high-performing Sales Development Representatives, driving consistent revenue growth and market expansion
  • Empowering teams to achieve and exceed targets through strategic coaching, data-driven decision-making, and a deep understanding of sales processes
  • Proficient in HubSpot, creating advanced dashboards and reports to provide actionable insights, enhance team performance, and optimize sales strategies
  • Focused on building a scalable SDR team that not only meets but surpasses the company's ambitious objectives, setting new industry benchmarks for success
  • Committed to developing sales talent by fostering a culture of excellence, continuous improvement, and high achievement, ensuring the team remains agile, motivated, and aligned with business goals
  • Key leader in driving growth, contributing to the company's efficient scaling and securing a leading market position
  • Coordinate with cross-functional teams to improve sales processes and enable revenue growth
  • Lead strategic initiatives to refine sales operations, from prospecting to deal closure, ensuring efficiency and scalability
  • Provide ongoing coaching, data-driven decision-making, and continuous improvement initiatives for the SDR team and broader sales operations.

Member

RevOps Co-op
11.2022 - Current
  • Resources, content and community for those who revenue operations.

Revenue Operations Manager

Vita Mojo
11.2023 - 06.2024
  • Spearheaded revenue operations initiatives across sales, marketing, and customer success teams to drive alignment and optimize business processes
  • Established and implemented key revenue-related metrics (KPIs), improving sales forecasting accuracy and overall revenue planning
  • Collaborated with sales and marketing teams to enhance go-to-market strategies, refining messaging, segmentation, and sales strategies to meet business goals
  • Led the implementation and maintenance of various revenue operations software tools, improving the operational efficiency of revenue-generating teams
  • Delivered ongoing training for teams to improve the use of tools and processes, ensuring consistent adoption and maximizing performance
  • Played a pivotal role in integrating data-driven insights into sales strategies, improving customer acquisition, retention, and satisfaction
  • Developed cross-functional reporting frameworks to provide visibility into revenue performance and identify areas of improvement.

Revenue Operations Manager

Raft
10.2022 - 10.2023
  • Monitored and reviewed operational performance within commercial team focusing on CS, aiding improved business strategy to maximize productivity
  • Developed, recommended, and implemented strategies and tools to improve employee work quality and speed
  • Streamlined operational efficiencies by establishing and implementing effective programs
  • Boosted company efficiency through strategic technology upgrades and process improvements
  • Minimized discrepancies by effectively training employees on best practices, policies, and procedures using our current tech stack and tools
  • Examined problem-solving strategies, highlighting development opportunities to improve organizational operations
  • Procuring, implementing, and maintaining the software across all revenue-generating departments
  • Providing continuous training to employees in how to use new systems or follow new processes
  • Built a robust framework of Key Performance Indicators (KPIs) and implemented Objectives and Key Results (OKRs) that encompass both lagging and leading indicators
  • Defined key performance indicators (KPIs) to measure the success of your GTM strategy
  • Track metrics such as customer acquisition, revenue growth, market share, customer satisfaction, and brand awareness
  • Regularly evaluate your strategy, make adjustments as needed, and learn from market feedback.

Revenue Operations Manager

HowNow
London
06.2021 - 09.2022
  • I oversee systems and data administration and recommend tools to improve data quality, analysis, and reporting
  • I managed, own and the official administrator to our tech sales tools such as zoominfo and a certified hubspot administrator
  • Project managed HowNow's sales process from scratch in collaboration with the marketing and CS department
  • Experienced in creating an effective Sales Onboarding course
  • Enable and empower our sales team to succeed through improved strategy, process, analytics, and tools
  • I have designed and lead training sessions such as How to Cold Call with Confidence, Objection Handling, Hubspot best practices, Prospecting, Selling Strategy
  • Work cross-functionally with customer success, sales, business operations, finance, product, marketing teams, and other stakeholders to share insights and centralize information
  • Manage dashboards and build revenue forecasts so teams can easily understand business health and meet goals
  • GTM Planning (Messaging and Positioning, Sales Strategy, Metrics and Evaluation).

Business Development and Sales Operations

HowNow
London
10.2019 - 08.2021
  • Diligently oversee the sales funnel to ensure optimal performance and achieve business objectives
  • Take full ownership of the end-to-end process, meticulously tracking sales funnel progress and operational metrics
  • Regularly provide valuable insights to stakeholders, leveraging data analysis skills to drive informed decision-making
  • Employ proven techniques to improve sales funnel performance and enhance sales management effectiveness
  • Collaborate closely with the Sales and Marketing departments to streamline and optimize the lead qualification process
  • Analyze and report on campaign performance using advanced reporting and dashboard tools, enabling informed strategies and actionable recommendations
  • Developed, implemented and tracked a GTM strategy weekly (Defined Objectives, Target Market Segmentation, Competitive Analysis and Pricing and Packaging)
  • Exhibit expertise in selecting, implementing, and managing sales automation tools to empower the sales team
  • Successfully facilitated the adoption of cutting-edge tools such as HubSpot, ZoomInfo, Zoom, Vidyard, and Jiminny, enhancing productivity and efficiency
  • Demonstrate proficiency in managing CRM data, ensuring accuracy and integrity
  • Take ownership of the CRM system, providing comprehensive operational day-to-day support
  • Consistently maintain and update CRM data, enabling effective tracking, analysis, and reporting to support informed decision-making.

Education

Bachelor of Science (BSc) - Physics

The University of Hong Kong

Skills

  • Relationship Management
  • Pricing strategies
  • Problem-solving
  • Communication skills
  • Public speaking
  • Team building
  • Strategic planning
  • Leadership

Custom

  • HubSpot
  • Employee Learning & Development
  • Coaching
  • Coaching Skills for Leaders and Managers
  • Employee Engagement
  • How to Be More Strategic
  • MySQL 5.6 Database Administrator

Timeline

SDR & Sales Operations Manager

Nourish Care
08.2024 - Current

Revenue Operations Manager

Vita Mojo
11.2023 - 06.2024

Member

RevOps Co-op
11.2022 - Current

Revenue Operations Manager

Raft
10.2022 - 10.2023

Revenue Operations Manager

HowNow
06.2021 - 09.2022

Business Development and Sales Operations

HowNow
10.2019 - 08.2021

Bachelor of Science (BSc) - Physics

The University of Hong Kong

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Julie Lanzarotti