Summary
Overview
Work History
Timeline
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Joseph Rocha

General Manager
Cathedral Road

Summary

I am a seasoned and results-driven General Manager with a proven track record of leading successful operations, optimizing performance, and driving sustainable business growth. Throughout my career, I have demonstrated a strong commitment to delivering exceptional customer service, developing high-performing teams, and overseeing all aspects of business management — from front-of-house operations to back-end logistics. I bring a strategic, hands-on leadership style and a deep understanding of operational efficiency, team dynamics, and customer engagement, making me well-equipped to lead organizations toward continued successs.

Overview

10
10
years of professional experience

Work History

General Manager

Boparan Restaurant Group
08.2022 - Current

General Manager

Boparan Restaurant Group – UK
2022 – Present

  • Responsible for managing high-volume restaurant sites across the Boparan portfolio, consistently achieving operational targets, enhancing guest satisfaction, and improving team performance.
  • Oversaw day-to-day operations including staffing, training, budgeting, and health & safety compliance, ensuring high standards across all sites under management.
  • Delivered significant improvements in operational efficiency, customer service, and team engagement across multiple locations.

Key Achievement:

  • In 2024, selected to lead the launch of the first Carl’s Jr. restaurant in the UK, managing the project from pre-opening through to successful trading.
    Coordinated with internal stakeholders and international brand partners to adapt the Carl’s Jr. concept for the UK market.
    Recruited and trained the opening team, implemented all operational systems, and ensured a smooth and high-impact launch.
    Achieved strong opening-week sales and positioned the brand for long-term growth in the UK.

Multi-Site Manager

The Dough Thrower
02.2018 - 08.2022

-Multi-Manager | The Dough Thrower | Canton & Whitchurch, Cardiff
Date of Employment

As the Manager overseeing two locations—The Dough Thrower Restaurant in Canton and the Takeaway site in Whitchurch—I played a pivotal role in driving the success and growth of both establishments. Under my leadership, the business achieved several key milestones, including being recognized as the Best Restaurant in Cardiff through multiple prestigious awards.

  • Leadership & Team Management: Supervised and trained a diverse team across both sites, ensuring exceptional customer service and operational efficiency.
  • Operations & Quality Control: Streamlined day-to-day operations, from food preparation to delivery, ensuring the highest quality standards and a seamless customer experience.
  • Strategic Planning & Growth: Spearheaded marketing and promotional efforts, contributing to increased footfall and sales. Developed strategies that expanded brand visibility and customer loyalty.
  • Financial Management: Monitored budgets, controlled costs, and maximized profitability through effective inventory management and resource allocation.
  • Customer Engagement: Fostered a welcoming atmosphere, addressing customer concerns and feedback to maintain a positive dining experience.
  • Award-Winning Success: Led the restaurant to multiple award wins, including Best Restaurant in Cardiff, enhancing brand reputation and recognition.
  • Successfully managed two high-performing locations, ensuring both operated smoothly and efficiently.
  • Played an integral role in the restaurant being named Best Restaurant in Cardiff—a testament to the team's dedication and exceptional service.
  • Consistently met and exceeded sales targets through strategic initiatives and operational improvements.

General Manager

Giuseppi Verdi
03.2015 - 11.2017

Managed daily operations of a high-volume Italian and pizza restaurant, ensuring exceptional service and high-quality food in a fast-paced environment. Led a large team, optimized processes, and maintained strong customer relationships, contributing to a positive dining experience and increased revenue.

  • Supervised and trained a team to deliver excellent customer service and maintain high standards of food quality.
  • Managed inventory, controlled costs, and ensured efficient operations during peak hours.
  • Addressed customer concerns and feedback, fostering a welcoming atmosphere and ensuring repeat business.
  • Implemented promotional strategies to increase sales and drive customer traffic.
  • Successfully managed a high-volume restaurant while maintaining exceptional customer satisfaction and food quality.
  • Contributed to increased sales and operational efficiency.

Timeline

General Manager

Boparan Restaurant Group
08.2022 - Current

Multi-Site Manager

The Dough Thrower
02.2018 - 08.2022

General Manager

Giuseppi Verdi
03.2015 - 11.2017
Joseph Rocha General Manager