Results-driven, ambitious and competitive business leader focused on transformative leadership and continuous improvement to drive growth and maximise profits. Tenacious executive ready to take on challenging role, meet goals and surpass expectations with over 13 years of experience in managing sales and spearheading large-scale client accounts within the POWER GENERATION industry.
Overview
14
14
years of professional experience
15
15
years of post-secondary education
1
1
Certification
Work history
Branch Manager
Cummins West Africa Ltd
Victoria Island, Lagos, Nigeria
02.2023 - 07.2023
Initiated targeted-driven strategies and achieved a more profitable sales team, increasing revenue
Ensure the Branch meets its AOP on monthly/yearly basis
Established a more uniform contribution in the branch by improving performances and exceeding sales
Cummins - Grew the region from an Average Sales of 210M to 440M.
Oversaw all aspects of branch management, including sales, revenue and policy enforcement.
Facilitated smooth running of branch operations by verifying consistent compliance with standard operating procedures.
Uncovered and resolved strategic and tactical issues impacting sales management and business operations.
Defined business strategies and roadmaps to drive performance across sales, promotions and marketing departments.
Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
Organised special sales at specific times to drive customer engagement and move high volumes of products.
Grew engagement, interaction and reputation through multi-platform campaigns for outstanding levels of client satisfaction.
Influenced key decision-making and established trust with stakeholders.
Consistently exceeded revenue targets through new account penetration and development.
Generated leads to bring in new client revenue and improve top and bottom-line profitability.
Area Sales Manager
Cummins West Africa Ltd
Lagos, Nigeria
01.2021 - 01.2023
Defined business strategies and roadmaps to drive performance across sales, promotions and marketing departments.
Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
Organised special sales at specific times to drive customer engagement and move high volumes of products.
Customized promotional strategies to meet needs of different clients, products and services.
Allocated teams, materials and calendar space for individual projects.
Supported front-line sales teams with well-coordinated administrative operations.
Generated ideas and concepts for paid ad content, monitoring spend against performance for continued profit improvements.
Created professional sales presentations to creatively communicate product quality and market comparisons.
Provides employees timely and constructive performance feedback; develops employees and provides opportunities that enhance employee career growth
Leads continuous improvement activities by reviewing, changing, and improving processes in line with changing customer expectations/organizational goals
Regularly reviews key performance indicators for service operations and addresses issues and opportunities
Ensures the volume of work produced meets company standards and ensures customer satisfaction
Identifies trends and initiates changes/improvements necessary to achieve goals and objectives while ensuring customer needs are met without interruption to service levels
Established positive and professional working relationships with key customers
Establishes goals and targets for the service operations; measures, reviews and maintains superior customer satisfaction levels.
Collaborated with cross-company departments, developing new strategies to capitalise on emerging customer trends.
Sales Manager (Team Lead)
Cummins West Africa Ltd
Lagos , Nigeria
01.2019 - 12.2020
Determined annual unit and gross-profit plans by implementing marketing strategies; examined trends, results; dealt and capital resources
Observed team performance, motivated them to reach targets, and set goals
Increased annual sales quotas for area and territories by establishing sales objectives; projected expected sales volume and profit for existing and new products
Skilfully recognised, sustained and expanded customer base (direct coverage) while increasing overall retail contribution by accumulating and expanding sales figures for category and brand growth
Monitoring sales team performance, analysing sales data, periodical forecasting on sales force and reporting to regional Manager
Develop efficient and creative sales and marketing strategies for the assigned territory and target setting for the sales team
Implement an effective customer/business development strategy to counter competitive activities in all outlets within the assigned area
Lead and coached Sales Managers with little or no experience to become to flyers
Sales Manager
Cummins West Africa Ltd
LAGOS
02.2014 - 12.2018
Enlisted major Key account into the system such as Chevron Cemcs, Heritage Bank, and Shell Cooperative.
Collected customer and market feedback and reported information to company leadership.
Increased year-on-year sales 100%, implementing strategic business growth and retention initiatives.
Planned and developed strategies to increase sales territory positioning, exceeding company targets.
Exceeded sales goals and improved profitability by developing sales strategies and business plans according to market trends.
Implemented strategic sales plans and forecasts to achieve corporate objectives for products and services
Developed sales plans, forecasts, campaigns, and strategies to achieve sales objectives and profitability growth
Prospected and closed new business through giving presentations, leveraging relationships and completing complex contract negotiations
Accurately analysed and controlled expenditures of division to conform to budgetary requirements; prepared periodic sales pipeline reports showing sales volume and potential sales
Cultivated and maintained effective business relationships with executive decision makers in large and key accounts
Met area sales financial objectives by forecasting requirements, analysing variances, and initiating corrective actions.
Sales Representative
JUBAILI BROS ENG LTD
LAGOS, Nigeria
01.2010 - 01.2014
For Jubaili Bros Eng - Exceeded my target twice in my First year, Identifying key decision makers within prospects organization
Organizing and coordinating new businesses and ensuring total compliance of all field staff to company policies
Prompt follow up on tenders, bids and providing total power solutions to customer's enquiries
Closely monitoring marketing activities at the National level and promptly follow up on all independent power project work
Continuous review of the key performance indexes of Key account executives and closely monitoring competitors' dealings in the industry
Performing continuous market research on product improvement and effectively manage trade channels and distribution
Adapted sales techniques to specific clients and promoted products based on individualised client needs.
Resolved customer concerns promptly to maintain satisfaction.
Education
Bachelor of Science - Computer Science
Ambrose Alli University
Ekpoma Edo State, Nigeria
09.2007 - 06.2013
Certificate - Certificate, Sales Management Development Program
Growth Matters International
South Africa
01.2022 - 01.2022
Certificate -
Cummins In-House Training
Nigeria
02.2014 - 06.2023
Skills
Sales and Marketing Strategies
Channel Development
Market Research
Sales Forecasting and Planning
Relationship Management
Territory Management
Staff Training and Development
Customer Engagement
Business Development
Data Analysis and Analytics
Key Account Management
Sales Team Management
Budget Management
Client Retention and Relations
Reporting and Documentation
Sales & Marketing budget management
Customer service awareness
Organised and efficient
Business development expertise
Revenue generation
Financial services
Resourceful nature
Key Performance Indicator monitoring
Salesforce
Sales expertise
Business development
Competitor analysis
Strong team-builder
Verbal/written communication
Human resource management
Approachable
Customer service
Relationship management
Employee management
Detail-orientated
Complex problem solving
Energetic
Sales professional
Goal-oriented
Team player
Excellent time management skills
Friendly and polite
Key performance indicators
Accomplishments
AWARDS AND RECOGNITION
CUMMINS WEST AFRICA: In-house Awards
Highest unit sold in a year
Achieved over 100% Target (AOP)
Customer Service Excellence
Long Service Award
Certification
Certificate, Sales Management Development Program – Growth Matters International
Skills Highlight
Solid, persuasive and genuine communication, facilitation and relationship-building skills.
Strong leadership skills, superior analytical skills, team management, result-oriented and interpersonal skills.
Ability to manage all aspects of sales from new to existing clients including providing product information and support.
Works well under pressure, adhere to strict deadlines, effectively manage multiple responsibilities, and balance priorities.
Skilled at identifying profitable new alternative distribution points and gaining improved consumer sales insights.
Expert at analysing sales metrics to determine whether current sales strategies are effective.
Skilled at presenting sales, revenue and expenses reports and realistic forecasts to the management team.
Develops growth strategies and plans with an in-depth knowledge of business products and value propositions.
Maintains knowledge of consumer, competitor, and market trends and updates with industry best practices.
Tech-savvy and proficient in
Microsoft Office Suite (Word, Excel, PowerPoint).
Timeline
Branch Manager
Cummins West Africa Ltd
02.2023 - 07.2023
Certificate - Certificate, Sales Management Development Program
POWER PLANT MANAGER AND PROJECT TEAM LEADER at Tamamoul Motors Djibouti Cummins DistributorPOWER PLANT MANAGER AND PROJECT TEAM LEADER at Tamamoul Motors Djibouti Cummins Distributor