Jody Bryant-Jones
Hoddesdon,Hertfordshire
Summary
Motivated sales director with over 30 years of experience in the house building industry. Proven expertise in management and sales, with strong organizational skills. Demonstrated ability to lead teams and navigate high-pressure situations, consistently achieving goals on time and under budget. Experience includes roles with leading UK housebuilders and management of a family-owned housebuilding and property management company.
Overview
22
22
years of professional experience
Work History
Sales Director
Barratt Redrow
Basildon , Essex
06.2024 - Current
- Facilitated regular sales meetings to review targets, strategies, and team performance, driving continuous improvement.
- Analysed market trends and competitor activity to inform and adjust sales strategies effectively.
- Developed strategies to position business to shape and capitalise on emerging customer and market needs.
- Developed innovative marketing campaigns to drive substantial sales.
- Developed and executed strategic sales plans to penetrate new markets and achieve revenue targets.
- Studied competitors to develop innovative selling strategies.
- Analysed sales performance data to identify trends, track progress against targets, and formulate strategies for improvement.
- Achieved and surpassed sales targets consistently, contributing significantly to the company's growth and profitability.
- Boosted profits through effective supervision of entire sales department.
- Oversaw the development of sales forecasting models, providing accurate predictions for business planning.
- Selected, trained and performance-managed staff to handle high workload with ambitious targets.
- Mentored sales representatives to demonstrate proven sales strategies and apply best practices.
- Set budget and monitored expenses to run profitable department.
- Collaborated with marketing team to develop promotional materials and campaigns that align with sales objectives.
Sales Director
Redrow Homes
London
07.2022 - Current
- Developed strategies to position business to shape and capitalise on emerging customer and market needs.
- Boosted profits through effective supervision of entire sales department.
- Maintained current knowledge of pricing, products and services to leverage competitive edge and retain market share.
- Closed large sales to exceed quota and align with company targets.
- Customised service offerings to accommodate consumer needs.
- Mentored sales representatives to demonstrate proven sales strategies and apply best practices.
- Applied processes and systems with proven results to increase customer satisfaction.
- Planned and coordinated launches of new developments and overseas events.
- Studied competitors to develop innovative selling strategies.
Director
Bridgeways Properties
01.2006 - Current
- I worked for my family property business. Buying and selling property and running the property management company.
Head of Sales
Redrow Homes
London
07.2021 - 07.2022
- Worked with marketing teams to develop and create compelling marketing material to aid sales activities.
- Created and executed high-performing sales strategies, consistently delivering target-exceeding revenue growth.
- Drove ongoing process and people improvements, operating best practices to maximise sales team potential.
- Conducted regular sales team training on updated trends, catalogue updates, sales techniques and target customers.
- Conducted quarterly financial forecasts to make predictions and set goals for sales teams, making predictions based on seasons and trends.
- Developed positive, collaborative working environments, maximising team drive and commitment to achieving sales targets.
- Demonstrated exceptional organisation and planning abilities, maintaining smooth-running, fast-paced sales departments.
- Stayed updated on competitor activity, trends, threats and money-making opportunities through daily networking and research.
- Closely monitored team performance, coaching, encouraging and incentivising staff to continually achieve targets.
- Ensured teams continuously met sales targets by implementing incentives and providing ongoing motivation.
- Designed a wide range of strategic plans, including growth, sales and marketing plans to ensure business reached monthly targets.
Sales Manager
Redrow Homes
London
01.2019 - 07.2021
- Supervised 22 employees and monitored performance to meet sales goals.
- Monitored customer preferences to determine focus of sales efforts.
- Maintained friendly and professional customer interactions.
- Secured sales targets by building successful sales teams, preparing yearly sales and marketing budgets and implementing strategic action plans.
- Devised sales strategies, and supported senior management to achieve targets.
- Exceeded specific team goals and resolved issues, partnering with upper management team to share and implement continuous improvements.
- Recruited, interviewed and hired people adding value, skills and experience to sales team.
- Mentored employees in successful selling techniques and encouraged cross-selling additional products and services.
- Supported branding initiatives, developed innovative sales and marketed programmes to drive target demographic interest, increase visibility and maximise outreach.
- Boosted team morale and overall sales volume by creating incentivising sales contests.
- Forecasted product sales and achieved quarterly and annual sales objectives.
Area Sales Manager
Bellway Homes
London
09.2016 - 12.2018
- Liaised with sales, technical services and customer relations personnel to drive on-time, under-budget project completion.
- Collaborated with sales, service, finance and logistics departments to influence critical business growth outcomes.
- Captured new customers by optimising business strategies and launching products to diversify offerings.
- Executed optimal sales strategies to achieve targets.
- Led staff and external agencies to develop products and promotions, analyse sales, manage trade shows, purchase media, provide creative services, and conduct PR.
- Spearheaded sales meetings with sales staff, coordinators and construction manager to share best practices for process improvements.
- Resolved customer complaints.
- Monitored sales team performance and provided effective training to help reach targets.
- Managed regional sales staff of 24 members.
- Generated record sales for my developments.
- Forecasted product sales and achieved quarterly and annual sales objectives.
- Created and implemented sales training and processes to deliver optimal sales targets.
- Boosted team morale and overall sales volume by adding target incentives.
- Hired and trained all sales staff.
Senior Sales Executive
Bellway Homes
London
09.2012 - 09.2016
- Achieved highest sales volume in the region for the year.
- Awarded multiple accolades for achieving yearly sales.
- Elevated company customer service ratings by implementing feedback mechanisms.
- Increased customer satisfaction ratings through efficient issue resolution.
- Provided tailored service to each customer by actively listening to concerns and addressing questions.
- Monitored multiple databases to keep track of all clients.
Sales Negotiator
Lanes New Homes
06.2010 - 08.2012
- Handled inbound calls daily, contributing to annual sales growth through effective communication.
- Provided exceptional service by actively listening to customer concerns and addressing questions, fostering positive relationships.
- Collaborated with team to enhance operations and resolve issues, ensuring delivery of high-quality customer service.
Director
Adeso
Loughton
01.2004 - 09.2006
- Business development.
- Sales expertise.
- Sales operations.
- Strategies and goals.
- Budgeting.
- Hiring and training.
- Rapport and relationship building.
- Communication skills.
- Problem solving.
- Issue and conflict resolution.
- Attention to detail.
- Sales process.
- Promotional sales events.
- Self-motivated.
- Energetic.
Education
Diploma of Higher Education - Business Management
Hertford Regional College
GCSE - English, Maths, Science, History
Sheredes Senior School
HoddesdonSkills
- Team leadership
- Business development
- Presentations and public speaking
- Sales and Market development
- Interpersonal communication
- Managed budgets
- Sales goal attainment
- Marketing campaign management
- Sales training
- Presentations and proposals
- Market and competitive analysis
- Team management
- Sales techniques
- Product development
- Hiring and training management
- Marketing and sales strategies
- Sales forecasting
- Issue and conflict resolution
- Attention to detail
- Problem solving
- Self-motivated
- Budgeting
- Communication skills
- Promotional sales events
- Sales expertise
- Rapport and relationship building
- Sales operations
- Strategies and goals
- Energetic
- Sales process
- Market analysis
- Sales strategy
- Budget management
- Employee training
- Target setting
- Decision-Making authority
- Deal negotiation
- People development
- Pricing strategy development
Timeline
Sales Director
Barratt Redrow
06.2024 - Current
Sales Director
Redrow Homes
07.2022 - Current
Head of Sales
Redrow Homes
07.2021 - 07.2022
Sales Manager
Redrow Homes
01.2019 - 07.2021
Area Sales Manager
Bellway Homes
09.2016 - 12.2018
Senior Sales Executive
Bellway Homes
09.2012 - 09.2016
Sales Negotiator
Lanes New Homes
06.2010 - 08.2012
Director
Bridgeways Properties
01.2006 - Current
Director
Adeso
01.2004 - 09.2006
Diploma of Higher Education - Business Management
Hertford Regional College
GCSE - English, Maths, Science, History
Sheredes Senior School