Summary
Overview
Work History
Education
Skills
Interests
Timeline
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Jodie Casey

Sales Manager
London

Summary

Ambitious, creative, and results-driven sales professional with over five years of experience across the Private Rented Sector (PRS) and luxury senior living property sales. With three years focused on high-end senior living communities and two years in PRS, I bring a strong track record of delivering exceptional customer experiences through empathetic, relationship-led sales strategies.

I thrive in fast-paced, people-centric environments and excel at building trust with clients from diverse backgrounds. As a natural leader, I’m passionate about team development, training, and succession planning, and I believe that empowering people, both clients and colleagues, is key to long-term success. With a collaborative mindset and a focus on commercial performance, I’m committed to exceeding targets while maintaining the highest standards of service.

Overview

11
11
years of professional experience

Work History

Senior Leasing Executive/ Leasing/Sales Manager

Auriens
London
07.2022 - Current
  • Promoted to the Sales/Leasing Manager role after top individual performance and leadership recognition within my first year.
  • Consistently exceeded monthly, quarterly and yearly sales and leasing targets, contributing to over £19 million in revenue for a high-end senior living apartment complex in Chelsea.
  • Built trust and maintained strong relationships with prospective residents and their families, providing personalized support throughout the decision-making journey.
  • Delivered tailored property tours and consultations, highlighting luxury amenities and services to align with individual lifestyle preferences and prospect-centered selling.
  • Developed and executed strategic marketing and outreach initiatives to attract high-net-worth clients and referral partners.
  • Collaborated cross-functionally with operations, care teams, and management to ensure seamless move-in experiences and long-term resident satisfaction.
  • Analyses market trends and competitor offerings to refine sales strategies and positioning of the property portfolio.
  • Led and mentored junior sales associates, driving team performance and upholding high standards of customer engagement and professionalism.
  • Maintained meticulous records of leads, follow-ups, and conversions using CRM systems, ensuring data accuracy and timely communication.
  • Represented the brand at events and industry functions, enhancing visibility and trust.
  • Acted as a trusted advisor to families navigating the transition to senior living, demonstrating empathy, discretion, and in-depth knowledge of services offered.
  • Recruited, trained, and mentored sales team members, improving performance and conversion rates.

Customer Sales and Service Agent

Sepura
06.2021 - 07.2022
  • Successfully supporting a region on delivering 14.5 million in revenue for 2021 which include, southern Europe, Australia and UK.
  • Building relationships across multiple departments to ensure our emergency services had correct components.
  • Educated clients on account services and resolved client inquiries regarding statement information and account balance.
  • Managing a large volume of customers every day with a positive attitude and focus on customer satisfaction.
  • Applied strong communication & negotiation skills regarding refunds & merchandise exchanges.

Senior Leasing Associate & Marketing Coordinator

Quintain Living
02.2019 - 06.2021
  • Delivering outstanding sales targets individually and supporting others to achieve theirs to ensure we hit monthly sales goals.
  • Building strong relationships through enquires with new & existing clients, leading by example in the new direction and vision for the company.
  • Managing Northwest lands which Landsby, Alameda, Alto, Beton and Montana & Dakota.
  • Supporting the mobilisation team deliver 2 new buildings Alameda and Beton.
  • Coach & give regular feedback to 5 team members which include time management, viewing card details, weekly KPI performance and call listening feedback.
  • Supporting directors with recruitment & giving feedback on the new onboarding process to improve the overall experience.
  • Supporting the residence team with move-ins and outs, logging maintenance issues, health and safety and ensuring all the team have and wear the correct PPE.
  • Successfully launching Quintain developments & listings across six aggregator platforms and managing the website content.
  • Create and manage report funnels from marketing to leasing and offer recommendations on how to improve lead to lease.
  • Designed and implemented a new photography strategy for new developments within Wembley Park.
  • Launching lightbox/overlays across listings to promote offers & discounts with the aim to improve click-through rate and increase lead generation.

Flagship Store Manager & Dual Site Manager

Allsaints
11.2016 - 02.2019
  • Leading a £3.7 million store to be flat versus last year while lifting in conversion 13.96% when footfall was back by 8.55%.
  • Increasing store KPI's including UPT to 2% and delivering under 3% with a stock audit.
  • Hosting store visits with senior management and CEO.
  • Monthly feedback to buying and merch team to resolve product issues.
  • Leading a team of 50 to ensure we're delivering excellent customer service.
  • Managing recruitment for central London.
  • Lead area meetings and hold monthly training sessions to improve team performance.

Dual Site Manager & Flagship Store Manager

Whistles
10.2014 - 11.2016
  • Opening new white city flagship store.
  • 2 sites were managed across London with turnovers ranging from 1M to 1.5M.
  • Driving sales uplifts from +4% vs LY & +64% vs LY.
  • Increased store KPI'S including conversion +34% and productivity +18%.
  • Leading a team from 5 to 25 across both sites.
  • Hosting weekly visits with the senior leadership team & investors.
  • Area & operational support management across London.
  • Conducting L&D workshops.
  • Developed an in-store leadership team with a proven succession plan within the store.
  • Liaise with heads of functions to influence in-store operations, visuals and service strategy.
  • Host weekly conference calls with the area.

Education

Chesterton College
Cambridge
04.2001 -

Performance Studies

Cambridge School of Arts
Cambridge, United Kingdom
04.2001 -

Skills

  • Strategic Sales Planning

  • High-Value Deal Negotiation

  • Luxury Client Relationship Management

  • Team Leadership & Coaching

  • CRM & Pipeline Management (eg, Salesforce, Aline)

  • Market & Competitor Analysis

  • Property Tours & Lifestyle Consultations

  • Brand Representation & Client Engagement

  • Upselling Premium Amenities & Services

  • Cross-Functional Collaboration (Ops, Marketing, Care Teams)

  • Events & Networking Strategy

  • Data-Driven Sales Reporting

  • Exceptional Written & Verbal Communication

  • Discretion, Empathy & Client Trust-Building

  • Critical thinking and problem solving

Interests

Traveling — exploring different countries and cultures across South America, Southeast Asia, Europe, and Australia

Health & Fitness – Passionate about running as a key part of my wellbeing I complete a half marathon annually and recently finished the Brighton Marathon

Food Enthusiast – Enjoy cooking and experimenting with new ingredients at home, as well as exploring diverse cuisines and discovering new food spots

Timeline

Senior Leasing Executive/ Leasing/Sales Manager

Auriens
07.2022 - Current

Customer Sales and Service Agent

Sepura
06.2021 - 07.2022

Senior Leasing Associate & Marketing Coordinator

Quintain Living
02.2019 - 06.2021

Flagship Store Manager & Dual Site Manager

Allsaints
11.2016 - 02.2019

Dual Site Manager & Flagship Store Manager

Whistles
10.2014 - 11.2016

Chesterton College
04.2001 -

Performance Studies

Cambridge School of Arts
04.2001 -

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Jodie CaseySales Manager